by Debbie Jenkins
Listen to the confessions of consultants, experts, entrepreneurs, thought leaders, speakers and trainers. They divulge their firsts, failures, feck ups and fight backs so you can: * Avoid making the same stupid mistakes * Find out what they did wrong AND what they did better the next time * Learn how to avoid mistakes in the future * Get an unfair advantage These are real people, like me and you, who are brave enough to confess... Dare to listen!
Language
🇺🇲
Publishing Since
7/16/2020
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January 28, 2022
<p><strong>Today we’re speaking to Alex Brueckmann from </strong><a href="http://alexthestrategist.com/" rel="noreferrer noopener" target="_blank"><strong>alexthestrategist.com</strong></a></p> <p><strong>Alex is a strategy entrepreneur, author, and speaker. He built and scaled companies in Europe and Canada, and led client projects across the world. He helps entrepreneurs and founders create profitable businesses to make real impact. In his new book, THE STRATEGY LEGACY, Alex presents a framework called “The Nine Elements of Organizational Identity” to help you build better businesses. He’s hosting a a global strategy summit in February 2022, Legacy – The Premier strategic business event, and has loads of things going on – welcome Alex!</strong></p> <h2>Full transcript</h2> <p>Alex:</p> <p>Thanks so much for having me. That’s yeah, that’s a lot of things going on. There’s f actually true. And it couldn’t be more excited, because there’s so many people involved. And we’re really see that we can make the needle move into the right direction, when we all do our part. And what I mean by that is, you already mentioned it, building businesses, for profit and for impact, right? So a business that only creates money. It’s something nice to have money, right? Is it that’s the really fulfilling? Yeah, so yeah, that’s what we actually do during legacy legacy, the premier strategic business. And as the name already says, it’s all about creating strategies to help you as an entrepreneur, as a business owner, set an intention, and then follow through on that intention on how you can actually use your business as a force for good. And that can be in the social space, it can be in the environmental space, it can be all kinds of charities that you can support. And we talk about what actually what options are out there. What can you do with your business? How do you build it for profit, at the same time, because hey, you can only support others, if you have that topic of money off the plate, if you don’t have to worry about it, right? So you need to make sure that your business is thriving, that you have a go to market strategy that actually works, that provides the funds for you and your family to live the life you want to live to live a fulfilled life. And to make that impact that you want to make.</p>
July 23, 2021
<p>Michael and his cousin Sam support entrepreneurial consultants, helping them to build more profitable, scalable and strategic consulting businesses: "We're focused every day on helping consultants to become more successful."</p> <p><br></p> <p>Michael and Sam built their family business to satisfy their desires to live and work from anywhere, and enjoy traveling. So they created a business online, listened to the market, took onboard feedback, implemented and tested, and provided entrepreneurial consultants with what they desired.</p> <p><br></p> <p>SHOW NOTES</p> <p>Michael and his cousin Sam support entrepreneurial consultants, helping them to build more profitable, scalable and strategic consulting businesses: "We're focused every day on helping consultants to become more successful."</p> <p><br></p> <p>Michael: Give before you try and get, lead with a relationship, and long-term mindset. <strong>Deliver value without the expectation of receiving something in return.</strong></p> <p>Michael and Sam built their family business to satisfy their desires to live and work from anywhere, and enjoy traveling. So they created a business online, listened to the market, took onboard feedback, implemented and tested, and provided entrepreneurial consultants with what they desired.</p> <p>Michael: Our success was not necessarily a fairy tale. I've had to hustle. I've had to work very hard. I've gotten up early and stayed up late, had very long days working on the business.<br> </p> <p>Michael: <strong>I don't like to call them failures, I just call them learning experiences.</strong> We are constantly testing new things, we're trying new things, it doesn't mean that everything works. In many cases, things don't work. And what's interesting about building businesses and especially from marketing perspective, is you can try things.</p> <p><strong>Michael: Marketing and building a business takes patience, it takes time.</strong></p> <p>Michael: I think there's nothing more valuable than talking to somebody or engaging with somebody who's already been where you want to get to, because they can tell you what they've experienced. It doesn't mean that it's going to extrapolate and be 100% identical to what you're going to experience. But you can really get some some great feedback from that.</p> <p><strong>Michael: I've recognized my intuition tends to be quite accurate.</strong></p> <p>Michael: I always view things in a positive light, I will think about what could potentially go wrong. And as long as I'm okay with with that, then we'll typically move forward and see how it does.</p> <p><strong>Michael: Entrepreneurship and building businesses is not a warm blanket all the time. You can have the most expensive cashmere blanket, you know, as you build your business up, but many times you're naked in the cold.</strong></p> <p>Michael: We're a family business. We look at our clients like family, our values are very much about family, travel and being international citizens</p> <p>Michael: we take risks every single day. I truly believe that every single person has just immense, you know, extraordinary potential inside of themselves. And typically, the reason that they're not seeing the results they want isn't because of a lack of knowledge or network or skills necessarily. It's their mindset, it's their own selves, right that are holding them back. And if you just start to move towards what you want to achieve you will learn something.</p>
July 22, 2021
<p>Lisa is the author of The Chiron Effect: Healing Our Core Wounds through Astrology, Empathy, and Self-Forgiveness book, which was published just last year. And she's been the host of a really successful podcast for the last five years now.</p> <p><br></p> <p>SHOW NOTES</p> <p><br></p> <p>Lisa is the author of The Chiron Effect: Healing Our Core Wounds through Astrology, Empathy, and Self-Forgiveness book, which was published just last year. And she's been the host of a really successful podcast for the last five years now. Her website is <a href="http://nolatherapy.com/">NolaTherapy.com</a></p> <p>Speaking about her podcast, that she's done every week for 5 years: "There have been moments where I just didn't want to do it. It's like oh my god, I have to prepare for another show. And then there's this little voice in the back of my head that reminds me, you know you feel better after every episode you've ever done."</p> <p>Lisa: The Chiron Effect was birthed from my own desire to understand, to answer the question, 'what is beyond?' What is beyond the narrative of our woundedness? What's the new story of who I want to be for myself?</p> <p>Lisa: I discovered over after three and a half years of writing and research that where your chiron is, identifies the main area, that you tend to minimize yourself, you tend to doubt yourself, and you create these patterns of thoughts about yourself, and these thoughts dictate beliefs. And then we live within this parameter, a belief, and that becomes our set frequency of the people places and things that we orbit. And then the people places and things that orbit us - imagine yourself as your own solar system. And that's what the Chiron effect is. And it's about identifying and healing and nurturing ourselves through empathy and self forgiveness.</p> <blockquote>First of all, nothing's wrong with you.<br> </blockquote> <p>Lisa: Because things in their lives haven't quite worked out be in a relationship, or in their work or in their finances or in their family. And, and we tend to personalize those experiences and think it's something about us when you are functioning just as you're supposed to the things we go through in life, shape and affect us. And it's the meaning that we make about those things, is what then begins to create our lives.</p> <p>When writing her book Lisa did a lot of research. The very best books are the books that are able to bring together these ideas around the edges, bring them all together, and then bring them into some sort of coherent whole, so that other people can understand. And that's what Lisa did with The Chiron Effect.</p> <p><strong>Lisa: "I specifically scheduled writing time as if it was a client."</strong></p> <p>Lisa: <strong>We're all influencers in our own worlds, our own universes with our friends, and our family, and even the grocery store we go to.</strong> And it took me that whole time to realize that what I say does have value and is going to speak to people.</p>
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Listen to the confessions of consultants, experts, entrepreneurs, thought leaders, speakers and trainers. They divulge their firsts, failures, feck ups and fight backs so you can:
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