Corporate Counter Culture challenges the status quo of corporate life and sales culture. Brian and Bryan explore what it means to succeed in business without conforming to outdated norms of burnout, drinking culture, and empty hustle. Each week, you’ll hear real conversations and practical insights on work-life balance, entrepreneurship, leadership, health, and redefining success on your own terms.
If you’re a professional, entrepreneur, or creative who’s tired of the traditional playbook, this show gives you the tools, stories, and countercultural mindset to thrive in both business and life.
Most salespeople underestimate how crucial Q2 is for finishing strong before summer hits. In this episode, Bryan and Brian reveal the high-impact strategies to create urgency, optimize prospecting during hot and slow seasons, and leverage AI to scale your efforts seamlessly—all before the mid-year rush.
As the clock ticks toward Q2, you'll discover the importance of timing — from closing early quarter deals to managing client vacations and industry slowdowns. Bryan shares his approach to ramping activities while balancing human nature and business cycles, reminding you that the difference between good and great sales is often simply strategic prioritization.
We break down:
How to identify key opportunities in late Q1 and set yourself up for success
The power of tailored outreach and warming up cold prospects with industry intelligence
Why understanding human behavior and seasonality can make or break your target achievement
Practical ways to harness AI and automation for prospecting, follow-ups, and research
Long-term planning tactics, including tracking pipeline health and leveraging recon drives to maximize efficiency
This episode is perfect for sales pros striving to hit their numbers while navigating seasonal dips and economic uncertainties. If you're looking to turn up the intensity in Q2, build a sustainable pipeline, and use cutting-edge tools smartly, you can't afford to miss this episode. Bryan and Brian show you how to work smarter, not harder—so you finish the first half of the year stronger than ever.
28 Mar 2026
Episode 22: Developing your territory
This episode explores the realities of developing new markets, sales cycle timelines, and strategies for building relationships and pipeline growth in complex industries. Hosted by Brian Taylor with insights from Bryan M, it offers practical advice for sales professionals navigating long sales cycles and market entry challenges.
23 Mar 2026
Episode 21: Quota & Motivation
In this episode of Corporate Counterculture, Brian and Bryan explore the mindset shifts that distinguish top sales performers. They discuss how intrinsic motivation, momentum, and company culture can redefine success beyond just hitting quotas. Learn about the pitfalls of premature celebration and sandbagging, and discover tactics for building lasting rapport and knowing when to take breaks without losing momentum.
Key insights include: viewing early quota achievement as a launchpad, the role of relationships in securing deals, and how company culture affects sales behaviors. This episode is ideal for sales leaders and reps seeking to maintain their competitive edge and avoid burnout.
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