As UX designers and researchers, we need to improve our impact on business to create better customer experiences.
I share tips and ideas around UX strategies based on my journey as a UX designer and consultant. If you want to level up your UX skills and become a stronger UX advocate, this show is for you.
Mastering Participant Recruitment: Key Strategies for Effective UX Research
In this episode of Design for Outcome, we dive into practical strategies for recruiting the perfect participants for your UX research. Learn how to define your target audience, where to find participants (from customer lists to social media), how to create a screener survey, and what incentives work best. Plus, we’ll share tips on sending effective invitations and making scheduling a breeze. Whether you’re recruiting for B2B or B2C, this episode has you covered with actionable advice to strea...
27 Sept 2024
Efficient Note-Taking and Post-It Organization for User Interviews
Everybody who has done user interviews knows this struggle: how to keep up with all the notes we take and make sense of the data. Whether you've done user research before or you’re keen on learning more about it, this episode is for you. I will share my ‘5-Minute Rule’ for efficient note-taking during user interviews and some tips on turning them into actionable insights.I'll talk about methods available for capturing user feedback, from dedicated note-takers to AI transcription tools, and ho...
12 Sept 2024
Overcoming Resistance to UX Research
What if you could transform your organization into a user-centric powerhouse, even if you’re the only UX advocate on the team? In this episode I share practical advice on how to get more support for UX research. Whether you’re just starting out in UX design or are already getting your feet wet but want to expand your UX power, learn some strategies and tools for creating more impact with UX Design.I'll talk about steps on how to start small, uncover the secrets to building internal allies acr...
3 Sept 2024
Pivoting into UX Design: Tips and Insights on Navigating Career Shifts
Ever wondered if a career shift into UX design is worth the effort amidst the ever-changing industry landscape? Join me, Frauke, on Design for Outcome, where I reflect on the current UX industry and how to manage career changes. You'll discover practical exercises and questions for self-reflection, helping you unlock the motivations that drive you toward change. This episode is your guide to understanding the diverse nature of UX, and how to identify what truly excites you within this expansi...
15 Aug 2024
Strategic Design Thinking: Elevate Your UX Impact with Practical Methods
Ever wondered why your UX design skills aren’t making the impact you hoped for? Learn how strategic design thinking can change your approach and allow you to contribute more meaningfully to the product development process. This episode dives into the importance of understanding the broader business and technological contexts.Learn five practical methods to enhance your strategic thinking and elevate your impact. We’ll cover the importance of defining clear outcomes, setting up regular s...
30 Jul 2024
Customer feedback for product decisions: Steps BEFORE you create a survey
Ever wondered why your surveys rarely yield actionable insights? Join me on the Design for Outcome podcast as I share how to craft surveys that genuinely inform your product roadmap and feature decisions. I'll teach you how to get beyond superficial data collection to gather meaningful customer insights that can drive innovation and validate your design ideas. Learn how to leverage existing customer interactions, from sales inquiries to public reviews, and discover the untapped value of competitive analysis in understanding your market landscape.
This episode is a treasure trove for UX designers and product managers alike. We'll clarify the importance of setting clear objectives when seeking customer input and outline a two-step approach to gathering and validating ideas. Whether you're working for a successful SaaS company or any other business, these actionable steps will help you make smarter, customer-centric decisions. Tune in to elevate your UX design strategies and transform customer feedback into impactful product enhancements.
Do you want to advance your skills as a UX Designer? Check out my online course about UX Workshops (https://designforoutcome.com/courses/ux-workshop-fundamentals/) and learn how to become better with co-designing
17 Jul 2024
Remote collaboration: Tips & strategies on how to make it more productive
Ready to transform your remote UX design and user research collaboration skills? This episode promises to equip you with powerful strategies to navigate the complexities of global teamwork.
Mastering remote team collaboration requires more than just good tools—it demands a strategic approach to engagement and interaction. This episode dives into the benefits of interactive remote workshops using platforms like Zoom, Butter, Miro, and FigJam. By incorporating group exercises and breakout rooms, you can foster stronger team bonds and boost productivity, even from afar. We'll also discuss the critical importance of role clarification at the start of each project to ensure everyone is on the same page. Tune in for a comprehensive guide to creating an effective and cohesive remote work environment that excels in creativity and efficiency.
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Tools & Workshop games
Establish communication norms
Organization Culture Map (https://gamestorming.com/mapping-organizational-culture/)
Code of Conduct (https://gamestorming.com/code-of-conduct/)
Team Poster (https://www.atlassian.com/team-playbook/plays/team-poster)
Establish a process:
Roles & Responsibilities Map (https://pipdecks.com/pages/roles-and-responsibilities)
Working Agreement (https://www.atlassian.com/team-playbook/plays/working-agreements)
Foster team bonding
Mystery Minds (https://www.mysteryminds.com/en/products/mystery-coffee)
Donut (https://www.donut.com/)
Random Coffees (http://www.randomcoffees.com/)
Do you want to advance your skills as a UX Designer? Check out my online course about UX Workshops (https://designforoutcome.com/courses/ux-workshop-fundamentals/) and learn how to become better with co-designing
4 Jul 2024
From Data to Action: How to structure interactive user research insights sessions
Unlock the secrets to making your UX research more dynamic and impactful with our latest episode of Design for Outcome!
This week, I'll share my user research approach: moving away from traditional research presentations into agile, snippet-based insights using collaborative tools like Figma and Miro. I'll walk you through my entire methodology—from setting up interactive research planning meetings to collecting, categorizing, and analyzing data. Get ready to involve your entire team in the research process and ensure comprehensive insights and buy-in with her innovative strategies.
I also unveil smart tips for optimizing user research using Miro, Figma, and even simple spreadsheets. Learn how color-coded sticky notes can streamline feedback categorization and discover the power of AI tools for transcription and clustering insights. Finally, understand how to translate your research findings into actionable steps and practical recommendations through interactive exercises and collaborative brainstorming sessions. Don't miss this episode jam-packed with actionable advice to elevate your UX research game!
Do you want to advance your skills as a UX Designer? Check out my online course about UX Workshops (https://designforoutcome.com/courses/ux-workshop-fundamentals/) and learn how to become better with co-designing
20 Jun 2024
Workshop Facilitation: a key skill for UX researchers and how to get started
Essential Workshop Skills for UX Designers and Researchers
In today's episode, we delve into the significance of workshops in UX design and for UX researchers. Discover why workshops are a vital skill, the current industry landscape, and practical steps to get started. Learn how the roles within UX are evolving, the importance of adapting your skillset, and why understanding user research is crucial for effective UX design. We also highlight core competencies for UX researchers and why these skills remain indispensable in an ever-changing field. Whether you're new to UX or looking to expand your expertise, this episode offers valuable insights into staying relevant and impactful in the industry.
If you want to learn more about Facilitation skills for UX designers, check out my online course: UX Workshop Fundamentals (https://www.designforoutcome.com/courses/ux-workshop-fundamentals/)
Do you want to advance your skills as a UX Designer? Check out my online course about UX Workshops (https://designforoutcome.com/courses/ux-workshop-fundamentals/) and learn how to become better with co-designing
5 Jun 2024
The art of feedback: How to have better design critique sessions
Curious about how to transform your feedback sessions into a powerhouse of productivity and collaboration? Unlock the secrets to optimizing both in-person and remote feedback sessions . Whether you're navigating through the early stages of the design process or refining the final touches, learn how to identify the right participants, clearly define your goals, and establish guidelines that ensure every piece of feedback propels your project forward.
Working with a distributed team? Fear not! I also break down the best practices for asynchronous feedback. Discover how to set clear commenting guidelines, utilize demo videos to communicate intentions, and focus critiques on the design rather than the individual. Plus, learn how to process feedback constructively—responding without defensiveness and tracking insights for personal growth and project improvement. This episode is packed with actionable strategies to enhance your collaborative efforts and make every piece of feedback count. Don't miss it!
Do you want to advance your skills as a UX Designer? Check out my online course about UX Workshops (https://designforoutcome.com/courses/ux-workshop-fundamentals/) and learn how to become better with co-designing
22 May 2024
Tips on how to start collaboration in difficult environments
Ever felt like you're on a different wavelength than a colleague, leaving you wondering how to bridge that gap?
Collaboration is such an important aspect in the design process. In this episode, I'll share some tips on how to build a collaborative environment.
I'm pulling from my own experiences to share the uncomfortable truth about starting off in a new role with excitement, only to hit a wall when it comes to connecting with more seasoned team members or when trying to put teams together in siloed environments.
This isn't a venting session; it's an actionable guide to reshape your work relationships, no matter how challenging they appear. Join us for these insights and position yourself to turn potential workplace conflict into a cornerstone of collaborative success.
Links and resources
Team Purpose Canvas (https://www.sessionlab.com/methods/team-purpose-canvas) (Sessionlab)
Team Basic Canvas (https://theteamcanvas.com/use/)
Do you want to advance your skills as a UX Designer? Check out my online course about UX Workshops (https://designforoutcome.com/courses/ux-workshop-fundamentals/) and learn how to become better with co-designing
8 May 2024
Mastering the Symphony of UX Design and Stakeholder Collaboration
The episode provides tips on how to involve stakeholders or clients in the UX Design process. We will talk about:
the importance of understanding your role and responsibilities as a UX Designer
being clear about your workflow to set expectations
how to balance leading as an expert while being open and inviting stakeholders for their input
how to identify relevant stakeholders for co-designing
how to keep everyone engaged
Additional resources:
RACI Matrix (https://www.forbes.com/advisor/business/raci-chart/)
Do you want to advance your skills as a UX Designer? Check out my online course about UX Workshops (https://designforoutcome.com/courses/ux-workshop-fundamentals/) and learn how to become better with co-designing
30 Apr 2024
CoDesign options during the product design phases
In this episode I talk about opportunities to invite other stakeholders into the design process with a variety of CoDesign methods. We will take a look at the 4 main stages of a product design process:
Discover
Define
Ideate
Iterate
For more tips take a look at my online course for UX workshops (https://designforoutcome.com/courses/ux-workshop-fundamentals/).
Do you want to advance your skills as a UX Designer? Check out my online course about UX Workshops (https://designforoutcome.com/courses/ux-workshop-fundamentals/) and learn how to become better with co-designing
29 Apr 2024
Introduction
Hello, and thanks for stopping by. If you are new to this podcast, this brief introduction outlines what to expect and who you listen to. Enjoy!
Do you want to advance your skills as a UX Designer? Check out my online course about UX Workshops (https://designforoutcome.com/courses/ux-workshop-fundamentals/) and learn how to become better with co-designing
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