As the name suggests, Decision Back is a podcast about, you guessed it - Decisions! More specifically, how do you make better decisions in business and in life, by thinking about decisions you make more thoughtfully and strategically. We will be bringing together thought leaders in the space of decision science, those making critical decisions in the public and private sector and entrepreneurs building solutions to improve decision making.
Escaping the Insanity Loop: Reinventing the Insights Function with Oksana Sobol
On this episode of The Decision-Back Podcast, Lanny sits down with Oksana Sobol, Vice President of Insights & Decision Intelligence at The Clorox Company, to discuss how the insights function is evolving from delivering research to architecting better business decisions. They explore why more data and AI haven’t necessarily created more influence, what Oksana calls the “insanity loop,” and how Clorox is working Decision-Back to build insights around the decisions that drive growth. Oksana also shares what this shift means for insights leaders, teams, and the skills needed to succeed in the AI era. Hear more from Oksana and Cloverpop CEO & Co-Founder Eugene Roytburg at TMRE in Denver on October 7 for their session, “Escaping the Insanity Loop with Decision Intelligence: Working Decision-Back to Drive Growth.”
27 Jul 2026
Governing Intelligence: AI Oversight as a Leadership Discipline
On this episode of The Decision-Back Podcast, Lanny sits down with Dr. Elena Alikhachkina, a four-time Global Chief Data Officer, board advisor, and data and AI transformation leader. They discuss why AI oversight is now a core leadership responsibility, how boards should govern increasingly autonomous systems, and how strong governance can improve trust, accountability, and decision quality. Her new book, AI Oversight, is available now on Amazon.
14 Apr 2026
AI Rx: Agentic AI and the Next Chapter of Pharma
This week, Lanny sat down with Arvind Balasundaram, a pharma analytics leader with more than 30 years of experience across Regeneron, Sanofi, Johnson & Johnson, Bristol-Myers Squibb, and Pfizer. Together, they explore how pharma analytics has evolved—and how agentic AI will push data and analytics teams up the value chain from delivering insights to driving better decisions.
The conversation covers the future of AI in pharma, the changing role of analytics teams, and why the biggest opportunity lies not just in generating more insight, but in improving the quality and speed of decision-making.
9 Dec 2025
The Art + Science of Decision Making in Pharma R&D
On this episode of the Decision Back podcast, Cloverpop's Gage Kaefring sits down with Tim Alefantis for an in-depth conversation on how decisions are made in the high-stakes world of pharmaceutical research and commercialization. Tim is a scientist, strategist, and leader who has led a storied career at the crossroads of innovation and smart decision-making in the biopharmaceutical industry. In this conversation, Tim discusses his past experiences working with biopharmaceutical companies of all sizes (including Sanofi, Icosavax, and Cidara Therapeutics), how his personal philosophy on good decision-making has evolved over time, and the future potential that decisions may have on the sector.
3 Apr 2025
The Formula for Infinite Human Potential: Responsible AI in Action
Author Srikanth Victory discusses how enterprises can responsibly scale AI to unlock human potential through Human + AI collaboration and Decision Intelligence systems in this interview.
28 Nov 2022
Scaling Foresight by thinking decision back and opportunity forward with Kalindi Mehta
Kalindi Mehta, Vice President at Estee Lauder, explores foresight-driven decision-making, highlighting how empathy and data combine to shape innovation and brand strategies in this interview episode.
24 Jun 2022
Applying Decision-Back thinking in Consumer Insights and Analytics
Sarb Dhanjal, Head of Consumer Insights at Blue Diamond Growers, explores how technology and talent converge to accelerate and improve organizational decision-making using a decision-oriented approach in an interview with the host.
18 Apr 2022
The Evolution of Strategic IT and building your "plural" career with Andy Walter
Andy Walter discusses the evolution of strategic IT functions and shares insights on building a fulfilling "plural career" after retiring from a long-term corporate role in this interview.
29 Mar 2022
Better marketing decisions through Ai
Host Lanny interviews Jim Lecinski, marketing professor, about how businesses utilize artificial intelligence to make improved marketing decisions, offering insights into AI implementation.
28 Feb 2022
Decision Making in the Digital Org - Johan Aurik
Johan Aurik, Chairman Emeritus of Kearney, discusses digital transformation and how organizations adapt to advise clients in a faster evolving business environment in an interview.
16 Feb 2022
Hacking Diversity & Inclusion with Decision Making
Erik Larson discusses his research on how inclusive decision-making leverages diversity to boost innovation, engagement, and overall business performance in an interview with Lanny Roytburg.
Who has been a guest on Decision Back
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Srikanth Victory
Kalindi Mehta
Sarb Dhanjal
Andy Walter
Jim Lecinski
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Podcast Authority Score: 13 / 100
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