
Colorful Conversations
Claim This Podcastby Katie Decker-Erickson, Business Coach for Interior Designers
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Podcast Overview
<p>As an interior designer, do you find yourself caught between your love for design and the realities of running a profitable business? Whether you're launching your firm or scaling to new heights, the business side of interior design can be complex—and often overwhelming.</p><p><br></p><p>That’s where Katie Decker-Erickson comes in. As a business coach for interior designers and the founder of a multimillion-dollar design firm, she knows firsthand what it takes to build a thriving, sustainable business while staying true to your creative vision. With nearly 20 years in the industry and a Master’s degree in Business Administration, Katie is actively in the trenches—elevating her own firm while helping other designers master the business of design.</p><p><br></p><p>We’ll answer questions like:</p><p><br></p><p>How do I get more interior design clients?</p><p><br></p><p>What should I charge for interior design services?</p><p><br></p><p>What are the best marketing strategies for interior designers?</p><p><br></p><p>How can I grow my interior design business?</p><p><br></p><p>How do I build a brand as an interior designer?</p><p><br></p><p>How can I scale my interior design business?</p><p><br></p><p>What systems do I need to run a successful interior design business?</p><p><br></p><p>How do I create a client onboarding process for my design firm?</p><p><br></p><p>Is it worth hiring a coach for my interior design business?</p><p><br></p><p>This show delivers actionable tips on how to grow an interior design business with smart, sustainable strategies. You'll get insights on marketing your interior design services, building a strong brand, streamlining your systems, and scaling your firm—without burning out.</p><p><br></p><p>If you're an interior designer, firm owner, or creative entrepreneur ready to build a profitable, passion-filled business, you're in the right place.</p><p><br></p><p>Tune in, and let’s grow your interior design business—together.</p>
Language
🇺🇲
Publishing Since
6/27/2023
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Recent Episodes

July 8, 2026
118. Why Referral-Only Is Holding Your Business Back
Host Michelle Lynn interviews interior design business coach, Katie, about why relying solely on referrals hinders predictable client acquisition and business growth.

July 1, 2026
117. The Trade-Offs No One Talks About When Growing a Design Firm
Host Katie Richardson reveals the often-unspoken challenges and trade-offs encountered when scaling an interior design firm, offering insights into sustainable growth.

June 24, 2026
116. Booked Out, Busy, and Still Not Profitable Enough?
Send Katie a Text Message!! Most interior designers think they have a revenue problem. But what if the real issue isn't how much money is coming in? What if it's how much money is quietly leaking out? In this episode, Katie breaks down one of the biggest profitability challenges facing design firms today: hidden profit leaks. From scope creep and revision loops to owner over-involvement and untracked labor, many designers are losing thousands of dollars without realizing it. In this episode,...
123 total episodes available with 69 transcripts
Recent guests on Colorful Conversations
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Michelle Lynn
Guest
Heather McManus
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Frequently asked questions
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- What is Colorful Conversations?
<p>As an interior designer, do you find yourself caught between your love for design and the realities of running a profitable business? Whether you're launching your firm or scaling to new heights, the business side of interior design can be complex—and often overwhelming.</p><p><br></p><p>That’s where Katie Decker-Erickson comes in. As a business coach for interior designers and the founder of a multimillion-dollar design firm, she knows firsthand what it takes to build a thriving, sustainable business while staying true to your creative vision. With nearly 20 years in the industry and a Master’s degree in Business Administration, Katie is actively in the trenches—elevating her own firm while helping other designers master the business of design.</p><p><br></p><p>We’ll answer questions like:</p><p><br></p><p>How do I get more interior design clients?</p><p><br></p><p>What should I charge for interior design services?</p><p><br></p><p>What are the best marketing strategies for interior designers?</p><p><br></p><p>How can I grow my interior design business?</p><p><br></p><p>How do I build a brand as an interior designer?</p><p><br></p><p>How can I scale my interior design business?</p><p><br></p><p>What systems do I need to run a successful interior design business?</p><p><br></p><p>How do I create a client onboarding process for my design firm?</p><p><br></p><p>Is it worth hiring a coach for my interior design business?</p><p><br></p><p>This show delivers actionable tips on how to grow an interior design business with smart, sustainable strategies. You'll get insights on marketing your interior design services, building a strong brand, streamlining your systems, and scaling your firm—without burning out.</p><p><br></p><p>If you're an interior designer, firm owner, or creative entrepreneur ready to build a profitable, passion-filled business, you're in the right place.</p><p><br></p><p>Tune in, and let’s grow your interior design business—together.</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 10 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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