Crafted To Thrive

About Crafted To Thrive

Building a business as a woman entrepreneur with chronic illness comes with realities that most business advice never addresses — burnout, unpredictable energy, and the need to put health first while still wanting meaningful growth. Business With Chronic Illness is a globally ranked podcast featuring honest conversations with chronic illness entrepreneurs, founders, and CEOs navigating business growth while living with chronic illness and autoimmune conditions. Through real stories and practical insight, the show explores how people build businesses that are sustainable, simple, and aligned with their health, not at the expense of it. Each episode covers: -Health-First Business Growth: growing at a pace that honors your body -Burnout & Capacity: navigating energy, flare-ups, and rest without guilt -Simple & Sustainable Business: stripping away unnecessary complexity and building around real capacity -Podcasting & Long-Form Marketing: using podcasting, long-form content, and relationship-driven marketing to build trust, visibility, leads, and audience growth -Success Stories: real people redefining what success looks like with chronic illness This podcast is for entrepreneurs and founders who are: -Living with chronic illness or autoimmune disease -Burned out from hustle culture or one-size-fits-all business advice -Building, growing, or reimagining a business that must work with real life -Looking for sustainable marketing and business strategies that do not require being constantly online Expect thoughtful, grounded conversations, not hype. This is a space for nuance, practical strategy, and real stories. About the Host Hosted by Nikita Williams, a globally ranked podcast host, award-winning business coach, and speaker who has built a six-figure business while navigating endometriosis, Hashimoto's, fibromyalgia, and chronic pain. The show has featured respected founders and thought leaders such as Jasmine Star, Danielle Bayard Jackson, Nitika Chopra, Courtney Elmer, Natasha Samuel, and Kinsey Soderberg. Listen & Connect: Follow Business With Chronic Illness to hear new conversations each month.

Publisher

Nikita Williams | Sustainable Business & Podcast Marketing Strategist

Category

business · business · health & fitness

Language

en

Explicit

No

First episode

6 Aug 2018

Latest episode

23 Oct 2026

Latest episodes

32 of 248 episodes have a transcript.

1. 

   23 Oct 2026TRANSCRIPT

   What to Automate, Delegate, or Stop Doing in Your Business

   Host [Host Name] guides entrepreneurs through a framework to identify tasks to automate, delegate, or stop doing, freeing up capacity and enabling business growth.

2. 

   8 Oct 2026TRANSCRIPT

   5 Marketing Assets That Keep Working When You Can’t

   Nikita Williams explains five marketing assets that sustain business visibility and sales when entrepreneurial capacity fluctuates.

3. 

   23 Sept 2026TRANSCRIPT

   Is Your Marketing Growing Your Business or Just Giving You More Work?

   Host [Host Name] interviews [Guest Name] about building marketing systems that work for entrepreneurs with chronic illness, shifting focus from content creation to business growth.

Inside a recent episode

What to Automate, Delegate, or Stop Doing in Your Business

Published 23 Oct 2026 · Transcript excerpt

[…] This is why this is so important. So I'm sharing with you the keep, automate, delegate and eliminate. This is kind of like the way of life. This is like your way of running your business and your life now is what do I need to keep? Like what is yours? Actually, no one else can have. And what can be automated? What can be delegated? And what should just not be on my plate right now? And it shouldn't be on anybody else's plate. Like it should just not be there. It should be in the idea box. It should be on the shelf where it's like when we get to at some point, it's not right now. Right. So how do you get started with this? […]

Who has been a guest on Crafted To Thrive

Names identified in recent episode analyses. Showing up to five guests.

• Anna Holtzman
• Erika Coleman
• Dr Alicia Newsome
• Priya Rednam Waldo
• Tracy Beavers

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

50 ratings

Podcast Authority Score: 73 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

94

Social presence

94

YouTube

0

Engagement

85

Contact Crafted To Thrive

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about Crafted To Thrive