EcomBeats™ - A podcast by MOTIF® to help you grow your eCommerce brand faster.
We believe that having the right strategy in place make the difference between growing your eCommerce brand faster or stuck in a certain level.
BFCM this year is going to be hard and very much competitive. A pre BFCM strategy could help you!
12 Nov 2020
Messenger Marketing: How to sell more with messenger by Nick Romaya
In today’s eCommerce vertical if you’re not doing something unique then you’re almost out of game. In 21st century brands are going omnichannel and messenger is one of the best channel to start with. In our today’s episode of EcomBeats we have talked all about messenger marketing and grabbed some great tips and tactics from Nick who’s the head of partners at Recart.
6 Oct 2020
Ecommerce & COVID
In our today’s episode of Ecombeats we have talked about some ugly truth about the marketing in current situation with our eCommerce marketing manager Nithin.
2 Oct 2020
EcomBeats S#2 (Intro)
EcomBeats is an eCommerce focus podcast where we try bring out best of the best marketing, design and branding advices from successful eCommerce business owners and consultants to help you grow your business faster.
23 Apr 2019
Chat with experts - Ruth Even Haim
This week we got Ruth Even Haim who is the Co-Founder of Stylio App - Who helps Shopify Stores to make their “Thank You” page to an ultimate sales machine.
2 Mar 2019
Best practices we follow at Motif for ECommerce platform migration - ECommerce Replatformation
It’s really essential for sometimes to change the current system to another one. It happens when your business is growing faster and you need something more scalable. Though when you started the platform you’re using was perfect. Whether you’re a CEO of FORTUNE 500 company or a developer, a marketer or a store manager there is something which makes you worry about your eCommerce store migration to another platform. It’s not an unfounded fear. Of course, it’s indeed to make you worry about all of that headaches. The decision to re-platform your eCommerce store to a newer, faster and better platform is not something to be taken lightly. We are putting together Best practices that we follow for eCommerce platform migration.
28 Feb 2019
10 Web Design Lessons To Help eCommerce brands increase conversions and time on site.
Building a website is perhaps the most important thing a business can do for its brand. But with custom websites costing tens of thousands of dollars (or more!), brands can’t afford a misstep when it comes to choosing a web design agency, designing their interface, or marketing their site to their target audience.
To ensure this doesn’t happen, Motif sat down with top web design professionals with over a decade of experience creating custom sites that routinely generate high organic traffic, leads, conversions, time on site and more.
4 Feb 2019
Simple Steps To Plan Social Media Marketing Strategy Like A Pro
Anyone know about the importance of social media marketing nowadays. If you run an ecommerce business then you already know that social media play a vital role in any kinds of products. Recent statics says that 93% of consumers using social media to help shoppers to take buying decisions and 90% of them says that they are getting recommendation from social media as their buyer shared the experience on social media platforms.
Social media marketing is really powerful nowadays, if you can use this with a solid strategy then you will get the best of the best results.
We have not to plan for the entire year but anything less than three to four months will not make any sense that you would get a great result.
2 Feb 2019
Want to make an amazing brand? Then it’s for you!
Being an amazing brand and rebellious leader is not easy, fast and it’s not something you do once. It takes time and proper strategy. It’s not a simple marketing campaign. It’s simply the way you are as a brand. Great brands understand what their customers want and find creatives ways to deliver an excellent and memorable experience to them. If you’re not doing that then you will not stand out in this digital age against other strongest brand.
29 Jan 2019
Strategic ways to boost your eCommerce brand.
Building a meaningful and trusted brand should be a prime ambition for any business whether that’s a retail or eCommerce or a tech company. A great reputation is a powerful strength in overcoming any objections a potential customer has. And it also helps get things smoother over the occasional difficulties and failures that are unnoticeable in a business. A good brand is the result of all the quality service and careful marketing with a better branding strategy behind that. But there is no reason to leave it like that and not boosting the brand up and enjoy the benefits of that early.
27 Jan 2019
Best email marketing platform for eCommerce? We get you....
Choosing the right email marketing platform might have a significant impact on the success of your marketing campaigns for your eCommerce brand and/or small business. In this episode of eComBeatz we talked about the best of the best email marketing platform for eCommerce (beginner to growing brand). Mentions: Klaviyo, Rate.io, SmartrMail, Mailchimp & Drip.
26 Jan 2019
What is brand identity and how to develop a great one for eCommerce.
In this episode we talked about brand identity, the importance of brand identity guideline, elements of brand identity design and the importance of brand identity design for eCommerce businesses.
22 Jan 2019
Branding VS Marketing - Making the bridge rather than a wall.
Have you ever found you confuse with these two words Branding and Marketing? If so, then you’re not alone. These two words are used interchangeably and that’s why you may get confused easily. At Motif, we often asked about it and every time we have to give a brief about Branding VS Marketing. There is a minute difference between Branding and Marketing. In this podcast, we talked about:
1. What is Branding?
2. What is Marketing?
3. Brand Marketing: Making the bridge rather than a wall.
18 Jan 2019
EcomBeatz #0 - Analytics Tools to recover abandoned checkouts
If you’re in the eCom business you already encountered a common problem of eCommerce business which is abandoned carts, today in our first episode we talked about abandoned checkouts and how analytics can help you improve the revenue.
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