Welcome to Channel Chatter – Your Go-To Podcast for All Things Channel Sales & Marketing! 🎙️
Hosted by the ever-curious and relatable Kevin Sabourin, we dive deep into the world of channel professionals, interviewing industry insiders, MarTech gurus, and leadership pros. This isn't your typical stiff corporate talk—it's real conversations, sharing what works, what flops, and everything in between. Our goal? To help you level up in your career, discover new tools, and avoid the same pitfalls others have faced (so you don’t have to!). 🚀
What makes Channel Chatter stand out? We keep it transparent, honest, and oh-so-relatable. You'll laugh, you'll learn, and you’ll walk away with actionable insights. Whether it’s learning the latest tech that’s revolutionizing the industry or hearing a mentor’s hard-won advice, this is the space where you’ll find inspiration and practical takeaways. Expect real talk about what’s working in the channel space and what to avoid like the plague—because who doesn’t want a heads-up on the next big thing or the latest flop? 😅
This is more than a podcast—it’s a community. Whether you're a seasoned channel pro or just starting your journey, Channel Chatter has something for everyone. Tune in, and let's grow together while keeping things fun, insightful, and down-to-earth. Hit that subscribe button and be part of the conversation! 🎧✨
Transformational Leadership: Insights from Gary Lancina
Kevin Sabourin explores transformational leadership with marketing veteran Gary Lancina, uncovering actionable insights on building trust, alignment, and driving results.
21 Nov 2024
"Ignite Your Sales Strategy: Lessons from Steve Gielda"
Kevin Sabourin talks with Steve Gielda, co-founder of Ignite Selling, about revolutionizing sales performance through aligned goals and immersive simulations.
12 Nov 2024
"Reinventing the Wheel: Classic Equipment Meets Cutting-Edge Features"
Strap in for another exciting episode of Channel Chatter! This week, Kevin Sabourin chats with Matt Roskie from Magni America, a brand shaking up the construction and rental equipment world with innovative technology and sleek European design. From his roots in the ad agency biz to leading U.S. marketing operations for Magni, Matt talksw us through the world of rotating telehandlers, Ferrari-red machines, and the ever-changing landscape of dealer networks. We dive deep into the challenge...
5 Nov 2024
Forging Brand Loyalty, Engaged Workers, and a Committed Channel: Exploring Miller Welders' Success
Get ready to dive into the world of welding, brand loyalty, and empowering employees with this latest episode of Channel Chatter! Host Kevin Sabourin welcomes Dave Lambert, a true Miller Welders veteran who’s been shaping the industry since 1997. With over 25 years at Miller, Dave’s story is all about growing through grit, innovation, and passion for a brand that stands the test of time.We explore Miller Welders' iconic journey, their winning channel strategies, and how they work closely with...
30 Oct 2024
Persona Selling & Predictive Enablement: A Sales Revolution!
🎙️ Welcome to another episode of Channel Chatter! In this episode, host Kevin Sabourin dives deep into the world of AI and predictive enablement with the brilliant Christina Brady from Luster.ai! Kevin and Christina take us on a journey through the quirks of sales training, embarrassing first cold calls, and the power of AI in transforming how we approach customer conversations. If you’ve ever felt the fear of saying the wrong thing on a call, this episode is for you! Kevin and Christina shar...
15 Oct 2024
Recruiting Top Talent in OPE: Insights from Paul Lingle
In this episode of Channel Chatter, we’re joined by Paul Lingle, a seasoned recruiter and founder of TriPax Resources, who’s been placing top talent in the outdoor power equipment (OPE) and Ag industries for over 14 years!Paul spills the beans on what it takes to find and place the right people in sales and marketing roles, from territory managers to C-level execs. We dive into the unique challenges of talent recruitment post-COVID and how the industry is evolving with new trends like hybrid ...
8 Oct 2024
Tech, Trust & Mowers: Inside the OPE Industry with Angela Raddant
Ready to geek out on outdoor power equipment and the future of the industry? In this episode of Channel Chatter, Kevin Sabourin sits down with Angela Raddant, a 20-year veteran in the Outdoor Power Equipment (OPE) industry, to dive deep into the business of mowers, dealerships, and the customer experience. Angela shares her unique perspective on product strategy, the role of dealerships, and what it’s like to be a woman leading in this male-dominated industry. Angela unpacks the shift in how ...
1 Oct 2024
How Storytelling Drives Success in Channel Sales with Glenn Hansen
🎙️ In this episode of Channel Chatter, we sit down with the incredible Glenn Hansen! Kevin Sabourin chats with Glenn, a media and industry expert in the outdoor power equipment world, who’s here to share his journey from the motorcycle industry to power equipment—and why he’s fallen in love with lawnmowers and chainsaws. It’s a fun, insightful conversation mixed with humor, industry knowledge, and a passion for all things power! 🚜Glenn dives into the power of storytelling and how media ...
25 Sept 2024
"Sales Masterclass: Gerhard Gschwandtner on Channel Success 📊"
🔥 In this episode of Channel Chatter, we're thrilled to host the legendary Gerhard Gschwandtner, CEO of Selling Power Inc. 🎤💼 He’s interviewed celebrity icons like George Foreman, Seth Godin, Colin Powell and Jay Leno, and his insight into the art of selling is unmatched! Kevin Sabourin dives deep into the magic behind Gerhard's philosophy on mastering conversation, understanding your "why," and building meaningful relationships. Gerhard’s wisdom will challenge the way you think about sales –...
17 Sept 2024
Thinking Big with Jeffrey Hayzlett - Diving into everything from AI to Annihilation
Overview: 🎙️ In this episode of Channel Chatter, we’ve got the one and only Jeffrey Hayzlett in the house! If you don't know Jeffrey, he’s a business celebrity, bestselling author, TV & podcast host, and the CEO of C-Suite Network. 💼📚 Kevin Sabourin sits down with Jeffrey to talk about the power of leadership, the importance of company culture, and why having strong values in business can make or break you. From Kodak stories to modern AI innovations, this episode is packed with insights ...
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