This show is for highly-driven successful Dads who want to live life on their terms. You've got a business. You've got cash in the bank. You've got your family. Now it's time to create your legacy.
Most people starting a podcast focus on the wrong things:
They worry about their equipment, software, and cover art instead of focusing on how to use their show to generate fat stacks of cashola.
Worrying about meaningless things not only halts your progress, but it can make you quit before you even start.
When you start at the end—by focusing on leveraging your podcast to grow your business and boost your positioning—the money rolls in on autopilot.
In this episode, you’ll discover how to start at the end for your podcast, how to use it to talk to your perfect clients, and how to become a celebrity in your industry.
Want to unlock endless opportunities with your podcast? Listen now.
Show Highlights Include:
Why focusing on podcasting equipment, software, and cover art devours your time without generating any kind of return-on-investment (1:20)
Podcasting’s best kept secret for filling your calendar to the brim with your ideal clients (5:33)
The sneaky “Talk to Winners” strategy that grows your podcast’s value, generates more opportunities, and scales your business faster than any other tactic (5:47)
How the “Client Cartel System” helps you land more high-value clients with your podcast (6:07)
The “Multiplier Effect’ for transforming one good interview into 5 more high-quality conversations with your perfect clients (7:00)
The single biggest mistake you’re making after recording a podcast episode that cripples your return on effort (11:12)
Resources mentioned in today’s show:
Are you a driven dad who needs help creating your legacy? Then go wherever you listen to podcasts, subscribe to the show, and leave a 5-star review to help other driven dads find this show.
2 Aug 2021TRANSCRIPT
Evolve Your Marketing or Die
If you’re not growing, you’re dying. Yet too often, entrepreneurs grow their skills — but not their business.
Here’s what I mean:
As you evolve your skills, you also need to evolve your client avatars and language you use. Otherwise you’ll get stuck working with low-quality clients who don’t value what you do.
If you work with these kinds of clients long enough, you’ll burn out or your business will die.
In this episode, I’m revealing 3 ways to evolve your marketing and land higher-paying clients.
Show Highlights Include:
The “Client Avatar Evolution” secret that attracts only the wealthiest clients to your business (4:54)
The “MKP Review” method that prevents your business from working with soul-sucking clients (5:51)
How to use “Podcast Journeys” to transform random strangers into your ideal clients (13:12)
Why reading The Five Love Languages helps you charge your clients more (18:22)
The single easiest, yet most underused skill that drowns you in high-quality and high-paying clients (19:24)
Resources mentioned in today’s show:
Write a letter to yourself from 10 years in the future about all the amazing things you've accomplished. And when you’re done, share it with me @Riverthan (https://www.instagram.com/Riverathan/) on Instagram and use the hashtag #DWPodcast, so I can take a look and share in your future glory.
Are you a highly-driven dad who needs help creating your legacy? Then go to wherever you listen to podcasts, subscribe to the show, and leave a 5-star review to help other highly-driven dads find this show.
26 Jul 2021TRANSCRIPT
Why Working Dumb Plans Your Best Vision
Being the smartest person in the room puts you at a serious disadvantage. You’re embarrassed to show weakness. And the pressure is on you to do all the thinking.
When you’re always the “team brain,” it creates dependent workers who keep you trapped in mediocrity.
To escape mediocrity, you have to find the right people. If you're around the wrong people for too long, you mirror the same behavior.
In this episode, you’ll discover why working dumb attracts the people ready to take your vision to the next level.
Show Highlights Include:
A rich mule’s secret for getting around successful, like-minded people. (0:43)
Why ‘working dumb’ is the key to creating high-level content. (4:38)
The life skills about learning they didn’t teach you in school. (8:50)
How to get around the right people with advice Gandhi never shared. (10:19)
Your three-point formula for transforming your life into constant growth. (12:42)
The three ways to break free from bad culture and work with people ready to make an impact on the world. (18:13)
Resources mentioned in today’s show:
Write a letter to yourself from 10 years in the future about all the amazing things you've accomplished. And when you’re done, share it with me @Riverthan (https://www.instagram.com/Riverathan/) on Instagram and use the hashtag #DWPodcast, so I can take a look and share in your future glory.
Are you a highly-driven dad who needs help creating your legacy? Then go to wherever you listen to podcasts, subscribe to the show, and leave a 5-star review to help other highly-driven dads find this show.
Inside a recent episode
Why Starting At The End Makes The Best Podcast
Published 12 Sept 2022 · Transcript excerpt
[…] Can you believe that cupcake accused me of cheating? I argue that I'm not cheating. I'm simply starting at the end. And that's what we're going to talk about today is why starting at the end makes for better podcast. And this is where people go wrong. They start at the beginning when they get into podcast and they're looking at equipment and cover art and all these topical things that don't matter. What matters is where you want your listeners journey to end and if you are like me, you want them on a call with you so that you can talk to them so you can diagnose their problems so you can figure out what they're working on and how you can help them. […]
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