Join us as we sit down for one-on-one, insight-packed conversations with industry experts and entrepreneurs working in E-Commerce. We’ll talk about the latest trends in the industry, where it’s expected to go, what a career in E-Commerce looks like, and how top names in the business approach E-Commerce.
Welcome to this year’s second episode of E-comversations featuring Joy Okello, A university student attending Trinity Western University in Vancouver, British Columbia while being co-owner of a small business called Boostani. Joy talks about her experience simultaneously managing school and an E-Commerce Business. Additionally, Joy talks about her challenges as a small business going into the E-commerce Industry, future plans for her small business and how the pandemic has affected Boostani as a whole. Stay tuned for more episodes every other week!
28 Mar 2022
Keys to Success as an E-Commerce Manager
Welcome to the second episode of E-comversations this year featuring Gabriel Yanko, an E-commerce Manager at ASICS! A York University Alumni, Gabriel talks about his job, managerial success, and his experience within the industry. Within a fast-growing industry, Gabriel comments on how ASICS is keeping up with its competitors and the impact of the pandemic. He also shares his thoughts on the future of E-Commerce and an outlook on artificial intelligence within the industry. Stay tuned for more episodes every other week!
28 Feb 2022
Laz 101: The First Year Experience
Welcome to the first episode of E-comversations this year featuring the Co-Presidents of E-Commerce Laurier, Taya Elezi and Olivia Tiessen. On this episode, Taya and Olivia share their first year experiences at Wilfrid Laurier University and give advice on various topics such as courses, co-op, getting involved within Laurier and more. Further, Taya talks about her experience as a double degree student at Wilfrid Laurier University while providing helpful advice on exams. Additionally, Olivia talks about the well known Co-op Program at Wilfrid Laurier University as well as adapting to online learning. Stay tuned for more episodes every other week!
1 Dec 2021
How the Pandemic has Affected Digital Marketing
For this second installment of E-Comversations this year, we chat with Jordanne Dyck who is one of the digital directors at the beauty company DECIEM. A graduate from the University of Guelph, Jordanne talks about her experiences in the co-op program and what she has learned about her interest in marketing management. She also speaks about how the pandemic has affected her approach to digital marketing and the tools that DECIEM has put in place to better serve digital traffic on online shops.
1 Nov 2021
Six Lessons from Six Years at Shopify
For the first E-Comversation of the 2021-22 school year, we spoke with Scott Siragusa regarding his journey from Laurier to his role at Shopify. Scott has been working at Shopify for almost 6 years in various positions which include outbound sales, expanding segment, and now works as an upgrades coach. Graduating with a BBA degree in 2015, Scott provided us with many pieces of advice to those interested in pursuing a career in E-Commerce, Brand Communication, and Marketing. He guided us through his journey about what inspired him, how the people around him gave him advice, and the importance of a mentor. Scott also explained what he has been noticing about the industry and how the pandemic has has an effect and what is in-store for Shopify in the coming years.
6 May 2021
How the E-Commerce Industry has Changed in the Last Decade
In this E-Comversation, we spoke with Vanessa Buttinger about her experience working in the E-Commerce industry. Vanessa graduated from Laurier with a BBA and gave some great advice to students wanting to explore a career in E-Commerce. Since she has been working at Shopify for about five years now, she talked about how the E-Commerce industry has rapidly changed over the past few years.
6 Apr 2021
How to Launch your Career in the E-Commerce Industry
In this episode, we spoke with Moujan Tavakoli, who is currently working as an Associate eCommerce Manager at The Clorox Company. Moujan is a Laurier alumna of the Business Administration program. She gave some insight about why she likes working in E-Commerce, how her current job compares to her previous jobs in E-Commerce, and valuable advice for students looking to get into the E-Commerce industry straight out of university.
11 Mar 2021
The Future of Business: Adapting your Online Presence
Today we spoke with Ian Bigford, an Associate Manager of E-Commerce at Dare Food Limited. Ian is a Laurier MBA and recently came across both an interest and an opportunity to work in E-Commerce. In this E-Comversation, we talked about his experiences so far and how he expects new businesses will adapt to have a more prominent online presence.
11 Jan 2021
What the Growth of E-Commerce Means for Employment Opportunities
In our first edition of E-Comversations, we spoke with Tyler Masur, an Amazon Product and Merchandising Manager at Startech.com. Tyler is a Laurier alumnus of the Business Technology Management program, at Laurier’s Brantford campus. Having recently transitioned into a role in E-Commerce, Tyler had a lot to say about the industry. In this chat, we talked about his time working at StarTech, what drove his decision to specialize in E-Commerce, where he sees the industry going in the next few years, and the advice he has for students looking to pursue a career in E-Commerce.
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