Decoding Sales

Hosted by Alex and Peter · Peter & Alex

5.0from 27 ratings

39Podcast AuthorityScore out of 100 · How it is scored

49
Episodes: 27
Ratings: Weekly
Cadence: 2020
First episode: 23K
YouTube views

About Decoding Sales

A podcast where an engineer (Alex Allain, CTO @ U.S. Digital Response) and salesperson (Peter Ahn, Tech sales coach) demystify what it means to build meaningful business relationships in the modern age.

Publisher: Peter & Alex
Category: business
Language: en
Explicit: No
First episode: 17 Nov 2020
Latest episode: 23 Dec 2025

Apple Podcasts Spotify Website RSS feed

Latest episodes

49 episodes in the feed.

23 Dec 2025
Episode 49: Sneak peek into Peter's Audiobook
Send us a text Peter just finished recording his audiobook for Unlocking Authentic Sales! While it won't be out for another few months, he's sharing the Foreword (written by our very own Alex Allain) and Introduction here with you all so that you can get a sneak peek into the book! Support the show To get more sales advice from Peter, Subscribe to his YouTube Channel, check out Peter Ahn Sales School and purchase Peter's newly published book, Unlocking Authentic Sales!
8 Oct 2025
Episode 48: Behind the scenes of a pitch riff session
Send us a text In the first couple of weeks of joining TigerBeetle, Peter got together with Alex to discuss TigerBeetle and its positioning. In this dynamic conversation, Alex puts Peter on the spot with the TigerBeetle pitch and provides feedback while also trying his own version! As they build the story arc together you'll notice some key elements that can be useful for any pitch: Encapsulating an undeniable trend happening today Describing the pains companies face while keeping ...
20 Aug 2025
Episode 47: Hiring first GTM hires that last
Send us a text I sat down with Harry and Uddhav from The Inflection Group - the recruiting firm behind successful hires at Coinbase, Pinterest, Snowflake, and more. We dive deep into the biggest startup hiring questions: When should you actually hire your first salesperson? How do you avoid the "halo company" trap?Why do first sales hires fail so often?They share stories from 300+ executive searches and explain why being brutally honest about your startup's challenges actually attr...

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views: 23,433; Score snapshot 15 Sept 2025
Apple Podcasts (US): 5.0 / 5; 21 ratings
Spotify: 5.0 / 5; 6 ratings

Podcast Authority Score: 39 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality: 16
Social presence: 0
YouTube: 76
Engagement: 77

Contact Decoding Sales

Guest appearances: Does not typically book guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about Decoding Sales

Who hosts Decoding Sales?

Alex and Peter host the show. Published by Peter & Alex.

How often do new episodes come out?

The show publishes weekly, based on its RSS feed.

Does Decoding Sales take guests?

The show does not typically feature guests, based on episode analyses.

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