A podcast exploring K-pop, global music industry trends, fan culture, and artist marketing. Hosted by a journalist covering K-pop, Latin music, and pop culture in the U.S.
Chasing K-pop: Music Industry & Fan Culture
Claim This Podcastby Chase | LA K-pop Journalist
3.7(3 reviews)
8 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇺🇸
Podcast Overview
A podcast exploring K-pop, global music industry trends, fan culture, and artist marketing. Hosted by a journalist covering K-pop, Latin music, and pop culture in the U.S.
Language
🇺🇲
Publishing Since
11/20/2025
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Recent Episodes
July 21, 2026
How a Backup Dancer Went From Restaurants to BLACKPINK Tours
<p>At 18, Sally performed as G.NA’s backup dancer at a K-pop festival in New York.</p><p>She thought it was just a fun gig.</p><p>Then she spent the next ten years running restaurants and cafés, wiping tables while she kept dancing on community teams.</p><p>Until one day, she found herself back in the K-pop world.</p><p>She went from restaurants to supporting tour logistics for artists like NCT DREAM, and eventually moved to London to manage a British boy band trained in the K-pop system.</p><p>The skills she learned in restaurants turned out to be exactly what she needed on tour.</p><p>“If you told me that at 22, I would’ve said, what are you talking about?”</p><p>Sally never planned any of this.</p><p>In this episode, she shares how it all happened, plus real advice for aspiring dancers trying to land performance gigs.</p>
June 11, 2026
Brandon Yoon: Why He Hid His Kimchi Lunchbox
<p>Graduation season is here.</p><p><br></p><p>For Brandon Yoon, graduating from UCLA is not just the end of college.</p><p><br></p><p>Before he became one of the most beloved Korean American creators online, there was a kid at school opening a lunchbox filled with kimchi, jjigae, or kimbap and immediately feeling the room react.</p><p><br></p><p><br></p><p><br></p><p>Years later, one of those family spaces became the center of his story.</p><p><br></p><p>Sunny Cleaners, his grandmother’s old laundromat in Koreatown, was a real place shaped by years of work and sacrifice.</p><p><br></p><p>Through tenderness and the everyday details of immigrant life, Brandon built a story around helping his grandmother retire.</p><p><br></p><p><br></p><p><br></p><p><br></p><p>The same culture he once had to explain became the language people loved him for.</p><p><br></p><p>Friends who once made Korean food feel embarrassing now ask him for KBBQ recommendations in Koreatown.</p><p><br></p><p>And people in Korea now invite him to share his experience as a Korean American.</p><p><br></p><p><br></p><p><br></p><p><br></p><p>This month, Brandon graduates from UCLA.</p><p><br></p><p>For the kid who once felt too Korean in one room and not Korean enough in another, this moment feels bigger than a degree.</p><p><br></p><p>The stories he once kept in the background became the beginning of everything he is building now.</p><p><br></p><p><br></p><p>Audio Editor: Patrick Lei</p>
May 10, 2026
Corazón y K-pop: Why Latin America Can’t Get Enough
<p>BTS took over Mexico this weekend. and the reaction showed just how powerful K-pop has become across Latin America.</p><p>The excitement grew so intense that Mexico’s president reportedly even asked BTS to add more concert dates.</p><p>When the group appeared on a balcony at the presidential palace to greet fans, nearly 50,000 ARMYs erupted into tears and cheers for the seven young men who had traveled from the other side of the world.</p><p>According to CNN, ticket prices for the Mexico concerts reportedly climbed as high as $9,000. In Peru, some fans even planted trees so BTS could have a better view from their airplane.</p><p><br></p><p>For this episode, Chasing K-pop met three Latina K-pop fans in the middle of Los Angeles to explore a bigger question:</p><p>Why has K-pop resonated so deeply across Latin communities?</p><p>Daniella, who grew up in Venezuela and has followed K-pop since 2009, said she was drawn to it because it felt completely different from her everyday life, a fantasy that allowed her to escape reality. “These idols feel larger than life to us,” she said.</p><p>Naty Olen, who was born and raised in Brazil, spoke to a frustration many Latin American fans share. They have been there since day one, she said, but are almost always the last to receive concert tours, merchandise, and industry attention.</p><p>Although the interviews took place in Los Angeles, the three women shared how their Latina identity shaped the way they connected with K-pop. </p>
8 total episodes available
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- What is Chasing K-pop: Music Industry & Fan Culture?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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