eCom Insights: E-commerce and Marketplace Trends

About eCom Insights: E-commerce and Marketplace Trends

Welcome to eCom Insights: E-Commerce & Marketplace Trends, the podcast where Matt Anderson and Rael Cline, industry experts from Optimizon, deep dive into the dynamic world of e-commerce. Join these seasoned professionals as they share invaluable insights, trends, and strategies to help e-commerce managers and sales leaders thrive in the competitive online marketplace. In each episode Matt and Rael engage in candid conversations with best-selling brands and leading industry partners to cover everything from the latest e-commerce technologies and data insights to advertising strategies and marketplace optimisations. Hosted by Matt Anderson, Chief Strategy Officer at Optimizon, and Rael Cline, Chief Product Officer at Optimizon and Founder of Nozzle, this podcast is your go-to resource for staying ahead in the fast-paced world of online selling. Whether you're a medium-sized brand aiming to optimise your sales or an enterprise looking to expand into new territories, eCom Insights has got you covered. Discover the keys to unlocking your brand's full potential on major marketplaces like Amazon, eBay, Walmart, TikTok Shop, B&Q, and more. Each one-hour episode is packed with actionable advice and real-world examples, making it a must-listen for e-commerce enthusiasts and professionals. Tune in monthly and join the conversation. Your journey to e-commerce excellence starts here with eCom Insights: E-Commerce & Marketplace Trends. Thrive online with the latest strategies and trends that truly make a difference.

Publisher

Optimizon

Category

business

Language

en

Explicit

No

First episode

8 Jul 2024

Latest episode

12 Mar 2025

Latest episodes

6 episodes in the feed.

1. 

   12 Mar 2025

   eCom Insights LIVE! AI in Ecommerce with Google Cloud, Threecolts and Optimizon

   Gain access to exclusive reports at www.optimizon.co.uk Find more information about the podcast and eCom Insights event at www.ecominsights.co.uk Matt Anderson LinkedIn: https://www.linkedin.com/in/mattandersonoptimized/ Rael Cline LinkedIn: https://www.linkedin.com/in/raelcline/

2. 

   4 Nov 2024

   Logistics, Shipping Overseas and Streamlining Multichannel Delivery Systems

   In this episode, Anand Madhani, Business Development Manager at Parcel Hub, discusses logistics, shipping, and delivery for e-commerce brands. He shares his journey in the industry and highlights the changes he has witnessed over the years. The conversation covers fulfilment options, including fulfilment, outsourcing to third-party providers, and drop shipping. The role of Amazon in logistics is also discussed, with a focus on the options of Fulfilled by Amazon (FBA) and merchant fulfilment. ...

3. 

   30 Sept 2024

   Global Tax Compliance: The Necessary Low-Down

   In this episode, Tommy Henbest, business development and partnership manager at Taxually, joins the hosts to discuss tax and compliance in the e-commerce industry. Tommy shares his journey in e-commerce and explains the importance of tax and VAT compliance. He provides insights into the differences between VAT and tax, the need for due diligence before launching in new regions, and the role of Amazon in assisting with VAT services. Tommy also discusses the impact of Brexit on tax and VAT regu...

4. 

   2 Sept 2024

   Strategies for Entering New Online Marketplaces with Georgia Leybourne

   Georgia Leybourne, CMO of Linnworks and value partner of Optimizons, joins Matt Anderson and Rael Cline on eCom Insights to discuss the challenges and opportunities in the e-commerce industry. Georgina shares her colourful background and journey to becoming a chief marketing officer at Linnworks. They discuss the macroeconomic environment for e-commerce, including the impact of consumer spending, supply chain challenges, and the role of technology. They also explore the importance of mar...

5. 

   5 Aug 2024

   Unlocking Insights with the Amazon Marketing Cloud with Robert McGovern

   In this conversation, Matt Anderson, Rael Cline, and guest Robert McGovern discuss the Amazon Marketing Cloud (AMC) and its use cases. They cover topics such as the background of Robert McGovern, Director of Paid Advertising at Optimizon, the accessibility and conditions for using AMC, the value it provides in terms of custom attribution and understanding the customer journey, and the challenges of adopting and using AMC. They also touch on the importance of data teams and coding knowledge in...

6. 

   8 Jul 2024

   Welcome to eCom Insights with the LTV King and Marketplace Mastermind

   In this episode, Matt Anderson and Rael Cline discuss their backgrounds in e-commerce and introduce their companies, Optimizon and Nozzle. They explore the value of customer lifetime value (LTV) and how it can inform strategy for events like Prime Day and Black Friday. They also discuss the struggles that clients face in e-commerce, such as margin pressure and the constant asks from vendor managers. Matt shares his recommendations for focusing on profitable products and driving organic growth...

Podcast Authority Score: 7 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

14

Social presence

0

YouTube

0

Engagement

0

Contact eCom Insights: E-commerce and Marketplace Trends

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.