Your 2 hosts of the Business Insights Podcast, Brian and Adam, have successfully worked with hundreds of small and medium sized businesses, of all types, over the last 15+ years. Drawing upon that experience, they share their strategies, tactics and knowledge about digital marketing, business operations and more here.
Grow Your Small Business Leads By 10% Or More. Episode 12
On Episode 12 of the Business Insights Podcast, Adam presents small business owners with an opportunity to increase leads and new customers.
Contact us - info@networkforsolutions.com
Research:
https://hbr.org/2011/03/the-short-life-of-online-sales-leads
https://leadferno.com/blog/research-website-contact-forms-and-lead-management-uncovering-costly-mistakes
24 Apr 2024
Building Long Term Value In Your Small Business. Episode 11
On episode 11 of the Business Insights Podcast, Brian and Adam discuss the long term benefits of SEO, online reviews and customer engagement for small businesses.
The Business Insights Podcast is sponsored by Network For Solutions. Email us at info@networkforsolutions.com
19 Mar 2024
Your Small Business & Google Ads. The Cold Hard Truth. Episode 10
On episode 10 of the Business Insights Podcast, Adam talks about Google Ads for small businesses, what to beware of and how to succeed! Sponsored by Network For Solutions. Email us at info@networkforsolutions.com
1. Google Ads Keyword "Close Variants" - https://support.google.com/google-ads/answer/9342105?hl=en (https://support.google.com/google-ads/answer/9342105?hl=en)
2. Google quietly raised ad prices to boost search revenue, says executive - https://www.theverge.com/2023/9/19/23880275/google-search-ads-competition-auction-prices-doj-trial-antitrust (Google quietly raised ad prices to boost search revenue, says executive)
3. Google search CPCs up 19%, pushing ad spend up 17% - https://searchengineland.com/google-search-ads-cpc-spend-436959 (https://searchengineland.com/google-search-ads-cpc-spend-436959)
27 Feb 2024
Being A Constant Student As A Small Business Owner. Episode 9
On Episode 9 of the Business Insights Podcast, the topic is the importance of being a constant student as a business owner and what that means.
The Business Insights Podcast is sponsored by Network For Solutions (https://www.networkforsolutions.com)
5 Jan 2024
Grow Your Small Business With A NO NEUTRAL Digital Marketing Approach. Episode 8
On Episode 8 of the Business Insights Podcast, Brian and Adam discuss the NO NEUTRAL marketing approach to growing your small business in 2024 and beyond!
23 Oct 2023
Why Reviews Are Important For A Small Business & The Keys To Success. Episode 7
On Episode 7 of the Business Insights Podcast, Brian and Adam discuss why online reviews are critical for a small business, along with actionable tips and strategies for success.
The Business Insights Podcast is sponsored by Network For Solutions (https://www.networkforsolutions.com)
4 Oct 2023
How Your Small Business Could Be Growing With LESS Website Traffic? Episode 6
Episode 6 on the Business Insights Podcast includes actionable Local SEO tips and information for small business owners based on some recent studies of "Zero-Click Searches".
The Business Insights Podcast is sponsored by Network For Solutions (https://www.networkforsolutions.com)
Near Media Study (https://www.nearmedia.co/google-goes-to-court-fb-beats-seo-roi-zero-click-gbp/)
Rand Fiskin Sparktoro Study (https://sparktoro.com/blog/in-2020-two-thirds-of-google-searches-ended-without-a-click/?ref=nearmedia.co)
Joy Hawkins Study (https://www.dropbox.com/s/0v1g0qy992i1588/MozCon%202019%20Slide%20Deck%20-%20Joy%20Hawkins.pdf?dl=0&ref=nearmedia.co)
12 Sept 2023
Don't Forget To Engage Your Customer Base - Episode 5
On episode 5 of the Business Insights Podcast, Brian and Adam discuss the importance of having a system to engage the existing customer base of your business. So many small businesses are still not executing an email marketing campaign to create more repeat customers and referrals.
12 Sept 2023
Don't Be A "Hopper" With Digital Marketing Agencies - Episode 4
On episode 4 of the Business Insights Podcast, Brian and Adam discuss what it means to be a "hopper" and the negative consequences of it. Also what to look for to find a reputable digital marketing agency for your business.
25 Aug 2023
Does The Inside Reality Of Your Business Match The Outside Perception? Episode 3
On Episode 3 of the Business Insights Podcast, Brian and Adam discuss a critical question for every business owner to ask - Does the inside reality of my business match the outside perception?
13 Aug 2023
The Digital Foundation Of A Small Business - Web Presence Package - Episode 2
On Episode 2 of the Business Insights Podcast, Adam talks about the Web Presence Package, what's in it and why it's the digital foundation for a small business.
5 Jul 2023
Who We Are, Why We're Doing This & The Value This Podcast Will Hopefully Deliver - Episode 1
On episode 1 of the Business Insights Podcast, Adam and Brian discuss their relevant business background, why they decided to do this podcast, who they hope will listen and the value they hope it will bring.
Reach and audience
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Apple Podcasts (US)
5.0 / 5
1 ratings
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