Are you a job seeker who's trying to navigate the PR jobs market? Or a hiring manager who's desperately trying to win the fight for talent? 'CUT THE BS' is a podcast for job seekers, hiring managers and agency owners who want to get it right.
Join Dean Connelly - Founder of Latte Recruitment - and hear directly from the people that are putting the human back into human resourcing. Each episode will give you honest insight and actionable advice to help you hire or get hired.
Visit our website to level-up your hiring or find the latest PR & Creative job opportunities đ www.wearelatte.com
CUT THE BS: How to create PR campaigns with multi-generational impactâwith Paul Lucas, Partner at Fanclub PR
In this episode, weâre joined by Paul Lucas (https://www.linkedin.com/in/paullucas2020/) - Co-Founder of HumanKind Comms (https://www.humankindcomms.com/) & Partner at Fanclub PR - an award-winning, B Corp-certified agency that works with exciting consumer brands including Who Gives a Crap and Lucy & Yak.
This episode explores how PR pros can harness creativity to drive consumer behavior change, connect with older generations, and push greenwashing out of the industry for good.
Topics discussed in this episode:
Paul's career from Edelman to Fanclub
Big global vs boutique independent agencies
How can PR create consumer behavior change?
How can PR reach older generations to create more change?
What will it take to remove green-washing from PR campaigns?
Are values-driven agencies the new status-quo?
Do clients care about their PR agency's values?
Is the PR industry finally realizing it's power to create change?
--
If you're in the PR & Comms space and are looking for job opportunities (https://www.wearelatte.com/jobs/) or to hire great talent, get in touch with â Latte Recruitment (https://www.wearelatte.com/).
Contact: dean@wearelatte.com
7 Jan 2025TRANSCRIPT
CUT THS BS: Will AI replace PR talent? | with Kirsty Leighton, Founder of Milk & Honey PR
In this episode, weâre joined by Kirsty Leighton (https://uk.linkedin.com/in/kirsty-leighton-5344892) - Founder & CEO of Milk & Honey PR (https://milkandhoneypr.com/), the highest-scoring B Corp PR agency in the world.
This episode explores the use cases for AI in PR agency enviornments, the ethical challenges of implementing AI, and how AI may shape the future of PR roles.
Topics discussed in this episode:
The Ethical AI playbook
AI use cases in PR
What are the ethical challenges with using AI
Does talent need an AI skillset?
How will AI change the structure of a PR role?
How do you start implementing AI into PR?
Will AI replace PR talent?
Milk & Honey's B Corp certification and Clean Creatives pledge
--
If you're in the PR & Comms space and are looking for job opportunities (https://www.wearelatte.com/jobs/) or to hire great talent, get in touch with â Latte Recruitment (https://www.wearelatte.com/).
Contact: dean@wearelatte.com
28 Oct 2024TRANSCRIPT
CUT THE BS: How to build a better benefits package | with Alex Myers, Founder of Manifest
In this episode, weâre joined behind-the-mic by Alex Myers (https://www.linkedin.com/in/alexandermyers/) - Founder & CEO of Manifest (https://manifest.group/), a global creative agency that builds brands that change the world.
This episode explores how and why Manifest threw out the rule book of corporate benefits - and where they've invested instead to strike a more productive, better rested, and more creative team.
The second part of the episode looks at the value and impact of comms agencies achieving B Corp status, and PR's ethical responsibility to do the right thing.
Topics discussed in this episode:
Manifest's f**k off grant
Manifest's life change bursary
How unlimited holidays fixes limited holiday
The ROI of company benefits
How does the B Corp certification impact Manifest's culture?
Is investing in the B Corp certification worth it?
Should PR be working with fossil fuel clients?
Gen Z attitudes to ethical responsibility
How cancel culture impacts sustainable investment
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If you're in the PR & Comms space and are looking for job opportunities (https://www.wearelatte.com/jobs/) or to hire great talent, get in touch with â Latte Recruitment - dean@wearelatte.com
14 Oct 2024TRANSCRIPT
CUT THE BS: How to thrive as a single-industry comms agency | with Ravi Vijh, MD of Bastion
For this episode, weâre excited to be joined by Ravi Vijh (https://www.linkedin.com/in/ravi-vijh/?originalSubdomain=uk) â MD of Bastion (https://www.bastion.co.uk/), an award-winning video games comms agency.
This episode dives into the world of video games comms, exploring Bastion's growth, DE&I approach, and talent attraction efforts as a single-industry agency.
Topics discussed in this episode:
What's happening in the video games comms industry?
How Bastion have achieved high-growth as a single-industry agency.
How Bastion find and hire top talent in a niche sector
How Bastion are improving DE&I on the video games industry
Ravi's journey from Account Executive to Managing Director at Bastion
Ravi's advice for talent looking to build a career in video games comms
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If you're in the PR & Comms space and are looking for job opportunities (https://www.wearelatte.com/jobs/) or to hire great talent, get in touch with â Latte Recruitment - dean@wearelatte.com
16 Sept 2024TRANSCRIPT
CUT THE BS: How can PR diversify it's talent pool? | with Ella McWilliam, Co-founder & CEO of Full Fat
For this episode, weâre excited to be joined behind the mic
by Ella McWilliam (https://www.linkedin.com/in/ella-mcwilliam-65a66330/?originalSubdomain=uk) â Co-Founder and CEO of Full Fat (https://www.wearefullfat.com/) â an award-winning creative PR and comms agency.
This episode explores how PR agencies can better support and hire diverse talent, with practical advice to create meaningful and impactful change.
Topics discussed in this episode:
Why is it so challenging to diversify the PR industry?
How to diversify your PR talent pool
Why does the pay gap still exist in PR?
How Full Fat eliminated the pay gap in their agency
The impact of Full Fatâs youth board
Talent advice - How to find out if a PR agency is right for you.
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If you're in the PR & Comms space and are looking for job opportunities (https://www.wearelatte.com/jobs/) or to hire great talent, get in touch with â Latte Recruitment (https://www.wearelatte.com/) - dean@wearelatte.com
See you soon for another episode of CUT THE BS!
5 Aug 2024
CUT THE BS: How can PR agencies support neurodiverse talent? | Latte Recruitment
We're back for another season of CUT THE BS - a podcast by Latte Recruitment for PR job seekers, hiring managers and PR leaders.
In this season's debut episode, Dean and Chantelle dive into the topic of neurodiversity in PR. Many PR agencies say they want to increase the diversity of their team but face challenges when making this a reality. This episode is packed full of recruiter insights and actionable advice to help PR agencies nurture more inclusive behaviour in the recruitment process and beyond.
Topics discussed in this episode:
Why is neurodiversity important for PR?
What challenges do neurodiverse candidates face?
What can agencies do to make their recruitment process more inclusive for neurodiverse talent?
Simple ways to support neurodiverse talent in the workplace
Why do PR agencies struggle to hire/support neurodiverse talent?
How can neurodiverse talent support themselves in the interview process?
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If you're in the PR space and looking for â PR jobsâ (https://www.wearelatte.com/jobs) or to hire great talent, get in touch with â Latte Recruitmentâ (https://www.wearelatte.com/) - dean@wearelatte.com
See you soon for another episode of CUT THE BS!
18 Jun 2024TRANSCRIPT
CUT THE BS: Scaling an award-winning culture | Hope&Glory PR
For this episode, weâre excited to be joined behind the mic
by James Gordon-MacIntosh (https://www.linkedin.com/in/james-gordon-macintosh-4b461/) â Co-Founder and Chief Creative Officer at Hope&Glory PR (https://www.hopeandglorypr.com/) â a leading consumer PR agency.
This episode explores how one of the UKâs most awarded PR agencies successfully scaled its culture to attract and retain some of the very best creative talent.
Topics discussed in this episode:
Where is best to start your PR career?
Scaling a values-based agency culture
The interview process at Hope&Glory
Training people to be good managers
How do you enable people to do great work?
What inspired Hope&Glory to sign the Clean
Creatives pledge?
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If you're in the PR & Comms space and are looking for job opportunities (https://www.wearelatte.com/jobs/) or to hire great talent, get in touch with â Latte Recruitment (https://www.wearelatte.com/) - dean@wearelatte.com
See you soon for another episode of CUT THE BS!
20 May 2024TRANSCRIPT
CUT THE BS: Does PR have the power to create change? | The Wilful Group
For this episode weâre thrilled to be joined behind the mic by â Rebecca Oatleyâ (https://www.linkedin.com/in/rebecca-oatley-0a25414), Founder of Cherish PR (https://www.cherishpr.com/) and Co-CEO of the B Corp communications agency - The Wilful Group (https://thewilful.com/).
Is all PR good PR? This episode asks the question - taking on the conversation around PR's responsibility to facilitate change. It's packed with practical tips to empower agency leaders and professionals use PR as a force for good.
Topics discussed in this episode:
How the role of PR has evolved
The role of PR in creating change
How B Corp status influences clients & culture
Why do brands greenwash?
How to find jobs that align with your values
How can PR agencies elevate their sustainability offering and make a real difference?
--
If you're in the PR space and looking for â PR jobsâ (https://www.wearelatte.com/jobs) or to hire great talent, get in touch with â Latte Recruitmentâ (https://www.wearelatte.com/) - dean@wearelatte.com
See you soon for another episode of CUT THE BS!
11 Mar 2024TRANSCRIPT
CUT THE BS: Building an employer brand that attracts talent | Milk & Honey PR
For this episode, weâre thrilled to be joined behind the mic by Kath Myers (https://www.linkedin.com/in/kathryn-myers-b4a60730/), Managing Director at the award-winning B Corp communications agency Milk & Honey PR (https://milkandhoneypr.com/).
This episode dives into the world of employer branding, with actionable advice and insights to help PR agency leaders build their reputation, activate their values, and attract top talent.
Topics discussed in this episode:
What makes a successful employer brand?
PR agency websites and branding
Creating a people-first interview process
Creating a people-first onboarding process
Benefits
Activating your values
The role of purpose
--
If you're in the PR space and looking for PR jobs (https://www.wearelatte.com/jobs) or to hire great talent,
get in touch with Latte Recruitment (https://www.wearelatte.com/) - dean@wearelatte.com
See you soon for another episode of CUT THE BS!
26 Feb 2024TRANSCRIPT
CUT THE BS: Cracking the code on Gen Z talent | Here Be Dragons
Weâre so excited to be joined by Paul McEntee (Founder of incredibly cool PR agency Here Be Dragons) and Matt Crowhurst (Head of People and Culture at Here Be Dragons) for this episode.
This episode tells the story of Here Be Dragons, and how they successfully attract and engage the next generation of talent.
Topics discussed in this episode:
The role of company TikTok pages
The evolution of Here Be Dragons
Small vs large agency culture
Attracting Gen Z
Retaining Gen Z
Advice to Gen Z talent
If you're in the PR space and looking to hire great talent,
get in touch with LATTE via our website â www.wearelatte.com (http://www.wearelatte.com)
See you soon for another episode of CUT THE BS!
5 Feb 2024TRANSCRIPT
CUT THE BS: Does size matter when it comes to PR agencies? | Latte Recruitment
Is bigger always better for your career? Which size agencies give the best benefits? How does this affect your salary?
Tune in to this episode of CUT THE BS to hear our take on big and small PR agencies including benefits, career progression, salaries, ethics and talent attraction.
In this conversation, Dean is joined by PR Recruitment Manager Chantelle Azzopardi-Brown, to discuss:
⢠Misconceptions about small PR agencies
⢠Salaries at big vs small agencies
⢠Benefits at big vs small agencies
⢠Ethics at big vs small agencies
⢠Training & Development at big vs small agencies
⢠How small agencies can attract more talent
⢠Micro agencies
⢠How to find job opportunities at small agencies
About the host
Dean Connelly is the Founder and Recruitment Director of
Latte Recruitment - one of Londonâs leading PR recruitment agencies. Based in London and Sydney, they are a talent partner to industry-leading and award-winning agencies including Milk & Honey PR, Hope & Glory, and Fight or Flight.
Londonâs only Clean-Creatives-approved agency, LATTE actively support agencies using creativity for good and actively declines to work for agencies with fossil fuel clients.
Interested in making LATTE your talent partner?
If you're in the PR space and looking to hire great talent,
get in touch with LATTE via our website â www.wearelatte.com (https://www.wearelatte.com/)
Follow LATTE on social media:
LinkedIn (UK) (https://www.linkedin.com/company/latte./?viewAsMember=true)
LinkedIn (Australia) (https://www.linkedin.com/company/latte-australia/?viewAsMember=true)
Instagram (https://www.instagram.com/latterecruitment/)
TikTok (https://www.tiktok.com/@latterecruitment)
22 Jan 2024TRANSCRIPT
CUT THE BS: Mastering salary negotiations & interview tasksâLatte Recruitment
Is it always a good idea to negotiate salary? How can you master an interview task with a generic brief? Should PR agencies counteroffer to keep top talent?
Tune in to this episode of CUT THE BS to hear our fluff-free advice on how to master salary negotiations and interview tasks in the PR industry.
In this conversation, Dean is joined by PR Recruitment Manager Chantelle Azzopardi-Brown, to discuss:
⢠If entry-level talent should negotiate salary
⢠What has caused the rise in PR salaries
⢠How to know when you're ready for a promotion
⢠How to negotiate salary in the hiring process
⢠How to set good interview tasks
⢠How to tackle PR interview tasks
⢠Counteroffers
⢠Why a good employer brand is important to attract talent
About the host
Dean Connelly (https://www.linkedin.com/in/deanconnelly/) is the Founder and Recruitment Director of Latte Recruitment - one of Londonâs leading PR recruitment agencies. Based in London and Sydney, they are a talent partner to industry-leading and award-winning agencies including Milk & Honey PR, Hope & Glory, and Fight or Flight.
Londonâs only Clean-Creatives approved agency, LATTE actively support agencies using creativity for good and actively decline to work for agencies with fossil fuel clients.
Interested in making LATTE your talent partner?
If you're in the PR space and looking to hire great talent, get in touch with LATTE via our website - www.wearelatte.com (https://www.wearelatte.com/)
Follow LATTE on social media:
LinkedIn (UK)â (https://www.linkedin.com/company/latte./?viewAsMember=true)
LinkedIn (Australia) (https://www.linkedin.com/company/latte-australia/?viewAsMember=true)
Instagram (https://www.instagram.com/latterecruitment/)
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29 Nov 2023
CUT THE BS: Why people leave PR agenciesâLatte Recruitment
From toxic cultures to work-life balance, itâs hard to keep hold of good talent. And for job-seekers, the sky high salaries have never been more tempting.
Tune in to this episode of CUT THE BS to hear the unfiltered truth on why people switch PR agencies.
In this conversation, Dean sits down with specialist PR recruitment consultant, Satchit Srikanth, to discuss:
The ideal number of office days
Why office days affect talent attraction
The top reasons people switch PR agencies
The role of culture in switching jobs
The role of work-life balance in switching jobs
The role of DEI in switching jobs
The role of ethics in switching jobs
Do counter offers work?
Is a higher salary always worth it?
About the host
Dean Connelly is the Founder and Recruitment Director of Latte Recruitment - one of Londonâs leading PR recruitment agencies. Based in London and Sydney, they are a talent partner to industry-leading and award-winning agencies including Milk & Honey PR, Hope & Glory, and Fight or Flight.
Londonâs only Clean-Creatives approved agency, LATTE actively support agencies using creativity for good and actively decline to work for agencies with fossil fuel clients.
Interested in making LATTE your talent partner?
If you're in the PR space and looking to hire great talent, get in touch with LATTE via our website - https://www.wearelatte.com/
Follow LATTE on social media:
LinkedIn (UK): https://www.linkedin.com/company/latte./ (https://www.linkedin.com/company/latte./)
LinkedIn (Australia): https://www.linkedin.com/company/latte-australia/ (https://www.linkedin.com/company/latte-australia/)
Instagram: https://www.instagram.com/latterecruitment/ (https://www.instagram.com/latterecruitment/)
TikTok: https://www.tiktok.com/@latterecruitment (https://www.tiktok.com/@latterecruitment)
31 Oct 2023
CUT THE BS: Mastering the PR job interviewâLatte Recruitment
"Why do you want to work here?" is a terrible interview question. "Culture-fit" is not a reason to leave, it's a red flag.
Tune in to this episode of CUT THE BS to hear the unfiltered truth on mastering PR job interviews.
In this conversation, Dean sits down again with specialist PR recruitment consultant, Sophie Hatt, to discuss:
The most off-putting interview mistakes companies make
The problem with an excessive number of interviews
The ideal number of interview stages to keep PR talent engaged
How to prepare to interview talent
Interview questions hiring managers need to avoid
Why it's important to frame interview questions correctly
Sophie and Dean's funniest interview experiences
How to layer interview questions
How talent can talk about your reasons for leaving
About the host
Dean Connelly is the Founder and Recruitment Director of Latte Recruitment - one of Londonâs leading PR recruitment agencies. Based in London and Sydney, they are a talent partner to industry-leading and award-winning agencies including Milk & Honey PR, Hope & Glory, and Fight or Flight.
Londonâs only Clean-Creatives approved agency, LATTE actively support agencies using creativity for good and actively decline to work for agencies with fossil fuel clients.
Interested in making LATTE your talent partner?
If you're in the PR space and looking to hire great talent, get in touch with LATTE via our website - https://www.wearelatte.com/ (https://www.wearelatte.com/)
Follow LATTE on social media:
LinkedIn (UK): https://www.linkedin.com/company/latte./?viewAsMember=true (https://www.linkedin.com/company/latte./?viewAsMember=true)
LinkedIn (Australia): https://www.linkedin.com/company/latte-australia/?viewAsMember=true (https://www.linkedin.com/company/latte-australia/?viewAsMember=true)
Instagram: https://www.instagram.com/latterecruitment/ (https://www.instagram.com/latterecruitment/)
TikTok: https://www.tiktok.com/@latterecruitment?is_from_webapp=1&sender_device=pc (https://www.tiktok.com/@latterecruitment?is_from_webapp=1&sender_device=pc)
24 Oct 2023
CUT THE BS (Trailer)
Inside a recent episode
CUT THE BS: How to create PR campaigns with multi-generational impactâwith Paul Lucas, Partner at Fanclub PR
Published 27 Jan 2025 ¡ Transcript excerpt
[âŚ] And some people have to be in a right mindset for that. So you've got to, you've got to sort of marry both. Is there a way that PR can talk to people like my mum that can create behavior change to get them to tip towards a more environmentally sensitive product or protective product? [âŚ]
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