Follow The Money offers college sports fans a detailed and inside look into the big, BIG business of collegiate athletics ... from NIL, The Portal and opt-outs to conference realignment, the CFP and more. FTM is co-hosted by Dr. R. Bowen Loftin, Jon Heidtke and Gabe Bock.

College Sports: Follow The Money
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Podcast Overview
Follow The Money offers college sports fans a detailed and inside look into the big, BIG business of collegiate athletics ... from NIL, The Portal and opt-outs to conference realignment, the CFP and more. FTM is co-hosted by Dr. R. Bowen Loftin, Jon Heidtke and Gabe Bock.
Language
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Publishing Since
1/1/2000
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Recent Episodes

May 26, 2026
FTM, Ep. 90: Another round of CFP expansion seems imminent
Host Andrew Monaco interviews Dr. R. Bowen Loftin and Jon Heidtke about the imminent College Football Playoff expansion and NIL developments.

April 30, 2026
FTM, Ep. 89: Slippery slope between gambling and college athletics
Host Andrew Monaco interviews Dr. R. Bowen Loftin and Jon Heidtke about the Big 12's private capital deal and the implications of gambling on college athletics.

April 13, 2026
FTM, Ep. 88: Strong streaming numbers, hoops coaching contracts & more
Host Andrew Monaco interviews Dr. R. Bowen Loftin and Jon Heidtke about March Madness streaming success, basketball coaching contracts, and the evolving landscape of college sports finance.
91 total episodes available with 12 transcripts
Recent guests on College Sports: Follow The Money
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
R Bowen Loftin
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Jon Heidtke
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Dr R Bowen Loftin
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Frequently asked questions
Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.
- What is College Sports: Follow The Money?
- How often does this podcast release new episodes?
This podcast updates weekly.
- Where can I listen to this podcast?
This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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