About DigiIndia Squad - Digital Marketing Podcast for Small Biz & Nonprofits in India
DigiIndia Squad is the vision of two digital marketers, Manasi and Monica (MnM girls), to share ideas, practices, and strategies to help local biz, small biz and nonprofit organizations make the most of their digital assets.
In this podcast, we assemble and disassemble marketing and communication topics for small businesses and nonprofits in India.
This podcast exclusively covers digital marketing scenario and landscapes for small and medium enterprises and non-profits. This is the last episode in this series. Of course, Monica and Manasi will be back with a new series on fresh topics in a month’s time or so.
In Episode 24, Manasi and Monica talk about their journey, developing the DigiIndia Squad podcast, and earlier video series. They cover:
How the idea started
The research process & the challenges and gaps observed
The execution, from branding to the hustling
Strategic moves made
Times of doubt
Lessons learned
It's been a great journey. We'll be back with more soon! Bye for now!
Our presence:
www.instagram.com/DigiIndiaSquad
www.facebook.com/DigiIndiaSquad
www.linkedin.com/company/DigiIndiaSquad
www.twitter.com/DigiIndiaSquad
You can still email us, and send topics you'd like us to discuss at digiindiasquad@gmail.com. We'd love to hear from you.
#marketingpodcast #indiamarketingpodcast #podcastIndia #smallbusinessmarketing #nonprofitmarketing #digitalmarketingtips
21 Apr 2021
E2: Digital Marketing Careers - Transition, Progression, Rural vs Urban
This episode is also available in video (https://youtu.be/H8H0S5qhnnk).
In Episode 2 of the DigiIndia Squad video series, Monica turns the tables on Manasi, digging into her career path. Some great tips are shared in the conversation, the perception of digital marketing, what it means to be a digital marketer, the gaps in the digital marketing education, what students of digital marketing should think about, and more.
Some of the questions discussed include:
1) Manasi moved from a career in journalism & media relations to digital marketing and communications. What was the trigger? What pros and cons did you experience, technical and professional, in the transition?
2) How does your journalism background help you become a better communicator and marketer?
3) You spend a fair amount of time training students on marketing and communication. What are the students prepared or not prepared for academically that they need to ramp up on quickly to enter the industry?
4) What is the interest in learning digital marketing in rural areas? In your experience, what are the challenges and opportunities here?
Our presence:
www.instagram.com/DigiIndiaSquad
www.facebook.com/DigiIndiaSquad
www.linkedin.com/company/DigiIndiaSquad
www.twitter.com/DigiIndiaSquad
Email us your questions or topics you'd like us to discuss at digiindiasquad@gmail.com. We'd love to hear from you.
#marketingpodcast #indiamarketingpodcast #podcastIndia #smallbusinessmarketing #nonprofitmarketing #digitalmarketingtips
21 Apr 2021
E3: How to get ideas for content creation?
This episode is available in video. (https://youtu.be/VDPjVunXgaI)
In Episode 3 of the DigiIndia Squad video series, Manasi and I do a deep dive into how marketers, content creators, business persons, and solopreneurs and come up with content ideas that resonate with their target audience.
We cover the topic from four angles:
Internal sources
Customer-facing platforms and personnel
Environment (competition and eco-system)
Industry
This is a little longer than the time we usually target but we felt it was important to get all these ideas out there for you to get started with whatever you have in hand. Using these ideas, you’ll have enough ideas to keep your content marketing calendar full for months ahead!
Our presence:
www.instagram.com/DigiIndiaSquad
www.facebook.com/DigiIndiaSquad
www.linkedin.com/company/DigiIndiaSquad
www.twitter.com/DigiIndiaSquad
Email us your questions or topics you'd like us to discuss at digiindiasquad@gmail.com. We'd love to hear from you.
#marketingpodcast #indiamarketingpodcast #podcastIndia #smallbusinessmarketing #nonprofitmarketing #digitalmarketingtips
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