Burning Questions is your essential podcast for marketing insights. Hosted by Matt Wilson, Founder of 500°, industry thought leaders address topics such as consumer behavior, talking to Gen Z, AI, and more.
An ongoing resource, new episodes will be presented every two weeks.
A New Recipe for Marketing Success with MiO Marketplace’s Sean Halter
Tired of using the same old recipe for your marketing and getting the same old results?
On this episode of Burning Questions, marketing gourmet Sean Halter, Founder of the MiO Marketplace and Host of The CMO Suite, shares his new recipe for marketing success and how curated media opportunities and open collaboration are the perfect ingredients to kick up your marketing.
14 Oct 2024
Empowering Human Capital with AI: AIQ's Chris Hall
Are you afraid of AI taking over? Tune into our latest episode of Burning Questions as Chris Hall, Chief Strategist at AIQ, discusses how to harness AI by customizing your tech stack.
Discover how to integrate AI with human intelligence for a strategic edge, freeing up more time for your team to innovate, create, and think strategically. Don't miss the chance to stand out from your competitors with these exclusive insights.
30 Sept 2024
Pulling off the Perfect Pitch: Mirren's Brent Hodgins
The mysteries of “The Pitch” are uncovered in our latest episode of Burning Questions. Listen as Brent Hodgins, Managing Director of Mirren, pulls back the curtain with inside tips: pulling off the perfect pitch, avoiding the minefields, the favorites and the fillers, managing the process, and where AI fits into all of this. Whether you’re an agency or you hire them, this is essential listening to cut through the hype and bring order to the chaos.
16 Sept 2024
Beyond Design: High-Tech Innovations in Digital Signage with Beth Warren & Amanda Starr
Join us for the next episode of Burning Questions, where we dive into the evolving world of digital signage with industry leaders Beth Warren and Amanda Starr from Creative Realities, Inc.
Discover the latest trends and explore how cutting-edge technology shapes immersive, real-time customer experiences.
3 Sept 2024
Maximize Your Agency’s Value – With SCOPE Better’s Tracey Shirtcliff
On the latest episode of Burning Questions, SCOPE Better’s Tracey Shirtcliff discusses “The Pricing Problem” that both agencies and their clients—YOU—face: the inconsistency, complexity, scattered data, and blind spots. To solve the problem, listen and learn about the power of "Anytime Pricing."
19 Aug 2024
Cross-Platform Marketing Secrets with iHeart Metro President, Kris Foley
On the latest episode of Burning Questions, Kris Foley, Metro President at iHeartMedia, discusses the power of audio and the benefits of leveraging their cross-platform marketing capabilities, including broadcast, live events, and data analytics. The result: increased brand awareness, the ability to grow and scale audiences, and ultimately – sales.
5 Aug 2024
AI & Marketing: Separating Legal Fact from Fiction with Davis+Gilbert Legal Experts
In our next episode, we talk with top attorneys Ashima Dayal and Ina Scher from the New York City-based law firm of Davis+Gilbert. We’ll look at some of the legal landmines you need to avoid in marketing and advertising, including the intersection of AI and the Law.
22 Jul 2024
Consumer Trends with Gen Z Expert, Maddie Bregman
We'll separate generational facts from fiction when we go inside the marketing mind of Maddie Bregman, entrepreneur, influencer, and founder/CEO of the youth marketing consultancy GirlZ.
8 Jul 2024
Understanding Consumer Behavior with Paco Underhill
Best-selling author of Why We Buy, entrepreneur, and marketing guru Paco Underhill drops by the show to answer our "Burning Questions". We do a deep dive into human behavior and how it impacts your business.
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