Business Per Usual is the go-to podcast for entrepreneurs, business owners, and professionals looking to stay ahead in today’s fast-paced world of branding, marketing, and growth. Hosted by Michelle Taylor, founder of a successful marketing and advertising agency, the show dives deep into strategies for building compelling brands, scaling businesses, and navigating the ever-evolving digital landscape. Each episode features actionable insights, expert interviews, and real-world case studies to help you elevate your brand, increase your impact, and grow your business—no matter the industry. Tune in, and let’s take your business from ordinary to extraordinary.
Episode 5: How to Rally a Team with Ashley Vorhees
Leadership isn’t always clean and polished—it’s often messy, unpredictable, and full of tough calls. In this episode of Business Per Usual, I sit down with Ashley Vorhees, Executive Director of CASA of Kern County in Bakersfield, California, to talk about what it really looks like to lead through adversity.
Ashley opens up about her path to her first executive director role and the lessons she's learned navigating the highs and lows of leadership. From having hard conversations to rallying a team during challenging seasons, Ashley shares honest, practical strategies that every leader can learn from.
If you’re leading a team—or hope to one day—this episode is a must-listen.
7 Feb 2025
Episode 4: Stories of Scaling with Christa Rene
Scaling a business isn’t just about growing revenue—it’s about knowing when to pivot, refine, and take bold steps forward. In this episode of Business Per Usual, I sit down with Christa Rene, the founder and CEO who took her six-figure photography business and transformed it into a multiple six-figure coaching empire.
Christa shares her journey of scaling, the key moments that signaled it was time for a change, and the mindset shifts that helped her navigate growth. Whether you’re an entrepreneur looking to expand or debating your next big move, this conversation is packed with insights on how to evolve your business without losing what makes it unique.
Tune in for real talk on scaling, pivoting, and building a brand that grows with you.
20 Dec 2024
Episode 3: Leading Through Radical Responsibility with Cary Sanders
Cary Sanders, CEO of Jumpstart SC, shares his transformation from incarceration to leadership and reveals the principles guiding Jumpstart SC's visionary initiatives in reducing recidivism through entrepreneurship training.
11 Nov 2024
Episode 2: Establishing Executive Presence with Ginny Waller
In this episode of Business Per Usual, Ginny Waller, former Executive Director of South Carolina’s largest sexual assault services agency, joins me to discuss the art of executive presence. With a rich background in nonprofit leadership, law, and change management, Ginny brings a wealth of knowledge on establishing trust, facilitating growth, and navigating complex organizational challenges. We explore the key elements of executive presence and how to develop it authentically. This is an episode packed with insights for leaders at any level!
16 Sept 2024
Episode 1: Cutting Through the Noise with Kendra Alley
In this episode of Business Per Usual, I chat with Kendra Alley, a former competitive gymnast turned founder of barreAlley, one of the first online barre fitness programs. Kendra shares her journey from athlete to entrepreneur, and we discuss how she built a thriving brand, scaled her business, and stood out in the crowded fitness space. Tune in for insights on branding, growth, and navigating a competitive market.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
6 ratings
Podcast Authority Score: 12 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
10
Social presence
0
YouTube
0
Engagement
32
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