DISCOVERED is a product discovery podcast from Athos Commerce, featuring conversations with the brightest minds in ecommerce. Originally launched by Klevu, Discovered continues to explore what drives smarter product discovery and profitable growth—through AI, search, merchandising, and modular commerce strategies.
Part of the broader Discovered community (including events, media, and more) the podcast brings together digital leaders, partners, and practitioners to share real-world insights, not just theory.
If you’re building for performance, this is where the conversation starts.
Episode 5: Is Search Starting to Break? AI, LLMs, and the Future of Ecommerce Discovery with Jordan Brannon
In this episode, Andra Muntean speaks with Jordan Brannon, President and Co-Founder of Coalition Technologies, about how AI and LLMs are changing the way shoppers discover products online. Jordan explains why traditional search isn’t disappearing, but it is becoming more fragmented, less predictable, and harder to measure. The conversation covers what ecommerce brands need to know about AI-driven discovery, from reputation management and structured product data to site search, video, UG...
28 May 2026
Episode 4: Chuck Haling on Practical AI, Better Discovery, and What Teams Should Focus on Now
Chuck Haling joins Andra Muntean for a grounded conversation about where Athos Commerce is heading, what he’s learned in his first months as CEO, and why ecommerce teams need to stop chasing noise and start focusing on outcomes. In this episode, they explore what customers and partners need most from Athos right now, how product discovery is expanding beyond the website, why product feeds and connected systems matter more than ever, and what practical AI actually looks like in ecommerce. This...
10 Feb 2026
Episode 3: Is Your ROAS Lying to you?
Join Andra Muntean as she talks to Jacob Bennett from Addesu about connecting clicks to real business value. Jacob challenges the industry's reliance on ROAS, explaining why it often tells a limited story that misses complex customer journeys. They discuss why "fire and forget" is a dangerous myth in paid media and why brands must now act as content machines, feeding algorithms with massive volumes of diverse creative. Finally, they explore how to use your CRM as a source of truth for predict...
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