About Define Your Exit - Maximizing your Amazon Business Valuation with Emergant
What does your business exit strategy look like?
Do you know what you want to do after you sell your business?
Have you even thought about selling your business one day?
Every week, we talk with industry leaders, service providers and brand owners about what it takes to play the long game on Amazon, the best tips and strategies for the space and how all of that revolves around what a valuation looks like for your business.
Emergant buys businesses primarily selling on Amazon that have longevity off and on Amazon. Because your brand wasn't built to thrive on one marketplace.
We chat with Keith O'Brien today about how Amazon advertising has evolved over the years and to the benefit of businesses selling on Amazon. Specifically, we discuss how and where to use video ads in Amazon's advertising platform.
Website: Page.One (https://www.page.one)
Contact: Keith O'Brien via LinkedIn (https://www.linkedin.com/in/keithbobrien/)
11 Jan 2022
Ep 14. with Baptiste Porzier from Fortunet. What does the M&A market look like in 2022?
Baptiste Porzier is with Fortunet, a leading investment banking firm specializing in M&A transactions for premium Ecommerce and Amazon businesses. Baptiste and I discuss current trends in the "Amazon Aggregator" space, what we think we will see in 2022 and go over some tactics and strategies to maximize your valuation when you're ready to sell.
https://www.fortunet.net (https://www.fortunet.net/)
Contact: Baptiste@fortunet.net (mailto:Baptiste@fortunet.net)
7 Jan 2022
Ep 13. - with Mina Elias. Understanding your audience needs on and off Amazon marketplaces in 2022.
Mina Elias is a multiple seven figure seller in the supplement industry, investor, Amazon PPC expert and founder of Trivium Group, and Amazon Advertising agency. Mina stops by to talk about on site Amazon advertising, effectively driving traffic off Amazon and how they can cohesively work together in 2022. And drops a few tactical strategies for finding influencers as well.
Notes/links from podcast:
Mina's advertising agency
https://www.trivium.com/
Mina's Amazon FBA Challenge checklist
https://www.thefbachallenge.com
Software Mina refers to find influencers on youtube.
https://www.scrapebox.com
27 Dec 2021
Ep 12. - How to properly brand your company among the sea of competition on Amazon
Joshua Porter with Elite Seller software (www.eliteseller.com (http://www.eliteseller.com/?fbclid=IwAR2heboLq6xsfPJI7tPiW6Vdf-y310eQ2JjSKGemDtt626vvSIN3Lq1Krw4)) sits down to talk about how branding can set your company apart from a sea of competition and leveraging off Amazon traffic to drive further sales on Amazon.
22 Dec 2021
Ep 11. - Paul Baron - External Marketing Strategies for Businesses Selling on Amazon in 2022
Barcus sits down with Paul Baron from Chat Marketing University and discuss external marketing strategies to implement in your business for 2022. They also discuss recent Amazon updates in regards to Terms of Service and Code of Conduct policies for businesses selling on Amazon.
14 Dec 2021
Ep 10. - Learn Business Priority Management with Carlos Alvarez
Carlos Alvarez has a system down for everything. From managing multiple employees in his multiple companies to managing his personal family time in with work time. These systems and processes has lead him to 13 business exits in the past 15 years in business. Learn from one of the most interesting people I know in the Amazon space as I learn something new everytime I hear him speak.
10 Dec 2021
Ep 9. - Overcoming Hurdles in your Business on Amazon in 2022 with Amy Wees of Amazing at Home
On Episode 9 of the Define Your Exit Podcast, I get to speak with Amy Wees as she is navigating scaling some businesses and in the middle of selling her physical products business.
Listen as Amy is navigating these two avenues and more!
29 Nov 2021
Ep 8. - What Emergant Looks for When Acquiring a Business that Sells on Amazon with Barcus Patty
On this episode, Barcus Patty sits down and explains what Emergant looks for in businesses to acquire and go over things like review quantity and review quality, external brand presence and how a proper P&L can make or break your business valuation.
22 Nov 2021
Ep 7. - Anthony Lee with Canopy Management
Barcus Patty chats with Anthony Lee about the current and upcoming changes to Amazon Seller TOS and code of conduct concerning rebates, price fixing and other issues currently circulating the Amazon community.
12 Nov 2021
Ep 6 - Predictions for the Amazon Community in 2022 with Barcus Patty
This episode I'm riding solo and talking about predictions for 2022.
1. How brand owners will continue to mature their business and look for more revenue channels.
2. How service providers and software will focus on providing more value for 8-figure businesses/agencies/aggregators.
3. How aggregator deal flow could change and what we could be looking for in businesses in the future.
You can find What The Exit podcast on Spotify, Apple Podcasts and Google podcasts.
Have questions? go to www.emergant.com to learn more or contact me directly at barcus@emergant.com
5 Nov 2021
Ep 5. - Rob Stanley with GETIDA
In this episode, I sit down with Rob Stanley with GETIDA. GETIDA provides refund services for businesses selling on Amazon. We talk about how refunds can add more money to your business valuation than you realize.
3 Nov 2021
Ep 4. Karyn THomas with Private Label Profits
Karyn Thomas runs her own Amazon SEO and optimization agency called Private Label Profits.
In this episode we talk about building quality teams, and Amazon SEO and listing optimization through better copy, images and more.
1 Nov 2021
Ep 3. - David Hamilton with WeGo Next
On this episode, I speak with my friend and colleague, David Hamilton with WeGo Next. We talk about software needs of businesses selling on Amazon now vs. just a few years ago, the aggregator space and how the entire industry is viewed at a level of high 8 and 9 figure businesses.
If you have questions or would like to chat more, comment here or email me at barcus@emergant.com
You can listen to What The Exit podcast on Spotify, Apple & Google Podcasts.
19 Oct 2021
Ep 2. - Talal Asad with Brand Together
On this episode of What The Exit, I sit down with Talal Asad. Talal runs an e-commerce firm called Brand Together and we talk about risk mitigation at scale, how important is a DTC website and other sales channels in 2021 and Talal shares some strategy behind why you NEED a DTC site even if it's not making significant revenue towards the end of our conversation.
9 Oct 2021
Ep 1. Ryan Cramer with Ping Pong Payments
Barcus sits down with Ryan Cramer to talk where the future of payments might go, understanding whats behind supply chain issues and what aggregators are looking for in a business during Q4.
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