About DTC ECOMMERCE: Customer Acquisition & Retention
Brought to you by M3 - We build DTC brands through joint venture partnerships utilising growth strategy, paid media and creative. On the DTC ECOMMERCE podcast we talk about all things customer acquisition, retention and content. This is your one-stop shop to solving every-day direct-to-consumer brand problems. We'll talk about all things DTC growth and provide insights and solutions into how we're driving our brands forward.
EP28: Riding a Tricky Q1 & Q2 in e-Commerce
Q1 and Q2 can be brutal, In this episode, we break down exactly what you can do, like increasing your angle and content output (net new is best) and knowing when to spend less for better efficiency.
We’ll also tackle the fundamentals around securing your finances, cutting unnecessary overhead (yes, even staff costs), and streamlining processes to make every dollar count. Plus, we’ll dig into ad account structure - while it won’t magically fix everything, getting it right sets you up for scale.
M3 on Instagram (https://www.instagram.com/wearem3digital/)
M3 on Linkedin (https://www.linkedin.com/company/m3digitalau)
EP27: Addressing FB Comment, Q1 Strategic Offers & 2025 Predictions
In this episode, we dive into a fiery Facebook comment about running separate campaigns for TOF, MOF, BOF, LALs, and interests. Can you really outsmart the Meta algorithm?
We’ll also share strategies to crush Q1 with winning offers and how to seamlessly weave them into your Meta process to supercharge your creative.
Finally, we’re looking ahead with bold 2025 predictions. From brands embracing AI (or not) to a return to founder-focused storytelling, we’ll cover what’s next as the Australian economy gears up for a rebound.
M3 on Instagram (https://www.instagram.com/wearem3digital/)
M3 on Linkedin (https://www.linkedin.com/company/m3digitalau)
9 Nov 2024
EP26: Cost Controls vs Force Spend/Lowest Cost (Meta Ads)
EP26: Cost Controls vs Force Spend/Lowest Cost (Meta Ads)
When to use Cost Controls vs. Force Spend on Meta Ads? In this episode, we dive into the benefits of using cost controls instead of force spend, and why a hybrid approach can be powerful for managing campaign budgets effectively. We'll break down the strengths of cost controls, when to consider force spend,
Steal our ad-account structure here: https://www.m3digital.com.au/m3-meta-accelerator (https://www.m3digital.com.au/m3-meta-accelerator)
M3 on Instagram (https://www.instagram.com/wearem3digital/)
M3 on Linkedin (https://www.linkedin.com/company/m3digitalau)
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