Built from Scratch: Real Stories of Risk, Failure, and Reinvention

About Built from Scratch: Real Stories of Risk, Failure, and Reinvention

Built From Scratch is a storytelling podcast focused on the real journeys behind building businesses, projects, and ideas from the ground up. Each episode features honest conversations with founders, creators, and builders who started with little more than an idea and the willingness to take risks. The show explores what actually happens behind the scenes — failures, hard decisions, setbacks, lessons learned, and the long road to creating something meaningful. Built From Scratch is for listeners interested in entrepreneurship, creativity, and the realities of building something over time — without hype, shortcuts, or overnight success stories.

Publisher

Donald Dunn

Category

business · society & culture · society & culture

Language

en

Explicit

No

First episode

4 Jan 2026

Latest episode

11 Mar 2026

Latest episodes

8 episodes in the feed.

1. 

   11 Mar 2026

   The Legal Mistakes That Destroy Small Businesses (Business Attorney Explains)

   What legal mistakes destroy small businesses before they ever get started? In this episode of Built From Scratch, host Donald Dunn sits down with South Florida business law attorney Matthew Fornaro to break down what every entrepreneur MUST know before launching a company. With over two decades of experience in commercial litigation, contract disputes, construction law, and business formation, Matthew explains: • Why most startups sign dangerous contracts • When business disputes turn into lawsuits • How to protect your LLC or corporation from costly mistakes • The biggest compliance errors entrepreneurs make • Why skipping legal formalities can destroy your company • When to settle vs. when to litigate If you're launching a startup, running a small business, or transitioning into entrepreneurship (especially veterans starting businesses), this episode could save you serious time, money, and stress. Starting a business isn’t just about passion — it’s about protection. Connect with Matthew Fornaro: Website: https://fornarolegal.com (https://fornarolegal.com) Subscribe for more real conversations about entrepreneurship, leadership, and building from scratch. Links referenced in this episode: fornerolegal.com (https://fornerolegal.com) Companies mentioned in this episode: Barix Media Incorporated Kaufman Foundation Jim Moran Institute of Florida State University

2. 

   4 Mar 2026

   The $660 Million Problem No One Fixed… Until Now | The Ultimate Coaster Story

   What if a simple annoyance turned into a patented innovation? On this episode of Built From Scratch, Donald Dunn sits down with inventor and engineer Bob LeBay, the creator of the only drink coaster engineered to truly prevent condensation spills. After a coaster stuck to his Manhattan glass and ruined his silk tie, Bob decided to solve a problem most people just tolerate. What followed was a journey through engineering design, patent law, manufacturing challenges, and launching a family-run business that has already sold over fifty thousand units. In this episode, we discuss: • How a simple design flaw sparked a patented invention • The science behind capillary action and condensation control • The full U.S. patent process (and what it really costs) • Manufacturing in Asia vs. the United States • Why business-to-business sales are dominating the market • Building a multigenerational family business • The real size of the global coaster market Bob recently secured a final U.S. utility patent and is positioning his product in a market worth over two billion dollars globally. If you enjoy entrepreneurship, product design, engineering innovation, or startup stories — this episode delivers practical insight and inspiration. 🔗 Learn more: https://ultimatecoasterco.com (https://ultimatecoasterco.com) 🛒 Available on Amazon Subscribe for more founder stories, veteran-led entrepreneurship, and real conversations about building from scratch. #Entrepreneurship #Invention #StartupStory #Engineering #PatentProcess #BusinessToBusiness Links referenced in this episode: ultimatecoasterco.com (https://ultimatecoasterco.com) amazon.com (https://amazon.com) Companies mentioned in this episode: Ultimate Coaster Amazon Walmart Target Heineken NRA 4H

3. 

   18 Feb 2026

   What is the difference between career and calling?

   What is the difference between a career and a calling? Why do so many successful people still feel unfulfilled in their work? In this episode, we break down the critical distinction between chasing income and pursuing purpose. Scott Maderer explains how a career is often about making a living, while a calling is about how you are uniquely wired to contribute, serve, and find meaning. The conversation explores why the “perfect job” rarely exists, how mindset shapes fulfillment, and why aligning your time, talents, and decisions with what truly matters can transform your life. If you’ve ever felt stuck, restless, or uncertain about your path — even while doing well on paper — this discussion will challenge how you think about success, work, and purpose. Topics include: • Career vs calling explained • How to find meaningful and fulfilling work • Why success doesn’t always equal happiness • Mindset and behavior shifts for life direction • Overcoming internal resistance and doubt Perfect for entrepreneurs, professionals, and anyone questioning whether they’re living the life they were meant to live. Links referenced in this episode: inspiredstewardship.com/scratch (https://inspiredstewardship.com/scratch) Companies mentioned in this episode: Barracks Media Incorporated Inspired Stewardship

4. 

   11 Feb 2026

   Navigating Entrepreneurial Challenges: Insights from Chris Sheran

   Chris Sheran, an accomplished entrepreneur and coach, joins us to illuminate the multifaceted journey of entrepreneurship, underscoring the essential tenets of resilience and mentorship. With a rich tapestry of experiences spanning four decades, nine businesses, and personal battles against adversity, including cancer, Chris epitomizes the notion that success is often intertwined with struggle. He emphasizes the importance of creating safe spaces for entrepreneurs to share their challenges candidly, thereby fostering genuine connections and learning opportunities among peers. Through his initiative, Bootstraps and Battle Scars, he dedicates himself to guiding aspiring business owners, helping them navigate the complexities of their entrepreneurial journeys with insight derived from his own battle scars. This episode serves as a profound reminder that the path to entrepreneurial success is rarely linear, yet it is through these challenges that we cultivate our greatest strengths. The dialogue with Chris Sheran, an esteemed entrepreneur and coach, unfolds a narrative steeped in resilience, encompassing a lifetime of experiences characterized by both significant victories and profound losses. As the founder of Bootstraps and Battle Scars and the creator of the Founders Exchange, Chris embodies the spirit of entrepreneurial tenacity, sharing insights from his extensive career marked by nine businesses across four decades. His journey, punctuated by personal battles including a fight against cancer and the completion of two Ironman triathlons, offers a compelling framework for understanding the multifaceted nature of entrepreneurship. Chris's upbringing, straddling the contrasting landscapes of Southern California's urban vibrancy and rural Montana's rugged charm, has instilled in him a unique worldview. This duality informs his approach to business, emphasizing the importance of community, vulnerability, and authentic connection. In this episode, he elaborates on his coaching philosophy, which encourages entrepreneurs to 'drop the armor' and engage in honest dialogues about their challenges and aspirations. Through the Founders Exchange, he cultivates a space where business owners can openly share their struggles, fostering a culture of support that is crucial for personal and professional growth. Central to the discussion is the concept of 'battle scars,' which Chris articulates as the inevitable marks left by the trials of entrepreneurship. He asserts that these scars are not merely indicators of failure but rather badges of learning and growth. Chris reflects on the tumultuous economic landscape of 2008-2009, during which he faced both professional and personal upheaval, and emphasizes that setbacks are temporary and essential for long-term success. His optimistic perspective serves as a beacon for those navigating their entrepreneurial journeys, reminding them that resilience is cultivated through adversity. Moreover, Chris underscores the significance of mentorship and collaborative networks in the entrepreneurial ecosystem. He advocates for building relationships beyond one's immediate industry, recognizing that wisdom can be gleaned from diverse experiences. This ethos of cooperation reinforces the notion that success is not solely an individual endeavor but a collective journey where shared insights can elevate entire communities. Chris Sheran's narrative is a powerful testament to the enduring spirit of entrepreneurship, illustrating how personal experiences can empower others to forge their own paths to success. Takeaways: Chris Sheran epitomizes resilience through his experiences spanning multiple businesses and personal challenges. Entrepreneurship is a journey filled with ups and downs, where learning from failures is essential for growth. Creating a safe space for entrepreneurs to share their struggles fosters genuine connections and support. Coaching allows experienced entrepreneurs like Chris to empower others by sharing the lessons learned from their own battles. The importance of mentorship transcends industries, as principles of success can be universally applicable. Navigating the entrepreneurial landscape requires a mindset that embraces challenges as temporary setbacks rather than permanent failures. Links referenced in this episode: bootstrapsandbattlescars.com (https://bootstrapsandbattlescars.com) Companies mentioned in this episode: Bootstraps and Battle Scars Founders Exchange Barracks Media

5. 

   3 Feb 2026

   Accessibility as a Competitive Advantage: Lessons from Maxwell Ivy

   Maxwell Ivy, renowned as the Blind Blogger, joins us to elucidate the paramount importance of accessibility within the digital landscape. In our dialogue, we delve into his transformative journey, which began as a carnival owner and evolved into a distinguished advocate for inclusivity, highlighting how individuals and businesses can derive tangible benefits from embracing accessibility. Maxwell eloquently articulates that accessibility is not merely a compliance issue; rather, it is a competitive advantage that enhances user experience and fosters innovation. His insights challenge preconceived notions surrounding the necessity of accessibility, arguing that it serves as a crucial element in fostering genuine connections with diverse audiences. Ultimately, this episode compels us to reevaluate our understanding of accessibility and consider its profound implications for both individuals and organizations alike. The conversation unfolds with Maxwell Ivy, widely recognized as the Blind Blogger, who shares his remarkable journey through adaptation and empowerment in the realm of accessibility. He recounts the profound impact of losing his sight and how it catalyzed a transformative journey from being a carnival operator to becoming a prominent advocate for inclusivity. Over nearly two decades, Maxwell has harnessed his experiences to educate businesses and creators on the intrinsic benefits of embracing accessibility, not merely as a compliance measure but as a catalyst for growth and innovation. Through his podcast, the Accessibility Advantage, he emphasizes the competitive advantages that come from fostering an inclusive environment and how these principles can drive reputation and innovation. Maxwell's narrative is steeped in honesty and resilience, as he articulates the importance of accessibility in enhancing user experience. The discussion delves into the misconceptions that many businesses hold regarding the costs and implications of implementing accessible practices. He argues passionately that prioritizing accessibility leads to improved user engagement and satisfaction, ultimately benefiting both customers and businesses alike. By sharing his personal anecdotes and insights, Maxwell inspires listeners to reconsider their approach to accessibility, urging them to view it not as an obligation but as a strategic advantage that enhances their brand's reputation and reach. The dialogue further explores practical steps that businesses can take to enhance their digital accessibility, emphasizing the need for simplicity and user-centric design. Maxwell outlines key strategies for web developers and business owners, highlighting the significance of prioritizing essential content, ensuring keyboard navigation, and fostering an inclusive design philosophy. His call to action resonates with an urgency that compels businesses to recognize the vast market of individuals with disabilities, who are often overlooked yet represent a significant consumer base. Through his compelling storytelling, Maxwell Ivy not only raises awareness about accessibility but also empowers listeners to take actionable steps towards inclusivity in their own ventures. Takeaways: Maxwell Ivy, known as the Blind Blogger, emphasizes that accessibility is a critical competitive advantage for businesses. His journey from carnival owner to accessibility expert showcases the transformative power of self-education in overcoming adversity. Improving website accessibility not only benefits disabled users but also enhances overall user experience for all visitors. Maxwell advocates for minimalist design in websites, stating that simplicity aids navigation for users with disabilities, improving accessibility. Links referenced in this episode: theblindblogger.net (https://theblindblogger.net) accessibilityadvantage.com (https://accessibilityadvantage.com) podmatch.com (https://podmatch.com) blueberry.com (https://blueberry.com) lessannoyingcrm.com (https://lessannoyingcrm.com) w3schools.com (https://w3schools.com) consumerreports.com (https://consumerreports.com) reviewed.com (https://reviewed.com) phparchitect.com (https://phparchitect.com) jasonbarnard.com (https://jasonbarnard.com) maxwellivey.com (https://maxwellivey.com) youtube.com/maxwellivey (https://youtube.com/maxwellivey) Companies mentioned in this episode: PodMatch AudioEye PHP Architect Reviewed Magazine Consumer Reports Blueberry Less Annoying CRM High Level

6. 

   3 Feb 2026

   Understanding Socialism: A Comprehensive Analysis of Its Failures - History Told Forward: The Stories That Shape Who We Are

   The discourse presented in this podcast meticulously examines the myriad complexities surrounding socialism, with a particular focus on its inherent failures. I engage in a profound dialogue with our esteemed guest, Doug Cardell, an expert in economic policy, who elucidates the fundamental reasons socialism often falters in practice, despite its theoretical allure. Drawing upon extensive research and historical case studies, we explore the critical role of human behavior, incentives, and the price system—elements frequently overlooked in contemporary economic discussions. Cardell’s insights challenge the popular misconceptions surrounding socialism, advocating for a clear understanding of its implications and consequences in both historical and modern contexts. This episode serves as a clarion call for informed discourse on economic systems, urging listeners to comprehend the intricacies of socialism and its practical ramifications. The discourse surrounding socialism has gained renewed vigor in contemporary society, penetrating the fabric of political dialogue and public consciousness. Our esteemed guest, Doug Cardell, an economic policy expert, delves into this multifaceted subject with a clarity that transcends the often convoluted rhetoric that surrounds it. Through his extensive research and experience, Cardell presents a compelling argument for why socialism, despite its theoretical allure, has consistently faltered in practice. He emphasizes the significance of incentives, human behavior, and the dynamics of price systems—elements that are frequently overlooked in modern economic discussions. Cardell's treatise, encapsulated in his book 'Why Socialism Struggles,' serves as a clarion call for a more nuanced understanding of economic systems and their implications for society. Throughout the episode, Cardell articulates the historical failures of socialist systems, drawing parallels with contemporary political figures who misinterpret or misrepresent socialism's foundational principles. He posits that the casual invocation of terms like socialism and capitalism often stems from a fundamental misunderstanding of their definitions and implications. The conversation navigates through the historical trajectories of socialism, examining case studies that reveal the inherent economic unsoundness of the system. Cardell's insights prompt a reevaluation of the prevailing narratives surrounding socialism, urging listeners to consider the practical realities versus the ideological fantasies that often characterize such discussions. As the dialogue unfolds, Cardell challenges the notion of equality as a foundational principle of socialism, positing that a better society is predicated not on enforced uniformity but on the recognition of individual differences and contributions. He advocates for a model where personal choices and incentives drive economic success, contrasting sharply with the limitations imposed by socialist frameworks. The episode culminates in a call to action for listeners to engage critically with the economic ideologies that shape their world, advocating for a return to principles that foster individual initiative and systemic growth. Takeaways: The discussion highlights that socialism often fails in practice, despite its theoretical appeal, due to its inherent economic flaws. Doug Cardell emphasizes the importance of understanding human behavior and incentives when evaluating economic systems like socialism. Historical examples, such as Venezuela's transition to socialism, illustrate the detrimental effects of government control over economic resources. The podcast argues that true democracy cannot coexist with socialism, as economic choices must remain free to uphold democratic principles. A key takeaway is that while socialism seeks equality, it undermines individual incentives, ultimately leading to economic inefficiency. The conversation stresses the necessity of creating value for society, which capitalism facilitates better than socialism. Links referenced in this episode: dougcardell.com (https://dougcardell.com) amazon.com (https://amazon.com) barnesandnoble.com (https://barnesandnoble.com) target.com (https://target.com) Companies mentioned in this episode: Amazon Barnes and Noble Target IKEA North Korea Cuba Venezuela Elon Musk Jeff Bezos Bill Gates Mentioned in this episode: Build your website today and start reaching Customers Contact Barracks Media Today and Schedule your free consultation. https://calendly.com/donalddunn/project-planning Lets build a show that will inspire generations! Lets build a show that will inspire generations, it starts by scheduling your free consultation call. https://calendly.com/donalddunn/project-planning

7. 

   29 Jan 2026

   Unveiling the Essence of Leadership: Insights from Dr. Grow - The Real Leadership Brief

   The principal focus of our discourse centers on the intricate dynamics of leadership, particularly the distinguishing characteristics that separate exceptional managers from those deemed ineffective. Dr. AP Grow, a seasoned expert in leadership with nearly three decades of experience, elucidates the pervasive issue of poor management and the critical elements that elite leaders embody: competence, communication, and care. Through personal anecdotes and professional insights, we explore how the challenges of managing difficult personalities, especially those in leadership positions, can be navigated with grace and efficacy. Dr. Grow’s seminal work, "Perfect Bosture," serves as a practical guide, offering a framework that empowers leaders to enhance their management strategies while fostering a more productive and harmonious workplace environment. Our conversation underscores the imperative for leaders to adapt their styles to meet the diverse needs of their teams, thereby promoting growth and collaboration within their organizations. A profound examination of leadership dynamics unfolds as Dr. AP Grow, a distinguished authority in the realm of management, engages in a compelling dialogue regarding the critical distinctions between effective leadership and detrimental management practices. The discussion is framed around the pervasive issue of 'bad bosses,' a phenomenon that resonates universally across various organizational landscapes. Dr. Grow reflects on his extensive experience, noting that a recurring theme in his seminars has been the poignant inquiry: what if the difficult individual in the workplace is, in fact, one’s superior? This inquiry has catalyzed his lifelong pursuit to unravel the attributes that differentiate elite managers from their less competent counterparts. The discourse delves deeply into the essential characteristics that constitute effective leadership, emphasizing three pivotal traits: competence, communication, and care. Competence encompasses the technical and functional expertise requisite for effective management, establishing a foundation of respect among team members. Communication is explored as a vital mechanism through which leaders articulate expectations and provide constructive feedback, fostering an environment of clarity and understanding. Lastly, the element of care is underscored, positing that leaders who demonstrate genuine concern for their team’s well-being cultivate loyalty and enhance overall performance. The conversation culminates in a persuasive argument for the necessity of adaptability in leadership styles, advocating for a balance of authority and empathy that empowers employees while maintaining organizational integrity. Takeaways: The distinction between effective managers and ineffective bosses is often rooted in communication and care for their team members' development. A leader's adaptability in their leadership style is crucial for fostering a conducive environment for team growth and learning. Elite managers exhibit competence, effective communication skills, and a genuine care for their team's well-being and professional development. It's essential for leaders to recognize the importance of trust and delegation in management to empower their team members effectively. Addressing performance issues requires emotional intelligence, where managers must balance correction with support and understanding. Leaders must focus on strengths rather than solely on weaknesses to foster a positive and productive workplace atmosphere. Links referenced in this episode: apgrow.com/store (https://apgrow.com/store) amazon.com (https://amazon.com) Companies mentioned in this episode: AP Grow Perfect Bosture

8. 

   4 Jan 2026

   Trailer: Built From Scratch

   Built From Scratch is a conversational podcast focused on entrepreneurship and small business through real-world experience. Each episode features founders and business owners sharing their journey—how they started, the challenges they faced, the mistakes they made, and the lessons learned along the way. Rather than offering formulas or hype, the show centers on honest stories about building something piece by piece. Episodes are audio-only and run approximately thirty to forty-five minutes, designed for thoughtful discussion and practical reflection. Built From Scratch is part of the Barracks Media Network, offering meaningful conversations for listeners interested in entrepreneurship grounded in reality, experience, and persistence.

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