What really goes into a Client Experience?
This show takes a closer look at client experiences and the different elements we use to help enhance and produce REAL transformation. Client Experiences are more than just a 'transaction', they can be a space and vehicle which allows people to make amazing quantum shifts in perspective, which ultimately leads to REAL change going forward. In shining a light on how client experiences look, we illustrate how self-care looks for our businesses. On this show we talk to industry leaders, business owners, entrepreneurs and thought leaders in the coaching and service industry spaces on how they are creating amazing client experiences in a post pandemic world. We talk about the challenges, as well as the wins and what lessons and takeaways can mean for us going forward. Whether your experiences are in person at retreats or events or are online or both, we want to talk to you!
Keep The Water Moving (part 1): Why Your Audience Dries Up When You Get Busy in Your Business
Alison begins a three-week series on building an audience and keeping connections active, especially for business owners filling retreats, programs, and other offers.
She discusses why audiences can seem to dry up when business gets busy. When we focus on delivering services, it is easy to pause outreach, posting, and other marketing. Once an offer ends, we may have to restart those efforts and rebuild familiarity and argues that audience building should remain a weekly priority, including during busy periods.
She goes on to explain that buyers may take longer to make decisions and may be watching before they reach out. People often don't buy because they don't understand an offer’s value or don't believe they can achieve its result. Clear, consistent marketing and messaging can help address these concerns and attract people who are a good fit.
Alison suggests choosing a communication rhythm that suits us—such as email, social media, newsletters, or podcasts—and keep showing up consistently. Busy periods can also provide useful client stories and examples to share, while honest communication during difficult periods can help people see us as real people.
HIGHLIGHTS:
7:52 Why Your Audience Dries Up When You’re Busy
11:58 The Cost of Stopping Your Marketing
14:25 Consistency Beats More Marketing
18:43 Keep Your Business Ecosystem Flowing
23:48 Audit Your Last 90 Days
25:24 Show Up Consistently and Build Trust
26:44 Make Audience-Building a Sustainable Habit
SPONSOR:
Cellev8 (https://cellev8.com/)
Discount code: THEALISONK
PODCAST WEBSITE & LINKS:
Website (https://thealisonk.com/) | Facebook (https://www.facebook.com/alison.h.katschkowsky) | Twitter (https://twitter.com/ahkats) | Instagram (https://www.instagram.com/thealisonk/)
JOIN The 360 CLUB (https://thealisonk.com/innovation-avenue-360)
GET MY FREE 4 part Pop-up Podcast Series (https://thealisonk.com/the-retreat-id-method)
JOIN Borderless Hybrid Innovators FB Group (https://www.facebook.com/groups/869889620262089)
INNOVATION AVENUE: Fitness and Self-Care Revolution (https://www.facebook.com/groups/743439322342659/)
29 Oct 2026
Shifting From Being An Operator To An Owner with Ral West
Ral West describes her 45-year business career, beginning with a tourism marketing consultancy and later helping her husband run a scheduled charter airline between Alaska and Hawaii for 25 years. As the company grew, they carried most decisions themselves, worked long hours, and faced health and relationship strain, operational confusion, and customer complaints.
Ral says that studying business systems and management approaches helped them restructure the airline, improving procedures and staff training, and focused on the customer experience. About five years later, they were able to step away from daily operations and act as owners.
Ral’s coaching focuses on helping entrepreneurs move from doing every task to leading their businesses. She outlines six principles for running a business: systems, measuring and tracking performance, leverage through a team, intentional company culture, a capable team, and customer delight.
West works primarily through individualized virtual coaching, sometimes including a six-month program and an on-site business assessment. She assesses how a business operates and whether the owner’s mindset or processes need to change, then tailors the work to the client’s needs.
HIGHLIGHTS:
2:18 A Business Built on Hard Lessons
5:58 Why Owners Get Stuck Doing It All
8:26 Mindset, Trust, and Team Empowerment
10:42 Duplicate Yourself to Delegate
13:35 Six Principles for a Self-Running Business
15:39 Personalized Coaching for Business Owners
18:11 Making Self-Care Part of Success
connect with Ral
website: https://www.ralwest.com (https://www.ralwest.com)
SPONSOR:
Cellev8 (https://cellev8.com/)
Discount code: THEALISONK
PODCAST WEBSITE & LINKS:
Website (https://thealisonk.com/) | Facebook (https://www.facebook.com/alison.h.katschkowsky) | Twitter (https://twitter.com/ahkats) | Instagram (https://www.instagram.com/thealisonk/)
JOIN The 360 CLUB (https://thealisonk.com/innovation-avenue-360)
GET MY FREE 4 part Pop-up Podcast Series (https://thealisonk.com/the-retreat-id-method)
JOIN Borderless Hybrid Innovators FB Group (https://www.facebook.com/groups/869889620262089)
INNOVATION AVENUE: Fitness and Self-Care Revolution (https://www.facebook.com/groups/743439322342659/)
22 Oct 2026
The Retreat Is Not The Business (part 2): Building the Ecosystem - Retreats That Fill Easier & Pay You Long After Everyone Goes Home
Alison discusses how to build a business ecosystem that supports retreat bookings and revenue beyond the event, from free content and low-commitment experiences to retreats and follow-up offers.
She covers inviting people who already know our work, positioning a retreat around the transformation it offers, and planning the next step before registration opens.
She also shares how retreats can lead to testimonials, stories, content, and referrals, and suggests mapping the ecosystem, clarifying the retreat’s promise, and identifying potential invitees.
HIGHLIGHTS:
1:16 Building a Retreat Business That Lasts
5:42 The Four Stages of Your Business Ecosystem
8:56 Why an Ecosystem Makes Retreats Easier to Fill
11:30 Turning Your Retreat Into a Business Growth Engine
13:11 Plan the Post-Retreat Next Step
15:00 Use Retreats for Content and Referrals
17:07 Action Steps to Strengthen Your Ecosystem
19:01 Personally Invite Warm Leads
20:15 Plan Your Retreat Business for Next Year
SPONSOR:
Cellev8 (https://cellev8.com/)
Discount code: THEALISONK
PODCAST WEBSITE & LINKS:
Website (https://thealisonk.com/) | Facebook (https://www.facebook.com/alison.h.katschkowsky) | Twitter (https://twitter.com/ahkats) | Instagram (https://www.instagram.com/thealisonk/)
JOIN The 360 CLUB (https://thealisonk.com/innovation-avenue-360)
GET MY FREE 4 part Pop-up Podcast Series (https://thealisonk.com/the-retreat-id-method)
JOIN Borderless Hybrid Innovators FB Group (https://www.facebook.com/groups/869889620262089)
INNOVATION AVENUE: Fitness and Self-Care Revolution (https://www.facebook.com/groups/743439322342659/)
Who has been a guest on Creating the World's Best Client Experience
Names identified in recent episode analyses. Showing up to five guests.
Billy Hofacker
Kerry Thomas
Nick Mornard
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
4 ratings
Spotify
5.0 / 5
2 ratings
Podcast Authority Score: 68 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
91
Social presence
94
YouTube
0
Engagement
68
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Guest appearances
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Based on episode analysis; this does not confirm that the show is currently accepting guests.
Questions about Creating the World's Best Client Experience
Who hosts Creating the World's Best Client Experience?
Alison host the show. Published by Alison Katschkowsky.
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