Dive into nursing's new frontier with the Dare To Do Nursing Differently podcast, hosted by Teresa Sanderson. Hosted by Teresa Sanderson, we focus on cultivating nursing leaders, innovating continuing education, and developing nurse entrepreneurs. Gain insights from inspiring stories and informative interviews. Subscribe and help redefine the future of nursing!
NURSE ENTREPRENEURS: DO YOU REALLY HAVE A MARKETING PROBLEM?
Nurse Entrepreneurs: Do You Really Have a Marketing Problem?When business slows down, what's the advice we hear most often?Post more. Create more content. Grow your audience. Get more visible. Do more marketing.But what if marketing isn't actually the problem?In this episode we're looking at what happens *after someone discovers your business.Marketing can help someone find you, visit your website, download a resource, send an inquiry, or express interest. But then what?Where does that person go? Is their information captured? Is there a clear next step? What happens if they're interested but aren't ready to buy today? And most importantly, does your business have a process for continuing the relationship, or does everything depend on you remembering to follow up?We'll look at the difference between a visibility problem and a business infrastructure problem and complete a simple mini-audit to help you determine where your real gap may be.Because sometimes the answer isn't more marketing.*Sometimes you need a better business behind the marketing you're already doing.*Listen in, then take a look at the next person who expresses interest in your business and ask yourself: What happens next?#NurseCEOLive (https://www.youtube.com/hashtag/nurseceolive) #NurseEntrepreneur (https://www.youtube.com/hashtag/nurseentrepreneur) #NurseBusiness (https://www.youtube.com/hashtag/nursebusiness) #NurseCEO (https://www.youtube.com/hashtag/nurseceo) #BusinessSystems (https://www.youtube.com/hashtag/businesssystems) #BusinessGrowth (https://www.youtube.com/hashtag/businessgrowth)
8 Sept 2026
Nurse Entrepreneurs: Why Isn't Your Business Growing?
I'm starting something new, and I'm excited about this one.
Nurse CEO LIVE™: Build a Better Nurse Business is a new weekly LIVE conversation specifically for nurse entrepreneurs who are serious about building businesses that actually work.
And we're starting with a question I hear far too often:
“I'm doing all the things. So why isn't my business growing?”
You're posting. Networking. Creating offers. Updating your website. Learning. Marketing. Staying busy.
But busy and growing are not the same thing.
In our first session, I'm going to unpack why more activity doesn't always create more traction and help you start identifying what your business actually needs next.
If you're a nurse entrepreneur who's working hard but wondering why your results don't seem to match your effort, I hope you'll join me.
👇 Click the event below and join me for the very first Nurse CEO LIVE™.
Let's build better nurse businesses...together.
#nurseentrepreneurs (https://www.linkedin.com/search/results/all/?keywords=%23nurseentrepreneurs&origin=HASH_TAG_FROM_FEED) #nursecoach (https://www.linkedin.com/search/results/all/?keywords=%23nursecoach&origin=HASH_TAG_FROM_FEED) #legalnurse (https://www.linkedin.com/search/results/all/?keywords=%23legalnurse&origin=HASH_TAG_FROM_FEED) #aestheticsnurse (https://www.linkedin.com/search/results/all/?keywords=%23aestheticsnurse&origin=HASH_TAG_FROM_FEED)
26 Aug 2026
Nurse Side Hustle: How to Bet on Yourself Without Quitting Your Job
What if betting on yourself didn’t require quitting your nursing job?
That’s one of my favorite takeaways from my conversation with nurse scientist and entrepreneur Alexandria “Alex” Nyembwe, PhD, MBA, RN.
Alex’s advice to nurses considering entrepreneurship is refreshingly practical:
Bet on yourself.
But don’t quit your day job while you’re doing it.
Because doing nursing differently doesn’t have to mean making one dramatic leap.
Alex started Authored by AJP after recognizing that her ability to educate patients didn’t have to end when they left the bedside.
Her nursing knowledge could reach people in a completely different way.
That realization led her into freelance health content writing, and eventually into advocacy, editing, textbook work, and other opportunities as the market changed.
And there’s something very “nurse” about the way she approached it.
Assess.Diagnose.Plan.Implement.Evaluate.
ADPIE works surprisingly well outside of patient care.
Try something. Evaluate what’s working. Pay attention to what has changed. Then adjust the plan.
You don't have to have your entire second career mapped out before you begin.
You also don't have to leave nursing behind to create something that belongs to you.
Sometimes doing nursing differently starts by giving yourself permission to see what else your nursing knowledge can do.
Watch my conversation with Alex and then tell me:
If you could use your nursing expertise in a completely different way, what would you want to try?
#NurseEntrepreneur #NurseBusiness #NurseBusinessGrowth #NurseLeadership #NursingEducation
Who has been a guest on Dare To Do Nursing Differently
Names identified in recent episode analyses. Showing up to five guests.
Lisa Spano
Christy Lee
Michelle Perna
Todd Angelucci
Rachell M Dumas
Podcast Authority Score: 48 / 100
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