Learning the craft of competitive intelligence and strategy in B2B SaaS, with the best minds in the profession.
Dance Battle: The Competitive Intelligence Podcast
Claim This Podcastby Alex McDonnell
5.0(2 reviews)
11 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇨🇦
Podcast Overview
Learning the craft of competitive intelligence and strategy in B2B SaaS, with the best minds in the profession.
Language
🇺🇲
Publishing Since
6/29/2020
1 verified contact email on file for Dance Battle: The Competitive Intelligence Podcast
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Recent Episodes
April 8, 2022
Hiring for competitive intel | Erica Howes
How should you approach hiring for a competitive intel role? Erica Howes is an employer brand and recruitment marketing consultant. She helps hiring teams capture and share employee stories so that they can show candidates what it's really like to work at an organization.<br /><br />Erica helped me go behind the job description for a role that I'm currently hiring for at Airtable: Competitive Enablement Manager. <br /><br />Erica helped me unpack what candidates for this role might actually be looking for. She's really good at asking questions that make you share beyond the surface level. I know this very well because... well, we're actually.. married. She inspires me every day. <br /><br />More about Erica: <a href="https://ericahowes.ca/" rel="noopener">https://ericahowes.ca/</a><br /><br />Competitive Intelligence Certified, my course with the Product Marketing Alliance: <a href="https://certified.productmarketingalliance.com/p/competitive-intelligence-certified" rel="noopener">https://certified.productmarketingalliance.com/p/competitive-intelligence-certified</a>
February 7, 2022
Competitive comparison pages that break expectations | Federico Jorge
Competitive comparison landing pages. Maybe you have them, maybe they're in your plan for this year. Either way, customers are searching for information about your products versus the alternatives. Are you a part of that conversation or are you letting your competitors shape the narrative? Federico Jorge is the founder of stack against a highly specialized agency focused on comparison pages for SaaS companies. <br /><br />Competitive Intelligence Certified | <a href="https://certified.productmarketingalliance.com/p/competitive-intelligence-certified" rel="noopener">https://certified.productmarketingalliance.com/p/competitive-intelligence-certified</a>
December 9, 2021
Your battlecards gotta have this | Andy Tran
Andy Tran is one of the sharpest sellers I have ever worked with. He's currently an Account Executive at Biorender. And after this conversation with Andy, I ran back to my battlecards to update them based on what we talked about.
11 total episodes available
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Frequently asked questions
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- What is Dance Battle: The Competitive Intelligence Podcast?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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