Empowering women entrepreneurs, CEOs, and C-suite executives to elevate their business and personal brands. Discover actionable strategies for creating impactful content, building confidence, and striking the perfect balance between business and authenticity.
I’m Dhariana and about 15 years ago I followed my heart into a field that didn’t really exist: social media marketing. 10 years ago I left my corporate job and started my agency 🤯
I’m building a life I love, and I know you can too. As an entrepreneur myself, I understand that juggling a business and a personal brand feels impossible sometimes. And as a woman, you might tend to put everything else first.
CEOs and entrepreneurs like you are making tough choices all day, every day. Figuring out your brand strategy or what to post shouldn’t be one of them. I help ambitious women create brands that not only look good but also make money.
My clients have seen incredible results – like turning single Instagram posts into four and five-figure sales. Or gaining the confidence to show up after they lost all motivation. It’s all about a simple, effective strategy that works for YOU. If you look through my feed, you’ll see I’m a minimalist (I’m rarely dressed in anything but black or grey). This reflects in how I build brand strategies - with a focus on a foundation that doesn’t over complicate things and leaves you with time to work on other parts of your business (or just take a relaxed coffee break).
Ready to build a brand you’re proud of?
Your Brand Beyond Work- Using Visibility to Shape Lifestyle Legacy & Influence.mov
Your career is one chapter — what’s the bigger story?
In this episode of Coffee with Dhari, we go beyond 9–5 success and explore how your personal brand can become the bridge to your next evolution. From speaking engagements and book deals to philanthropic ventures and advisory roles, your visibility can open doors you never imagined.
You’ll learn how to:
☕ Expand your brand strategy beyond your current role
☕ Define your legacy theme and signature framework
☕ Build intentional relationship capital (and curate the right rooms)
☕ Align your visibility with your desired lifestyle and values
☕ Map your next 12 months with a simple “legacy roadmap”
Whether you’re a woman in the C-suite or a thought leader redefining what leadership looks like, this conversation will help you connect visibility to meaning — and impact to legacy.
🎧 Listen now and start shaping the next chapter of your brand story.
Get the free masterclass 3 Steps to Build a Personal Brand That Positions You as a Leader Online (https://dharilosm.kit.com/f28ff11b16)here: https://dharilosm.kit.com/f28ff11b16 (https://dharilosm.kit.com/f28ff11b16)
Sign up for a strategy session here (https://dharilosm.kit.com/products/brand-positioning-intensive-call): https://dharilosm.kit.com/products/brand-positioning-intensive-call (https://dharilosm.kit.com/products/brand-positioning-intensive-call)
If you enjoyed this episode please rate and review! You can join my email list and check out some resources to help you with brand strategy and social media strategy here: https://www.dharilo.com/dharilo-ig-links (https://www.dharilo.com/dharilo-ig-links)
Let's connect on:
Instagram: @DhariLo (https://www.instagram.com/dharilo)
Threads: @DhariLo (https://www.threads.net/@dharilo)
LinkedIn: Dhariana Lozano (https://www.linkedin.com/in/dharianalozano)
4 Oct 2025
Brand Equity as Career Currency: Turning Recognition into Opportunities
What’s the real return on visibility? In this episode of Coffee with Dhari, Dhariana Lozano breaks down how brand equity works as a form of career currency for women in the C-suite and thought leaders.
You’ll learn:
Why recognition matters just as much as internal respect
How to build your brand equity portfolio (proof, platforms, people, and pipeline)
The micro-habits that compound into visibility, trust, and strategic invitations
How to connect consistent presence directly to tangible career outcomes
If you’ve been showing up inconsistently or keeping your wins quiet, this episode will show you how to turn visibility into doors that open for you. Your visibility is worth more than likes—it’s the equity that moves your career forward.
P.S. To schedule a strategy session click here: Book a Brand Positioning Intensive Call (https://dharilosm.kit.com/products/brand-positioning-intensive-call)
If you enjoyed this episode please rate and review! You can join my email list and check out some resources to help you with brand strategy and social media strategy here: https://www.dharilo.com/dharilo-ig-links (https://www.dharilo.com/dharilo-ig-links)
Let's connect on:
Instagram: @DhariLo (https://www.instagram.com/dharilo)
Threads: @DhariLo (https://www.threads.net/@dharilo)
LinkedIn: Dhariana Lozano (https://www.linkedin.com/in/dharianalozano)
26 Sept 2025
Simple Is Scalable: Building a Low-Maintenance Online Online Personal Brand Strategy As A Woman in Leadership
If showing up online feels like another job on your already full plate, you’re not alone. The good news? Building your personal brand strategy doesn’t have to be complicated—or exhausting.
In this week’s episode of Coffee with Dhari, I’m sharing how to create a low-maintenance brand strategy that actually works for women leaders.
Inside, you’ll learn:
☕ The 3-2-1 cadence that keeps you visible without overwhelm
☕ How to repurpose one long idea into weeks of content
☕ My favorite “Color by Number” tools that make brand-building plug-and-play
☕ How to set boundaries so you’re not chasing every new platform trend
Because simple is scalable. And the simpler your brand rhythm feels, the more consistent and powerful your presence becomes.
P.S. To schedule a strategy session click here: Book a Brand Positioning Intensive Call (https://dharilosm.kit.com/products/brand-positioning-intensive-call)
If you enjoyed this episode please rate and review! You can join my email list and check out some resources to help you with brand strategy and social media strategy here: https://www.dharilo.com/dharilo-ig-links (https://www.dharilo.com/dharilo-ig-links)
Let's connect on:
Instagram: @DhariLo (https://www.instagram.com/dharilo)
Threads: @DhariLo (https://www.threads.net/@dharilo)
LinkedIn: Dhariana Lozano (https://www.linkedin.com/in/dharianalozano)
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4 ratings
Podcast Authority Score: 25 / 100
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YouTube
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Engagement
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