This is where we talk about all things demos and the incredible teams behind them. Whether it’s mastering demos, empowering presales, or building strong sales teams, we’ll cover it all.
The 6 Habits for Presales Success in the Era of New Tech
In the third episode of the Demologue podcast, Chris White, the Co-founder of Tech Sales Mastery joins Anna Decroix to discuss:
The core concepts of 'The Six Habits of Highly Effective Sales Engineers'
How can SEs stay relevant with evolving technologies
How to balance technical skills and soft skills
26 Mar 2025
Automated Demos and Discovery: Unleashing B2B Sales with Menus
In the third episode of the Demologue podcast, Peter Cohan, Principal at The Second Derivative – Great Demo, joins Anna Decroix, Co-founder and CMO of Demoboost, to discuss:
The key discovery principles every sales team should know
What a "menu" is and how it transforms demo presentations
The role of automated demos in driving better discovery
Best practices for getting started with automated demos
12 Mar 2025
Presales Job Hunt: What Recruiters Look For and How to Stand Out
In the second episode of the Demologue podcast, John Hodgson, Owner and Director of Bright Dynamics, a PreSales specialist recruiting and search firm, talks about:
* The key skills needed for success in the pre-sales job market.
* The proactive steps pre-sales professionals can take to prepare for a job search.
* Effective interview techniques
* The future of presales job market
24 Feb 2025
The Need for a Future-Proof Demo Automation Solution
In the first episode of the Demologue podcast, we have David Yockelson, Distinguished VP at Gartner to discuss:
* The evolution of demo automation
* The rise of AI
* How organizations should approach the purchase of demo automation
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