Join the guys from YouTube channel and digital content agency, Word on the Curb, as they dive in to all things content marketing. From how to make it as a young person in a constantly evolving industry, to what makes a successful digital campaign - this podcast is bursting with, you guessed it, enthusiasm. Oh, and of course, fantastic guests and nuggets of wisdom to take away with you. And the occasional football par.
We discuss how brands often take the wrong approach to the causes that matter to young people. From Black History month to pride month - what is corporate bandwagoning - and how can brands avoid doing it?
13 Feb 2020
Episode Three - The Biggest Flops of 2019
From Peleton's Christmas ad, to Serie A's ant-racism campaign, we take a look at the biggest content marketing flops we're glad to leave in 2019. Guest: Arvind Hickman, News Editor @ PR Week
3 Feb 2020
Episode Two - The Age of Content
Who are Word on the Curb? How did it go from drunken discussions at University, to a YouTube channel, to creating content for global brands? We kick off our podcast journey with Co-Founders Ndu Uchea and Hayel Wartemberg, alongside Senior Content Producer, Jack, and Community and Insight Manager, Giulia.
1 Oct 2019
Episode One - Flexible Working
Would you want to be given a heads up if your employee was late? Or would you assume they have good reason, and will make the time up later?
We take a look at the different approaches and attitudes when it comes to flexible working.
Guests on this episode are Laura Oliphant, Founder and MD of The Stand Agency, and James Bishop, Founder of podcasting Agency, OneFinePlay.
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