About CRESCENDO: Amplifying The Voices of Women in Business
Welcome to Small Business Growth Made Simple, where clarity meets confidence and strategy meets simplicity - for solopreneurs, freelancers, and small business owners ready to grow with more ease.
Hosted by business mentor, strategist, and serial entrepreneur Rachel Lubchansky, this show cuts through the noise and gets to the heart of what it really takes to grow a business that works for you - without burnout or overwhelm.
Each episode blends practical strategies, honest conversations, and mindset shifts to help you attract aligned clients, increase revenue, and create a business that reflects who you are and how you like to show up.
You’ll hear lessons from Rachel’s two decades of entrepreneurial experience, plus conversations with expert guests who know what it takes to build something meaningful - and make it last.
Join us weekly for real talk, tangible takeaways, and a whole lot of encouragement to help you grow your business more simply and sustainably.
How to Get Clients Without Posting on Social Media with Jayne Havens | Ep. 64
Jayne Havens went a full year without posting about her business on Instagram, and... her business kept right on growing.
Today, Rachel is joined by Jayne Havens, a certified sleep consultant and the founder of Snooze Fest by Jayne Havens and the Center for Pediatric Sleep Management. Jayne left a six-figure career in catering sales to stay home with her son, started a sleep consulting business almost by accident, and grew it on referrals. Then she built a training program that's enrolled over 1,000 students.
You'll hear exactly how Jayne keeps her business full through relationships: staying in touch with past clients, connecting with professionals in adjacent fields, and making one simple ask that keeps referrals coming.
If you're tired of creating content that doesn't bring in clients, this episode is for you.
8 Jun 2026
From Burnt Out to Booked Out: Stop Running Your Business and Start Leading It with Bylie Salamon | Ep. 63
What happens when your business grows faster than you expected and suddenly the thing you built to create freedom starts feeling like a burden instead?
In this episode, I sit down with wig salon owner Bylie Salamon to talk about the reality of rapid business growth, leadership, and building a company that supports your life instead of consuming it. When Bylie first came to me, she was juggling a growing salon, a young family, a small team, and a never-ending list of responsibilities. Like many business owners, she felt overwhelmed, stretched thin, and unsure whether continuing to grow was even sustainable.
Together, we unpack her journey from feeling buried in the day-to-day operations of her salon to stepping confidently into her role as CEO. Bylie shares how creating systems, clarifying team responsibilities, establishing boundaries, and developing stronger leadership skills transformed not only her business but her quality of life as well. Her story is proof that growth does not have to come at the expense of your family, your wellbeing, or your freedom.
This conversation is an honest look at what happens in the messy middle of business growth and what becomes possible when you are willing to do the work required to build something sustainable.
1 Jun 2026
Does Your Business Need an Email Newsletter? What Solopreneurs Need to Know | Ep. 62
What happens when email marketing stops feeling like a chore and starts becoming one of the most effective ways to build trust, nurture relationships, and grow your business? In this solo episode, I’m breaking down one of the topics I’m asked about most often: email newsletters. From whether you should have one at all to how often you should send it and what you should actually write about, I’m sharing a practical, relationship-first approach to email marketing that feels sustainable, authentic, and effective.
I explain why newsletters are so much more than a marketing tactic and how they fit into a broader email marketing strategy that helps turn casual followers into paying clients. I also share how I structure my own monthly newsletter, why consistency matters more than frequency, and what small business owners often get wrong when they think about email marketing.
If you’ve ever wondered whether email marketing still works, struggled to stay consistent, or felt overwhelmed by the pressure to constantly create content, this episode will help you simplify the process and focus on what matters most: building genuine relationships with the people you serve.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
815
Score snapshot 15 Sept 2025
Apple Podcasts (US)
5.0 / 5
6 ratings
Spotify
5.0 / 5
10 ratings
Podcast Authority Score: 53 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
52
Social presence
0
YouTube
66
Engagement
71
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