The Charlotte Content Marketing Podcast is your source for the latest in content marketing news, personal stories from the trenches of digital marketing, and tips to help business owners succeed online.
Learn more about how we partner with brands to build, foster, and further customer relationships - Visit www.charlottecontentmarketing.com right now!
In this episode of The Charlotte Content Marketing Podcast, we discuss what Charlotte-area business owners can do in 2026 to get the most from social media. CCM Founder Andrew Rusnak talks click farms, AI content, vanity metrics, and more!
18 Sept 2025
Reddit & SEO: Don’t Fall for This Trap
In this episode of The Charlotte Content Marketing Podcast, we discuss Reddit and SEO and how business owners can use the platform for SEO. We also discuss some pitfalls of using Reddit for SEO as well as some tactics to avoid. Subscribe for the latest tips, news, and more from Charlotte Content Marketing.
4 Jul 2025
The Great Charlotte Rebrand: New Opportunities for Marketing in Charlotte
Andrew Rusnak discusses Charlotte's rebranding and changing demographics, offering insights for business owners to improve their marketing strategies in the Queen City; this is a solo episode.
10 Jun 2025
Don’t Highlight Ugly Employees
The hosts of Charlotte Content Marketing discuss the advantages and disadvantages of business owners appearing in their own advertisements, offering advice on optimizing video content.
10 May 2025
AI Web Design: Is It Hot Garbage?
Founder Andrew Rusnak interviews Jody Depp about the role of artificial intelligence in web design and development, exploring whether AI is a suitable choice for website creation.
21 Mar 2025
Marketing Concepts: Getting People to Care (in the Age of Ad Overload)
Andrew Rusnak explores effective marketing strategies that prioritize emotional connection to break through ad overload and resonate with audiences.
27 Feb 2025
Social Media Marketing Concepts: Engagement vs. Entertainment
This episode explores the crucial distinction between entertainment and engagement in social media marketing, providing real-world examples of their impact on brands.
17 Feb 2025
February 2025 News & Views Roundup
The hosts discuss current news, including DeepSeek drama, fake social media engagement, and the potential impact of AI on intelligence.
24 Jan 2025
Stop Making Generic Content: The Death of Top-of-Funnel Content
Andrew Rusnak discusses the obsolescence of traditional top-of-funnel content and suggests focusing on alternative content strategies for enhanced digital presence.
28 Dec 2024
Charlotte SEO in 2025: What's Changing and What You Need to Know
This episode explores Charlotte's evolving SEO landscape in 2025, highlighting AI's impact and zero-click results, offering actionable insights for local businesses to enhance their digital presence.
17 Dec 2024
The Follower Trap
The Charlotte Content Marketing podcast explores the pitfalls of prioritizing follower count over genuine engagement, ultimately revealing how to cultivate stronger customer relationships through social media marketing.
4 Mar 2024
Ethics in Marketing: Is Omission Unethical?
Charlotte Content Marketing Founder Andrew Rusnak examines ethical considerations within content marketing, particularly focusing on whether omitting information constitutes unethical practice.
3 Jan 2024
What is Model Collapse?
Andrew Rusnak explores AI model collapse and its threat to internet data integrity, revealing how self-feeding AI impacts brand protection through authentic content in this episode.
3 Dec 2023
How to Find Topics to Talk About on a podcast
Andrew Rusnak explores effective strategies for discovering captivating podcast topics that resonate with listeners and customers, ensuring engaging content creation.
4 Nov 2023
How I Got Started in Content Marketing
In this episode of The Charlotte Content Marketing Podcast, agency founder Andrew Rusnak shares his story of starting a career in content marketing and offers tips for people considering a career in digital marketing.
25 Oct 2023
All About Owned Media, Earned Media, and Paid Media
In this episode of the Charlotte Content Marketing Podcast, Andrew Rusnak takes a look at different content distribution methods, including owned media, earned media, and paid media.
27 Sept 2023
Tips for Healthcare Content Marketing
In this week’s episode of The Charlotte Content Marketing Podcast, Andrew Rusnak discusses tips for healthcare content marketing. Healthcare providers face some unique challenges and opportunities in content marketing, and this episode covers some considerations to factor into your healthcare content marketing strategy.
14 Sept 2023
Who Does Not Benefit From Content Marketing?
In this episode of the Charlotte Content Marketing Podcast, we take a look at situations where content marketing may not be the right fit for a business.
16 Aug 2023
The Charlotte Content Marketing Podcast
In this episode, we explore how long content marketing takes to show results as well as what goes into content marketing over the course of a year.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
5,985
Score snapshot 15 Sept 2025
Podcast Authority Score: 26 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
26
Social presence
0
YouTube
68
Engagement
0
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