Discussion in Digital

Discussion in Digital

McKinsey Marketing & Sales

4.2from 6 ratings

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13
Episodes
6
Ratings
2015
First episode

About Discussion in Digital

Digital is forcing massive changes in how companies market themselves and connect with their customers. Driving growth in this digital age has become a race for companies to reinvent themselves by using analytics, building ecosystems, designing great customer experiences, and becoming a trusted brand to customers.

Publisher
McKinsey Marketing & Sales
Category
business · news · technology
Language
en
Explicit
Yes
First episode
24 Mar 2015
Latest episode
26 Jun 2020

Latest episodes

13 episodes in the feed.

  1. 26 Jun 2020

    Discussions in Digital: Surveying the brand-building landscape

  2. 22 Jun 2020

    Discussions in Digital: Influencer marketing is ready for its close-up

  3. 7 Dec 2018

    Coping with the new normal in marketing agency relationships

  4. 27 Feb 2018

    What's a marketing ecosystem and what does it mean for marketers?

  5. 8 Sept 2017

    Moving B2B companies into the digital world

  6. 18 Jan 2017

    How strategy is evolving - and staying the same - in the hypergrowth digital age

  7. 12 Oct 2016

    Discussions on digital: How large and small companies build a digital culture

  8. 28 Jun 2016

    Reimagining customer experience in mobile age

  9. 26 Feb 2016

    The new world of marketing

  10. 18 Feb 2016

    Measuring marketing's impact

  11. 21 Oct 2015

    Mobile: What's next

  12. 21 Sept 2015

    War for talent in the digital age

  13. 24 Mar 2015

    Mobile, social, and new trends in consumer expectations

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)
4.2 / 5
6 ratings

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