Explore digital signage, how it integrates into the workforce and adds value to your communication channels. Join host Tim Baker as we discuss best practices with industry experts and thought leaders.
Ep 34: The Business of AV - Solving Support & Maintenance Problems with Faye Bennett
This video is an interview with Faye Bennett, founder of Faye Bennett Consultancy Services, on the Digital Signage Explored podcast. Faye discusses her company's unique focus on the operational and support phases of AV projects, working with a range of clients from end-users to manufacturers and systems integrators. The conversation covers key trends and pain points in the AV industry, including the shift from traditional break-fix models to more comprehensive, data-driven support strategies.
Key Discussion Points
A Unique Consultancy Niche: Faye explains how her consultancy fills a gap in the AV market by focusing exclusively on support, maintenance, and operational efficiency rather than design and specification.
The Evolving Landscape of AV Support: The discussion highlights how factors like the rise of SaaS, AV over IP, and the push for better user experience (UX) have made AV support more complex and crucial than ever.
Solving Client Pain Points: Faye details the common challenges clients face, such as poor service from providers, the need to justify technology investments, and the pressure to align AV strategy with broader business goals like sustainability and return-to-office (RTO) mandates.
The Role of Data and AI: The conversation touches on how data analysis and AI can be game-changers for AV service operations. These tools can identify trends, improve efficiency, and help businesses make smarter decisions about their technology and real estate.
Sweating Assets: Faye introduces the concept of "sweating assets," which means maximizing the lifespan of existing technology to reduce waste and align with sustainability goals.
Connect with the Guests
Faye Bennett: Learn more about Faye Bennett Consultancy Services and her work in the AV industry.
linkedin.com/in/faye-bennett-a1a43548/overlay/photo/
Tim Baker: Find Tim on LinkedIn to connect and learn more about digital signage.
https://www.linkedin.com/in/tim-baker-aa422530/
Further Resources
Signagelive: Explore more content on digital signage hardware, software, and solutions.
https://signagelive.com/
Learn and Explore Center: Watch previous episodes of Digital Signage Explored.
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4 Sept 2025
Ep 33: Mark Coxon - Creating unforgettable Digital Signage experiences
24 Jun 2025
Gen Z, AI and Customer engagement with Digital Signage
Frank Larsen, CCO of Signagelive, explores AI's impact on digital signage and Gen Z's customer engagement, revealing the necessity for businesses to adopt AI strategies in this interview with Tim.
Reach and audience
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YouTube views
772,036
Score snapshot 15 Sept 2025
Spotify
5.0 / 5
4 ratings
Podcast Authority Score: 65 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
71
Social presence
0
YouTube
86
Engagement
60
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