If you're writing a non-fiction or business book, The Creating Happy Writers Podcast is here to inspire, educate and empower you with the tools you need to make your writing journey a happy and successful one.
Each week, we dive into what it takes to write and publish a book in your niche that will not only help you become a go-to expert but also one you can be truly proud of.
S3 Ep106: Season 3 Wrap-Up: Why I'm Marie Kondo-ing My Business (And What's Next)
In this final episode of Season 3, I’m taking you behind the scenes for a little business declutter - Marie Kondo style.
This solo episode is part honest reflection, part permission slip. Because after a brilliant season of conversations with authors, creatives and publishing pros, I’ve found myself craving more space, more simplicity… and fewer 'shoulds'.
So I’m tidying up. That includes how I work, how I show up - and yes, even how I podcast.
Here’s what I’m unpacking in this final episode of the season:
Why I’m “Marie Kondoing” my business (and what’s getting the chop)
A round-up of Season 3, from standout guests to big lessons
What I’ve learned about showing up, being visible, and sustaining creativity
Why some offers are going in storage—and which ones are getting pride of place
What’s next for the podcast
I also share details of The Big Summer Write Along—a 30-day challenge starting August 1st to help you finally get that book moving. Think: daily audio coaching, bite-sized prompts, and serious momentum (without the burnout).
If you’ve been feeling the nudge to simplify, step back, or just rethink how your book fits in your life—this one’s for you.
I hope you enjoy listening.
Further resources:
Sign up for the FREE Write Stuff newsletter here (https://stephcaswell.com/newsletter/).
My book, ‘Dare to Write: How to Write a Nonfiction Book to Grow Your Business,’ is available now on Amazon (https://amzn.to/34GxVZJ) and on my website (https://stephcaswell.com/product/dare-to-write/).
Connect with Steph:
Website: https://stephcaswell.com/ (https://stephcaswell.com/)
Instagram: https://www.instagram.com/stephcaswellauthor/?hl=en (https://www.instagram.com/stephcaswellauthor/?hl=en)
LinkedIn: https://www.linkedin.com/in/stephcaswell/ (https://www.linkedin.com/in/stephcaswell/)
If you enjoyed today’s episode, please leave a review on your favourite podcast platform!
15 Jul 2025
S3 Ep105: How to Keep Selling After Your Book Launch - with Sara Dalrymple
Have you ever wondered what really happens after you publish your book, and how to keep the momentum going long after launch day?
In this episode, I’m delighted to welcome Sara Dalrymple BACK to the podcast. My first-ever returning guest - and one of the most popular!
Sara is a speaker, educator, and thought leader on the art of selling yourself as a personal brand.
Recognised for her bold, forward-thinking approach to sales, Sara has spent over a decade helping ambitious women in creative entrepreneurship show up unapologetically. Her frameworks have empowered thousands of business owners to speak with conviction and make money without burning out.
She’s the author of the bestselling book More Sales Please, and has delivered training in communities like Roundhouse, General Assembly and Found and Flourish. Sara is a sought-after guest on podcasts where she shares her refreshingly honest take on the power of self-promotion.
In this conversation, we explore:
Navigating the first year after launch: Why Sara chose to think of her launch as a 12-month project, and how that mindset shift kept her motivated to keep promoting.
Unexpected opportunities: The surprising doors the book has opened — from speaking invitations to new client work Sara hadn’t even planned for.
Making it easy for supporters to help: How Sara created simple, step-by-step guides so her launch team knew exactly how to spread the word.
Longevity over hype: The importance of letting your book have a long tail, instead of feeling pressured to jump into the next big thing.
Creating spaciousness and clarity: Why stepping back from social media helped Sara reconnect with her message and see where her book sits in the bigger picture of her work.
If you’ve ever wondered how to keep your book visible - and how to let it keep working for you - this conversation will leave you feeling inspired, encouraged, and ready to take the long view.
I hope you enjoy listening.
Connect with Sara and her book:
More Sales Please (https://amzn.to/3GoGnA8) (book)
Sara’s website (https://saradalrymple.co.uk/)
Instagram (https://www.instagram.com/saleswithsara/)
Further resources from me
My book, ‘Dare to Write: How to Write a Nonfiction Book to Grow Your Business,’ is available now on Amazon (https://amzn.to/34GxVZJ) or directly via my website. (https://stephcaswell.com/product/dare-to-write/)
Connect with Steph:
Website: https://stephcaswell.com/ (https://stephcaswell.com/)
Instagram: https://www.instagram.com/stephcaswellauthor/?hl=en (https://www.instagram.com/stephcaswellauthor/?hl=en)
LinkedIn: https://www.linkedin.com/in/stephcaswell/ (https://www.linkedin.com/in/stephcaswell/)
If you enjoyed today’s episode, please leave a review on your favourite podcast platform:
Apple (https://podcasts.apple.com/us/podcast/creating-happy-writers/id1671171850) Spotify (https://open.spotify.com/show/5UxCf6uOjMQ9JxIHM9xjgs?si=ed2dba06eaee4ed4) Amazon (https://amzn.eu/d/20DVfPK)
8 Jul 2025
S3 Ep104: What To Do When You Feel Broken - with Dr Laura Williams
When life falls apart, where do you begin putting yourself back together?
In this episode of the Creating Happy Writers podcast, I chat to Dr Laura Williams. Laura is a clinical psychologist, private therapist, trauma specialist, online course creator, and media contributor.
She is also a widow and mum, who had to put all her psychological expertise into practice when faced with the sudden death of her much-loved husband.
Her book, ‘What to Do When You Feel Broken’, was published by Hay House in February 2025. In this brilliant book, Laura uses her own personal story to illustrate key psychological concepts we can all benefit from applying to our own lives.
In this conversation, we explore:
Why writing can be such a powerful tool for healing and self-understanding
The hidden impact of generational trauma and how it shows up in our lives
What perfectionism is really trying to protect us from
How to create a writing practice that feels sustainable—even when life is messy
The realities of getting a traditional publishing deal and building momentum as a first-time author
Laura’s story is a beautiful reminder that you don’t have to be perfectly healed to help others - and that you are never as alone as you think.
I hope you enjoy listening.
Connect with Laura and her book:
What To Do When You Feel Broken (book) (https://amzn.to/44CzdQC)
Laura’s website (https://www.drlaurawilliams.com/)
Instagram (https://www.instagram.com/doctorlaurawilliams/)
Further resources from me
My book, ‘Dare to Write: How to Write a Nonfiction Book to Grow Your Business,’ is available now on Amazon (https://amzn.to/34GxVZJ) or directly via my website.
Connect with Steph:
Website: https://stephcaswell.com/ (https://stephcaswell.com/)
Instagram: https://www.instagram.com/stephcaswellauthor/?hl=en (https://www.instagram.com/stephcaswellauthor/?hl=en)
LinkedIn: https://www.linkedin.com/in/stephcaswell/ (https://www.linkedin.com/in/stephcaswell/)
If you enjoyed today’s episode, please leave a review on your favourite podcast platform:
Apple (https://podcasts.apple.com/us/podcast/creating-happy-writers/id1671171850) Spotify (https://open.spotify.com/show/5UxCf6uOjMQ9JxIHM9xjgs?si=ed2dba06eaee4ed4) Amazon (https://amzn.eu/d/20DVfPK)
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
2 ratings
Spotify
5.0 / 5
7 ratings
Podcast Authority Score: 71 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
96
Social presence
94
YouTube
0
Engagement
68
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