Welcome to Design Shifters! This is a podcast where we talk about how people from different backgrounds broke into the design industry. Hosted by shifters themselves Chris Torregosa and Karl Dela Cruz.
Our guest for this episode is Justin Dauer an internationally renowned design leader, author, and speaker from Chicago. He often engages with the AIGA's speaking events, is interviewed in Forbes magazine and Medium's "Forge" publication, and pens articles for Aquent, CEO World Magazine, and A List Apart. He speaks internationally on culture and design, including keynotes at the UXPA International conference, Midwest UX, and St. Louis Design Week. Justin is the writer of the celebrated book "Creative Culture," and his upcoming book, “In Fulfillment: The Designer’s Journey.” He is also a founder of design leadership consultancy Anomali, and a former VP of Design at CVS Health.
In this episode, we talk about Justin's profound experience in the design industry starting from the dot-com era. He stressing out the importance of identifying your values as a designer, how to find fulfillment as a designer, and a whole lot more. Listen as he shares his unconventional approach to hiring talents.
In-Fulfillment Amazon link: https://www.amazon.com/Fulfillment-Designers-Journey-Justin-Dauer/dp/B0BY4V834R (https://www.amazon.com/Fulfillment-Designers-Journey-Justin-Dauer/dp/B0BY4V834R)
Twitter: @pseudoroom (https://twitter.com/pseudoroom)
Instagram: @pseudoroom (https://www.instagram.com/pseudoroom)
20 Jun 2023
Ep.9 Mona Alcudia: The Value of Design Education in the Industry
We dive into the realm of design education and the pivotal role teachers play in preparing the next generation of designers with Mona Alcudia, resident design professor at University of Philippines Cebu, product designer, former manager at FabLab and design director at Unosinotra. Join us as we explore the transformative power of education in shaping the future of design and the innovative approaches educators are employing to nurture the creative minds of tomorrow.
From exploring the importance of creativity and critical thinking to the integration of emerging technologies and design principles, we uncover the holistic approach teachers are adopting to prepare designers to make a positive impact on society. Through inspiring stories and practical examples, we discover how design educators are instilling a passion for design, encouraging collaboration, and nurturing the unique talents of each student.
Listen in as we delve into the dynamic world of design education and gain a deeper understanding of the vital role teachers play in shaping the future by empowering the next generation of designers.
12 Apr 2023
Ep.8 Francis Sollano: Navigating Career Transitions
Francis is a rockstar in design and arts field who have shown his artistic creations in London, New York, Paris, Tokyo, Singapore, Bangkok and many more. He also has been published in international design publication for his work on repurposing trash to iconic fashion design and art installations.
In this episode, we dive into Francis' background as a multi-disciplinary creative and his ability to repurpose materials into wearable art, space installations, and artisanal product design. With his degree in Business from the University of the Philippines and over ten years of experience in market communication, Francis also shares his insights on running a design studio in a global scale.
Having worked with major organizations like the World Economic Forum, United Nations, and British Council, Francis has showcased his artistic creations in major cities around the world, and was even featured in international design publications.
Now based in Toronto, Canada, Francis' studio is engaged in data analysis to grow businesses and communities by designing visually compelling marketing campaigns.
Make sure to listen to the full episode to learn more about Francis' journey and how he navigates career transitions.
#FrancisSollano #CareerTransitions #MultiDisciplinaryCreative #DataAnalysis #MarketingCampaigns #SpotifyPodcast #DesignShifter #CareerShifters
30 Nov 2022
Ep.7 Oj Hofer: The Zen of Design
Oj Hofer is an established designer in the fashion industry and has designed clothes for past presidents, senators, congressmen, congresswomen, celebrities, and socialites. And he doesn’t stop there. He has attained a professorship in Kanji Calligraphy and achieved a master's in reiki natural healing therapy. He practices Taiji, Chigong, Kenjutsu Japanese swordsmanship, and Ikebana flower arrangement.
In this episode, we will discuss starting in fashion and what the industry looks like in 80s. Also, we will be talking about the philosophy of Zen Buddhism, how to be a better designer, and a lot more.
26 Jul 2022
Ep.6 Johan Holst (formerly Lindqvist): Learning is Becoming (from Swedish Army to Product Designer)
Johan proves that you can learn design skills in the least likely place. In this episode, Johan shares how his experience in the Swedish Army shaped his leadership skills as a designer.
He started his career serving the Swedish Army and later transitioned to a graphic designer and later led the design team in one of the largest logistics companies in Sweden, PostNord, and is now one of the senior designers in an award-winning product design, strategy and innovation studio, AJ & Smart.
23 May 2022
Ep.5 Oliver Bayani: Follow Your North Star (from Journalism to UX Design to UX Writing)
Never settle for a job that you’re not fully excited about. Listen as Oliver Bayani talks about where curiosity and opportunity led him - jumping from journalism to UX design, and now to UX writing.
Resources
Steal Like an Artist - Austin Kleon
Strategic writing for UX - Torrey Podmajersky
Because Internet: Understanding the new rules of language - Gretchen McCulloch
Nicely Said: Writing for the Web with Style and Purpose - Nicole Fenton
Conversational Design - Erika Hall
Mental Models: Aligning Design Strategy with Human Behavior - Indi Young
Articulating Design Decisions - Tom Greever
9 Apr 2022
Ep.4 Darliza Dar Juan: Design as a Happy Accident (from Patent Engineer to Content Designer)
Happy accidents can happen in design too. In this episode, Darliza shares her unconventional path from patent engineer to content designer. Listen in as she shares her tips, ideas and strategies which led her to one of the biggest companies in the world, Meta.
You can find Darliza in the following links:
https://adplist.org/mentors/darliza-dar-juan
https://twitter.com/ContentDesignPH
https://www.linkedin.com/in/darliza-d/
Resources:
Letting Go of the Words by Ginny Redish
Don't Make Me Think by Steve Krug
Writing Is Designing: Words and the User Experience by Andy Welfle and Michael J. Metts
Communities
https://www.facebook.com/groups/microcopy
https://contentandux.org/
15 Mar 2022
Ep.3 Dax Doctora: Engineering his path to UX design
This episode features how Dax, a graduate of Industrial Engineering and an experienced customer service representative, engineered his way to design. He narrates how mentors and professors influenced his career path and helped him get the push he needed to become a full-fledged UX designer.
4 Dec 2021
Ep.2 Cris Go: From Singer to Finding Another Voice as a Designer
How do you break into the design industry without a design degree? You will find the answer in this episode where Cris Go talks about her journey from being a singer and performing artist to becoming a UI/UX designer at Investagrams (https://www.investagrams.com), a Philippine-based finance tech education platform.
She shared her values that got her her first design job, and how skills in performing arts actually helped her become a better designer in the process.
27 Oct 2021
Ep.1 Debbie Dabuet: My Scary Jump to Design
For our first episode, we are joined by Debbie Dabuet, a good friend and master’s degree classmate to talk about how she got into design coming from a psychology background.
She shares her tips on how to navigate through application interviews and her design process when things get awry.
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