by Melanie Battistelli, OBM and Branda Villacob, Copywriter
<p>Why did my launch flop? What do I write in my welcome sequence? Is my sales page copy effective? How do I track my ROI? Is it time to hire? There are a million questions that run through your mind as an online entrepreneur. As time goes on, things may feel like they’re getting harder instead of easier, and you may even have days where you want to burn it all down. </p><p><br></p><p>Welcome to Chaos to Conversions, a podcast of practical, no-BS strategies to grow your online business. Here, you’ll gain clarity around the next best steps to take to move your business forward...without working 80 hours a week. From email marketing to KPIs, content planning, SEO, mindset, and more, this podcast will be your new business toolkit.</p><p><br></p><p>Your hosts, Melanie and Branda, are two entrepreneurs navigating the ups and downs of running a business. Melanie is an online business manager and launch strategist who has helped her clients generate a combined $1 million in revenue. Branda is a copywriter and content strategist who has helped over 50+ small business owners reach their pinch-me goals. They’ve teamed up to bring you actionable tips and strategies, so you can launch your program, make your first hire, tackle all things copywriting, and more. </p><p><br></p><p>Tune in each Tuesday to be a part of the honest conversation (and laugh along with them). After listening, follow along on Instagram @duxburydigital and @therelevantcollective.</p><p><br></p>
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Publishing Since
2/5/2024
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April 29, 2025
“If you’re not doing a webinar, it won’t convert.” “Challenges are the only way to get people engaged.” If you’ve ever heard rigid rules like these, it’s time to delete them from your brain. In this episode, Melanie kicks off a new solo series to prove that any launch style can work—as long as you align it with your energy, your audience, and your offer. Before you decide on your next challenge, webinar, or paid launch event, tune in to hear the questions you actually need to be a...
April 22, 2025
You’ve heard of cold subscribers—and maybe you’ve felt tempted to just delete them and move on. But what if you could turn those crickets into clicks with a few intentional moves (and without spiraling every time you open your email platform)? In this episode, Melanie and Branda are talking all about re-engagement—what to do when your list feels like it’s gone silent, how to wake them back up, and why it actually matters before your next launch. Whether you’ve ghosted your list for months or ...
April 15, 2025
Does writing your emails, blogs, or launch copy take forever? A. You’re not alone. B. You don’t have to keep drowning in drafts and decision fatigue! In this episode, Branda shares her favorite ways to speed up the writing process without sacrificing quality. Whether you love writing but don’t have the time, or you dread staring at a blinking cursor, you’ll walk away with easy-to-implement ideas that help you write smarter, faster, and with way less stress. Tune in as Branda discusses: ...
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