Digital Hot Shots

About Digital Hot Shots

Každý týždeň dávame dokopy zaujímavé novinky z digitálu na jednom mieste pod názvom Digital Hot Shots. Vypočuj si, s čím práve Instagram prichádza, čo testuje Facebook alebo Google mení. Ak máš nejaké tips and tricks na ďalšie novinky, pošli nám ich na dhs@samsidigital.sk.

Publisher

Digital Hot Shots

Category

business

Language

sk

Explicit

No

First episode

3 Apr 2019

Latest episode

19 Feb 2020

Latest episodes

44 episodes in the feed.

1. 

   19 Feb 2020

   Digital Hot Shots S3E4 I Snaha Facebooku, taktika pre TikTok, novinky na LinkedIne

   Facebook: 0:50 Facebook denne zmaže cez milión falošných profilov https://spravy.pravda.sk/svet/clanok/542599-zuckerberg-facebook-denne-zmaze-cez-milion-falosnych-profilov/ (https://spravy.pravda.sk/svet/clanok/542599-zuckerberg-facebook-denne-zmaze-cez-milion-falosnych-profilov/) 1:18 Facebook dostáva tmavý režim https://touchit.sk/facebook-dostava-tmavy-rezim-zatial-iba-v-aplikacii-lite/276937 (https://touchit.sk/facebook-dostava-tmavy-rezim-zatial-iba-v-aplikacii-lite/276937 ) 1:46 Facebook poskytne rady a pomoc pre biznisy postihnuté plameňmi v Austrálii https://www.socialmediatoday.com/news/facebook-is-offering-free-advice-and-assistance-to-businesses-impacted-by-a/572426/ (https://www.socialmediatoday.com/news/facebook-is-offering-free-advice-and-assistance-to-businesses-impacted-by-a/572426/) Instagram: 2:22 Instagram zavádí nový odvolací proces pro deaktivované účty https://newsfeed.cz/instagram-zavadi-novy-odvolaci-proces-pro-deaktivovane-ucty/ (https://newsfeed.cz/instagram-zavadi-novy-odvolaci-proces-pro-deaktivovane-ucty/ ) Google: 3:19 Email Scam https://www.theverge.com/2020/2/17/21140911/email-scheme-google-adsense-bitcoin (https://www.theverge.com/2020/2/17/21140911/email-scheme-google-adsense-bitcoin ) 4:25 Nájdi obľúbenú filmovú lokáciu v mapách https://www.adweek.com/tv-video/googles-oscars-ad-shows-how-it-can-help-you-find-your-favorite-movie-locations/ (https://www.adweek.com/tv-video/googles-oscars-ad-shows-how-it-can-help-you-find-your-favorite-movie-locations/ ) LinkedIn: 5:09 LinkedIn spúšťa novú funkciu https://www.socialmediatoday.com/news/linkedin-launches-new-featured-section-on-profiles-to-highlight-key-achie/572483/ (https://www.socialmediatoday.com/news/linkedin-launches-new-featured-section-on-profiles-to-highlight-key-achie/572483/) Marketeris: 6:05 World Wildlife Fund TikTok: 6:58 Taktika na tvorbu na TikTok https://techcrunch.com/2020/02/17/leveraging-tiktok-for-growth/ ( https://techcrunch.com/2020/02/17/leveraging-tiktok-for-growth/ ) Kampaň: 7:52 Charita: ako využiť efektívne marketing https://www.marketingweek.com/battersea-dogs-cats-home-digital-transformation/ (https://www.marketingweek.com/battersea-dogs-cats-home-digital-transformation/)

2. 

   13 Feb 2020

   Digital Hot Shots 3#3 I Algoritmus IG odhalený, nová sociálna sieť od Google a ďalšie novinky

   Facebook: 0:34 Facebook bude mať vlastný súd https://dennikn.sk/1735476/facebook-bude-mat-vlastny-najvyssi-sud-oznamil-kto-mu-bude-sefovat/ (https://dennikn.sk/1735476/facebook-bude-mat-vlastny-najvyssi-sud-oznamil-kto-mu-bude-sefovat/ ) 1:17 Môže Facebook watch prekonať YouTube? https://digiday.com/media/youre-able-grow-audiences-much-faster-creators-facebook-watch-beats-youtube/ (https://digiday.com/media/youre-able-grow-audiences-much-faster-creators-facebook-watch-beats-youtube/ ) 3:10 Facebook narástol na 2.5 miliardy aktívnych uživateľov mesačne https://www.socialmediatoday.com/news/facebook-climbs-to-25-billion-monthly-active-users-but-rising-costs-imped/571358/ (https://www.socialmediatoday.com/news/facebook-climbs-to-25-billion-monthly-active-users-but-rising-costs-imped/571358/ ) 4:04 Clear History je dostupný globálne https://newsfeed.cz/nastroj-clear-history-je-dostupny-globalne/ (https://newsfeed.cz/nastroj-clear-history-je-dostupny-globalne/ ) 4:46 Facebook umožní registrovať stránky prinášajúce správy - vyššia relevancia informácii https://www.socialmediatoday.com/news/facebook-begins-registering-news-pages-in-europe-ahead-of-broader-rollout-o/571861/ (https://www.socialmediatoday.com/news/facebook-begins-registering-news-pages-in-europe-ahead-of-broader-rollout-o/571861/ ) Marketeris: 5:41 "Kreativita McDonalds: Ako pracovať naraz s viacerými influencermi" https://marketeris.sk (https://marketeris.sk ) Instagram: 6:55 Pred pár dňami Instagram na svojom účte Creators odpovedal na otázky ako funguje algoritmus https://newsfeed.cz/instagram-odpovidal-na-dotazy-ohledne-fungovani-sveho-algoritmu/ (https://newsfeed.cz/instagram-odpovidal-na-dotazy-ohledne-fungovani-sveho-algoritmu/ ) 8:55 Vizuálna prezentácia vašeho cestovania v IG stories https://newsfeed.cz/instagram-umisti-samolepku-map-do-stories/ (https://newsfeed.cz/instagram-umisti-samolepku-map-do-stories/) 9:12 Monetizácia IGTV sa blíži https://newsfeed.cz/monetizace-igtv-videi-se-blizi/ (https://newsfeed.cz/monetizace-igtv-videi-se-blizi/ ) 9:42 Instagram testuje nový nástroj na edit IG stories https://www.socialmediatoday.com/news/instagram-is-testing-a-new-trimming-tool-for-instagram-stories-clips/571963/ (https://www.socialmediatoday.com/news/instagram-is-testing-a-new-trimming-tool-for-instagram-stories-clips/571963/ ) Google: 10:07 Nová sociálna sieť od Google pre kreatívnych ľudí https://mobil.sk/clanok/3767-google-vytvoril-socialnu-siet-pre-kreativnych-ludi-ktori-sa-chcu-ucit-nove-veci (https://mobil.sk/clanok/3767-google-vytvoril-socialnu-siet-pre-kreativnych-ludi-ktori-sa-chcu-ucit-nove-veci ) 10:57 Zmeny v blokovaní reklám v Chrome môžu ovplyvniť YouTube https://marketingland.com/chromes-coming-changes-to-video-ad-blocking-could-impact-youtube-275480 (https://marketingland.com/chromes-coming-changes-to-video-ad-blocking-could-impact-youtube-275480 ) YouTube: 11:49 Aukčný systém reklám na YouTube https://www.mediaguru.cz/clanky/2020/02/reklamy-na-youtube-prechazeji-plne-do-programatiku/ (https://www.mediaguru.cz/clanky/2020/02/reklamy-na-youtube-prechazeji-plne-do-programatiku/ ) TikTok: 12:33 TikTok umožní uploadovať videá aj cez desktop https://www.socialmediatoday.com/news/tiktok-provides-option-to-upload-content-via-desktop/571867/

3. 

   28 Jan 2020

   Digital Hot Shots 3#2 I YouTube dokumenty, TikTok bomby, Superbowl 2020 a ďalšie novinky

   Google: 0:25 Zmena toho ako vyzerajú reklamy vo vyhľadávaní https://www.theverge.com/tldr/2020/1/23/21078343/google-ad-desktop-design-change-favicon-icon-ftc-guidelines ( https://www.theverge.com/tldr/2020/1/23/21078343/google-ad-desktop-design-change-favicon-icon-ftc-guidelines ) 1:16 Najnovšie obmedzenia od Google https://www.adweek.com/programmatic/google-is-about-to-make-life-harder-for-mobile-marketers-with-new-measurement-restrictions/ (https://www.adweek.com/programmatic/google-is-about-to-make-life-harder-for-mobile-marketers-with-new-measurement-restrictions/) 1:53 YouTube ide produkovať viac dokumentov a vlastnej tvorby https://www.adweek.com/tv-video/youtube-will-double-its-original-programming-in-2020-focusing-on-documentaries/ (https://www.adweek.com/tv-video/youtube-will-double-its-original-programming-in-2020-focusing-on-documentaries/ ) 2:31 The Clorox, firma, ktorá si zohnala influencerov, ktorí jej budú pomáhať s obsahom a reklamami https://digiday.com/marketing/influencer-advisory-board-clorox-changing-youtube-advertising-strategy/ (https://digiday.com/marketing/influencer-advisory-board-clorox-changing-youtube-advertising-strategy/ ) Facebook: 3:40 Facebook: nové video štatistiky a tipy https://newsfeed.cz/facebook-spousti-nove-video-statistiky-a-tipy/ (https://newsfeed.cz/facebook-spousti-nove-video-statistiky-a-tipy/ ) 4:34 Instagram začal testovať správy aj v desktop verzií https://www.theverge.com/2020/1/14/21063269/instagram-web-dm-test-launch-browser-access-messages-facebook ( https://www.theverge.com/2020/1/14/21063269/instagram-web-dm-test-launch-browser-access-messages-facebook ) 4:57 Instagram pridáva nový spôsob, ako nájsť a zdieľať príbehy, ktoré uvádzajú váš profil https://www.socialmediatoday.com/news/instagrams-adding-a-new-way-to-find-and-share-stories-that-mention-your-pr/570888/ (https://www.socialmediatoday.com/news/instagrams-adding-a-new-way-to-find-and-share-stories-that-mention-your-pr/570888/ ) TikTok: 5:35 Nascar upaľuje po TikToku https://www.adweek.com/digital/nascar-sets-a-fast-pace-in-its-first-three-months-on-tiktok/ (https://www.adweek.com/digital/nascar-sets-a-fast-pace-in-its-first-three-months-on-tiktok/ ) Marketeris: 6:58 Šéfom poroty je Pavel Hacker, registrácia končí 3. februára https://www.digitalpie.sk/ ( https://www.digitalpie.sk/ ) Zaujímavosti: 7:44 Netflix sa stal top značkou v UK https://www.marketingweek.com/netflix-overtakes-aldi-top-uk-brand/ ( https://www.marketingweek.com/netflix-overtakes-aldi-top-uk-brand/ ) 7:54 Nová kampaň GNC - snaha o zmenu vnímania https://www.adweek.com/brand-marketing/new-marketing-campaign-gnc-vitality/ (https://www.adweek.com/brand-marketing/new-marketing-campaign-gnc-vitality/ ) 9:09 Superbowl 2020 reklamy https://www.businessinsider.com/super-bowl-2020-all-the-commercials-that-will-run-in-2020-1#planters-22 (https://www.businessinsider.com/super-bowl-2020-all-the-commercials-that-will-run-in-2020-1#planters-22)

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Guest appearances

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Based on episode analysis; this does not confirm that the show is currently accepting guests.