If you’re frustrated with how to grow your community and its businesses, the Building A Vibrant Community podcast will help. Fans of the podcast are thrilled to see Mississippi State University’s James Barnes and co-hosts Rachael Carter and Lauren Colby-Nickels tackle community development problems in a fun and practical way. They explain how communities and businesses can grow beyond their geographic borders by learning from other communities and businesses, and much more. Status quo is the enemy of community development and the best way to grow your community is to learn from others. Get your community and business growing again with practical advice from this podcast!
Publisher
Dr. James Barnes, Dr. Rachael Carter, LC Nickels, Mississippi State Extension
How To Create A Farm-to-Table Food Event in Your Community
Dr. Rachael Carter, Extension Instructor, Center for Government and Community Development
Mississippi State University Extension
It’s a popular thing to see farm-to-table events held by restaurants, chambers of commerce, main street organizations and others to promote local food production and sales, but how do you organize such an event? How do you make it successful? In this episode, Dr. Carter explains step-by-step how you can work with partners in your community to host a farm-to-table event to promote your local foods industry. You can also learn more at: http://extension.msstate.edu/publications/creating-farm-table-event.
15 Jun 2020
Promoting Community Engagement and Development Using Food Festivals
Dr. Richard C. Lacy, Extension Professor & Regional Extension Coordinator
Department of Agricultural Economics, Mississippi State University Extension
Food festivals are popular events to bring people together in a community to promote the production and sale of local foods. In this episode, Dr. Lacy shares how one food event in the Mississippi Delta has been bringing people and community together around a very special food for more than 40 years. Dr. Lacy explains how the community has continued to keep this food festival going and growing for more than four decades.
8 Jun 2020
5 Ways to Market Your Local Food Business with Facebook
Andy Collins, Instructor, Extension Center for Technology Outreach
Mississippi State University Extension
Have you wondered how to harness the power of Facebook to grow your business? Andy Collins helps businesses answer this question all the time as he’s a content expert in social media marketing. In this episode, Andy Collins shares 5 ways a food business entrepreneur can harness the power of Facebook to grow their business. You can learn more at: http://extension.msstate.edu/publications/5-ways-grow-your-local-foods-business-facebook.
1 Jun 2020
How You Can Avoid Financial Mistakes So Your Food Business Grows
Hamp Beatty, Extension Associate III, Center for Government and Community Development
Mississippi State University Extension
There’s nothing worse than having a great company only to make financial mistakes and cause it to tank. Hamp Beatty is a financial whiz and joins the podcast to share his insights on how food businesses can avoid several financial mistakes as they launch and grow. You don’t want to miss his powerful tips for financial success.
25 May 2020
How To Use Instagram To Launch Your Food Business
Lauren Colby-Nickels, Extension Instructor, Extension Center for Technology Outreach
Mississippi State University Extension
Everyone knows the importance of using social media to grow a business, yet many people struggle to get started. Lauren Colby-Nickels is an expert in helping businesses launch using Instagram. She provides practical insights to help any business have a successful launch to connect with customers and sell products or services.
18 May 2020
How To Find the Right Customers to Grow Your Local Food Business Brand
Dr. Rachael Carter, Extension Instructor, Center for Government and Community Development
Mississippi State University Extension
A huge problem for food businesses is finding new customers through marketing and branding products online. Rachael Carter has worked with hundreds of companies helping them to improve their branding. In this episode, you’ll learn some of the critical things you can do to connect with customers who are most likely to buy your food products. Learn more at http://extension.msstate.edu/farming/agri-tourism/growing-your-brand.
11 May 2020
How Branding Your Food Products Can Grow Your Business
Paige Manning, Marketing Director and Public Relations
Mississippi Department of Agriculture and Commerce
Agriculture is the number one industry in Mississippi bringing in over $7 billion to the state and employs approximately 29 percent of the workforce. Many food businesses contribute to this industry, yet more work is needed to grow food businesses. Paige Manning explains how the Mississippi Department of Agriculture and Commerce’s new Genuine MS program can help local food businesses grow by connecting to consumers who want local, fresh food. More information can be found at https://genuinems.com/.
4 May 2020
How to Make a Food Business From Scratch
Robbie Coblentz, Owner, Proof Bakery
Starkville, Mississippi
Want to know how to start a food business, but you’re not sure how? Tune in to hear how Robbie Coblentz, owner of Proof Bakery in Starkville, Mississippi, explain the key factors in launching a new local food business. His insights can help any entrepreneur launch any type of business as well.
16 Mar 2020
How to Build a Website that Sells
Dr. James Barnes, Associate Extension Professor, Department of Agricultural Economics
Mississippi State University Extension
James Barnes has worked with hundreds of companies to help improve their websites to sell products across multiple industries. He directs the Bricks-To-Clicks Marketing Program at Mississippi State University. In this episode, he explains all the secrets to building a website that sells your local food business products. You don’t’ want to miss this episode of practical advice to help you build a website that connects with customers so your food business grows! Learn more at https://brickstoclicks.extension.msstate.edu/.
9 Mar 2020
Discover 5 Ways You Can Grow Your Food Business in Mississippi: Part 2
Andy Gipson, Mississippi Commissioner of Agriculture and Commerce.
Mississippi Department of Agriculture and Commerce
Selling Mississippi products internationally, helping establish a brand for your food business and much, much more are all discussed in Part 2 of this interview with the Commissioner of Agriculture, Andy Gipson. Mr. Gipson explains how the Mississippi Department of Agriculture and Commerce programs help Mississippi food businesses grow! You’re going to discover just how easy it is to grow your food business in Mississippi.
2 Mar 2020
Discover 5 Ways You Can Grow Your Food Business in Mississippi: Part 1
Andy Gipson, Mississippi Commissioner of Agriculture and Commerce.
Mississippi Department of Agriculture and Commerce
If you’re looking to grow your food business in Mississippi, look no further. Our hosts talk with the Commissioner of Agriculture, Andy Gipson, to learn how the Mississippi Department of Agriculture and Commerce programs help Mississippi food businesses grow! You don’t want to miss Part 1 of this two part series.
21 Feb 2020
Why Listen to the Building A Vibrant Community Podcast?
James Barnes, Rachael Carter, and Lauren-Colby Nickels
Most community leaders struggle to identify practical ways they can encourage economic and other types of growth in their communities. The Building A Vibrant Community podcast identifies what works to grow communities and their businesses by examining what works in Mississippi, and beyond. In this pilot episode, James Barnes hosts the first discussion with his co-hosts Rachel Carter (RC) and Lauren Colby-Nickels (LC) to examine to answer the most frequently asked question by community leaders: How do we make our community a vibrant, growing, healthy community?
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