Earning by Design: Graphic Design, Freelancing, Business Marketing Strategies

About Earning by Design: Graphic Design, Freelancing, Business Marketing Strategies

Welcome to Earning by Design, the podcast that helps you turn your passion for graphic design into a profitable freelance business. I'm Lauren Gonzalez, and 8 years ago, I left my job as an in-house graphic designer to start my own design business. But the journey wasn't always smooth sailing. I faced challenges with finding clients, pricing projects, and achieving consistency in my income. After a lot of trial and error, I discovered the strategies and insights that helped me build a successful six-figure design business from scratch. A business that lets me work on my own schedule, spend more time with my family and only design for clients that excite me and pay me well.In this podcast, I'll be sharing those hard-earned insights and actionable strategies with you. Whether you are new to freelancing or are looking to grow your freelance design business to live life on your own terms, then this podcast is for you. Join me as we dive in and discover how you can turn your passion for design into a profitable and fulfilling freelance business. My website: https://4thecreatives.com

Publisher

4 The Creatives

Category

arts · business · business

Language

en

Explicit

No

First episode

5 Jan 2024

Latest episode

12 Mar 2025

Latest episodes

60 episodes in the feed.

1. 

   12 Mar 2025

   Ep. 44: Breaking Through the $50K Freelance Ceiling: Here’s How

   Text us your questions, and we'll address them in the show! Many freelance designers hit an income ceiling around $50K per year, despite putting in more hours and taking on more projects. It's not about working harder—it’s about working smarter. In this episode, you'll discover: The core mindset barriers keeping designers stuck at $50K and how to shift past them.How to stop pricing based on fear and start charging your true value.Why being a generalist keeps your income capped (and how nichin...

2. 

   10 Feb 2025

   Ep. 43: The Most Frustrating Parts of Freelancing—And How to Fix Them

   Text us your questions, and we'll address them in the show! Freelancing as a designer can be an amazing career path—but let’s be real, it comes with its fair share of annoyances. Late payments, ghosting clients, unpredictable referrals, and the dreaded feast-or-famine cycle can make running your business feel overwhelming. In this episode, I’m sharing: How to confidently handle late payments (without feeling awkward).Why you shouldn’t depend on referrals for a steady income.The right way to f...

3. 

   14 Jan 2025

   Ep. 42: Top 5 Ways to Get Clients That Worked in 2024 (and What to Avoid)

   Graphic design expert, [Host Last Name], shares top client acquisition strategies, ranked from worst to best, to help freelancers and businesses land clients in 2025.

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

4.9 / 5

12 ratings

Spotify

5.0 / 5

22 ratings

Podcast Authority Score: 67 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

84

Social presence

94

YouTube

0

Engagement

77

Contact Earning by Design: Graphic Design, Freelancing, Business Marketing Strategies

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.