D&AD represents global creative, design and advertising communities and celebrates brilliance in commercial creativity.
Recently launched: Make and Break from D&AD’s New Blood Academy in conjunction with WPP is perfect for anyone looking to kick-start their creative career or who is interested in the creative industries generally.
Presented by Naina Sethi, each episode sees industry leaders and New Blood participants discuss a different topic related to creativity including Storytelling, Authenticity and How to Make the Most of Your First Job.
Strong design for products, services and digital platforms can not only increase a company’s value but also produce iconic pieces. The parameters keep changing, from increasing consumer expectations to instant access brought on by the internet. So how does design keep up? What makes a piece of design truly stand out?
Listen now to the panel discussion lead by Sarah Dawood of Design Week.
Recorded live.
18 Mar 2020
Judges' Insights: Content That Rises Above The Buzz
How does storytelling capture the minds and hearts of an audience? In a world where we are exposed to more and more creative work, how do we create content that stands out? The panel discusses what makes a pencil-winning piece of work, how it is judged and what the future holds. Matt Alagiah from It's Nice That moderates the discussion with Alice Chou (Dentsu Taiwan), Sarah Gerona (BBC Studios) and Toby Allen (AMV BBDO).
Recorded live.
*For 58 years D&AD has stimulated and celebrated creative excellence in commercial creativity, annually inviting 250 of the world’s greatest creative practitioners to judge the year's finest work. If you think you have a campaign or a project that deserves a D&AD Pencil, enter your work into the D&AD Awards (www.dandad.org/en/d-ad-awards/) and see if our judges agree.
24 Jan 2020
Judges' Insights: How Craft saved Advertising
How does craft add to the impact of print and digital advertising? What are the most effective examples of craft this year? Join judges as they discuss what makes a pencil-winning piece of work, the impact craft has, how it is judged and the future of craft in advertising.
Recorded at D&AD Festival in London.
*For 58 years D&AD has stimulated and celebrated creative excellence in commercial creativity, annually inviting 250 of the world’s greatest creative practitioners to judge the year's finest work. If you think you have a campaign or a project that deserves a D&AD Pencil, enter your work into the D&AD Awards (www.dandad.org/en/d-ad-awards/) and see if our judges agree.
16 Jan 2020
Judges' Insights: Being Human - How to use new technologies to connect brands and customers
From interactive, experiential events to products and services, brands are successfully connecting with consumers on a human level. The use of data, AI, and other tools is becoming more prominent; will this aid or hinder this human touch? In this session Kate Dawkins (Kate Dawkins Studio), Jo Barnard (Morrama), Jon Biggs (MediaMonks) and Greet Jaans (Publics Sapient)discuss how creativity is evolving, what makes a pencil-winning piece of work, how it is judged and what the future holds.
Recorded at D&AD Festival 2019 in London.
*For 57 years D&AD has stimulated and celebrated creative excellence in commercial creativity, annually inviting 250 of the world’s greatest creative practitioners to judge the year's finest work. If you think you have a campaign or a project that deserves a D&AD Pencil, enter your work into the D&AD Awards (https://www.dandad.org/en/d-ad-awards/) and see if our judges agree.
13 Jul 2019
New Blood Festival 2019 Talk - Blowing up the definition of creativity
Karina Wilsher spent seven years as Partner and CEO of Anomaly's flagship office in New York, leading a period of record growth and evolution. So when she says she's blowing up the definition of creativity, she's not bluffing.
12 Jul 2019
New Blood Festival 2019 Talk - Type Everything: An A-Z of typography
Type Everything is an A-Z of the foundational elements of typography. Discover how type can be used as a creative tool in oh-so many ways.
Speaker: Chris Rowson: Head of Design/ECD TBWA\Chiat\Day
Recorded live at New Blood Festival 2019 in London
12 Jul 2019
New Blood Festival 2019 Talk - Illustration-Led Animation: A guide for illustrators
George Coffey (Head of Motion/Animation, Jelly) and Chris Page (Owner, Jelly)discuss how KITCHEN is helping illustrators represented by Jelly create animations from their work. Whether working from storyboards with animation in mind, or animation-ready artwork, KITCHEN share their guide.
11 Jul 2019
New Blood Festival 2019 Talk - New boundaries between art and advertising
Painting is changing the aesthetic of our cities. Lee Bofkin is here to tell us why painting and street art isn't going anywhere, and how hand-painted advertising is rising above digital.
Recorded at New Blood Festival 2019 in London
11 Jul 2019
New Blood Festival 2019 Talk - Mike McGee (CCO, Framestore) on immersive storytelling
Mike McGee, Chief Creative Officer and co-founder of Framestore, is taking us through the history of the studio. From the Guinness Surfer to the Oscar-winning Gravity, and the latest immersive brand experiences, find out how their vast experience and unique outlook is winning them a reputation, and awards, across genres.
Recorded at New Blood Festival 2019 in London
6 Dec 2018
Not A Conference: The Unmissable Talk with Nick Law and Olivier Altmann
Thanks to the project 'Futures' led by D&AD in collaboration with BETC Paris, C de C Spain and the support of the 'Creative Europe' programme of the European Union, we hosted a wonderful night in Paris to share our latest 'Trend Report' and discuss disruption in the industry.
For the first time ever, two industry heavyweights, Nick Law (Publics Groupe) and Olivier Altmann (ALTMANN+PACREAU), share the same stage to express their ideas and views on the state of creativity and the future of the sector.
Listen now to the chat, which was recorded live at Not A Conference in Paris in 29 November.
15 Nov 2018
Make & Break Episode 6 - Storytelling
In this episode one of the UK’s best script editors, Andrew Ellard (Chewing Gum, IT Crowd, Red Dwarf), chats to Nodee Niranjana from the New Blood Academy about what makes a good story. They cover everything from writing for TV, to the future of comedy.
8 Nov 2018
Make & Break Episode 5 - Beauty of deadlines
Sometimes deadlines can seem like the biggest stress you face when developing creative work, but how do we use them to our advantage? Elise Smidt and Karina Bonnin, a creative duo from the 2018 New Blood Academy, talk to CCO at Mr President and former D&AD president Laura Jordan Bambach about how deadlines should not be seen as the enemy.
1 Nov 2018
Make & Break Episode 4 - Thinking: a skill for tomorrow?
We often focus on what the skills of tomorrow are in terms of tech and innovation, but do we sometimes forget about the art of thinking? In this episode New Blood participant Cath Shayler discusses the art of thinking with AKQA’s co-founder, James Hilton.
24 Oct 2018
Make & Break Episode 3 - Culture and Relevance
A lot of brands try to tap into popular culture, but how can they do it in a way that feels genuine and relevant? David Speed from Graffiti Life and Superimpose’s Jenny Zhang chat to New Blood participant Iain Nabong about culture and relevance.
18 Oct 2018
Make & Break - Episode 2 - Getting the most out of your first job
For many people securing their first job is an achievement enough, but in this episode we explore how to make the most of it? 2018 D&AD New Blood Winner, Adam Morton-Delaney, chats with designer Craig Oldham and Poke London’s Robyn Frost.
4 Oct 2018
Make & Break - Episode 1 - Authenticity in action
Authenticity is something that all creatives strive for, but how do we manage this when dealing with brands and clients? Is it important to always produce authentic work? These are just some of the questions tackled in today’s episode by Chris Bovill (Warner Music) and Cullen and Ola, two ex New Blood Academy participants who now work for him.
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