Coffee & Conversion

About Coffee & Conversion

Coffee & Conversion is the weekly show for business leaders who want real, practical insights into growing a brand that stands out—and consistently converts. Hosted by Clay and Luke of Good Agency (a StoryBrand Certified Agency that’s generated hundreds of millions in revenue for clients), each bite-sized episode tackles your pressing marketing challenges, from unifying your brand story and building a seamless sales funnel, to mastering RevOps and deploying effective ad strategies. Fueled by a love for great coffee and data-driven results, Clay and Luke serve up candid conversations on what it takes to align marketing and sales, build trust in a post-trust world, and see predictable growth month after month. Whether you’re wrestling with inconsistent messaging, trying to figure out SEO versus paid ads, or looking to hire your first salesperson, Coffee & Conversion has you covered. Tune in, and learn how to: 1 - Develop a clear, compelling message that resonates with your ideal audience 2 - Combine creative storytelling with proven data strategies for higher ROI 3 - Eliminate the guesswork around your pipeline so revenue becomes consistent Stop second-guessing your marketing efforts. Join us for your weekly dose of coffee, conversation, and conversion-boosting tips so you can finally scale your business with confidence. Subscribe now and let’s unlock real growth—one cup at a time!

Publisher

Clay Vaughan & Luke Frazier

Category

business · business · business

Language

en

Explicit

No

First episode

18 Feb 2025

Latest episode

11 Sept 2026

Latest episodes

39 episodes in the feed.

1. 

   11 Sept 2026

   Why Great Communication Wins More Business

   Great marketing and great sales both begin with one skill: communication. In this episode of Coffee & Conversions, Clay Vaughan and Luke Frazier share some of their biggest communication failures, memorable speaking experiences, and lessons learned along the way. They discuss how fear, self-focus, and overthinking can undermine effective communication, while explaining why serving your audience and building genuine connection creates more meaningful conversations and stronger business re...

2. 

   4 Sept 2026

   The Marketing Playbook We're Using to Grow in 2026

   What if you stopped chasing every marketing trend and focused only on the strategies that consistently build relationships? In this episode of Coffee & Conversions, Clay Vaughan and Luke Frazier pull back the curtain on Good Agency's own marketing strategy for 2026. They discuss how they're identifying ideal customers, investing in podcasts, hosting intentional events, and building authentic relationships that create long-term business growth. Rather than chasing quick wins, they explain...

3. 

   28 Aug 2026

   Cold Outreach Isn't Dead. Bad Outreach Is.

   Cold outreach still works, but only when it's built around relevance, research, and genuine human connection. In this episode of Coffee & Conversions, Clay Vaughan and Luke Frazier discuss why traditional cold calling and mass email campaigns have lost their effectiveness, while intentional account-based marketing continues to produce results. They explain how businesses can identify their ideal customers, recognize buying signals, and reach out in ways that are helpful instead of intrus...

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

3 ratings

Podcast Authority Score: 27 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

42

Social presence

0

YouTube

0

Engagement

32

Contact Coffee & Conversion

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about Coffee & Conversion