A complete guide to the art of scaling your ecommerce business and scaling your established brand with Shopify & Shopify Plus. Ecommerce expert, Michael Campanaro discusses important topics surrounded running a brand online and growing businesses with Shopify.
Ecommerce & Brand Growth
Claim This Podcastby Michael Campanaro
4.0(4 reviews)
33 episodes
Updated Daily
Accepts GuestsHas Sponsors
Podcast Overview
A complete guide to the art of scaling your ecommerce business and scaling your established brand with Shopify & Shopify Plus. Ecommerce expert, Michael Campanaro discusses important topics surrounded running a brand online and growing businesses with Shopify.
Language
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Publishing Since
11/9/2022
1 verified contact email on file for Ecommerce & Brand Growth
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Recent Episodes
January 31, 2023
Why your brand needs to start producing video content asap
<p>An enormous amount of content is being consumed through video content and more people are going to platforms where video content exists to get answers to the questions they're trying to solve. Whether that be finding a new product or finding valuable resources that can help them with their every day life, video is key in the success for your brand. In this episode, we discuss the importance of getting started with video content and why your brand may be left out if you don't start producing it in some capacity in 2023. </p> <p><strong>Follow Michael:</strong></p> <p><a href="https://www.linkedin.com/in/michaelcampanaro/" target="_blank">LinkedIn</a></p> <p><a href="https://twitter.com/m_campanaro" target="_blank">Twitter</a></p> <p><strong>Follow Porters:</strong></p> <p><a href="https://porters.io" target="_blank">Porters.io</a></p> <p><a href="https://www.linkedin.com/company/porters-company" target="_blank">LinkedIn</a></p> <p><a href="https://twitter.com/porters_ecom" target="_blank">Twitter</a></p> <p><a href="https://www.youtube.com/channel/porters_" target="_blank">YouTube</a></p> <p><a href="https://porters.io/blogs/articles" target="_blank">Blog</a></p>
January 27, 2023
How marketing personas can help brand growth
<p>Taking your brand to the next level will ultimately depend on how well you know your audience and how well your content relates to them. There are a ton of brands out there that think of their customer as, well, 'their customers' and that's where it ends. But there is so much more to learn and know about your customer that can better help you serve them the information that they care about. Creating a strong connection with your target customers can dramatically help to improve customer lifetime value and improve areas of your digital marketing strategy.</p>
January 19, 2023
How can LinkedIn be used for brand growth?
<p>LinkedIn is one of the channels that seems to be often overlooked by brands, especially for those who are not doing strictly b2b business. However, there's so much that is left on the table in terms of opportunity on this platform that it would be pointless to not discuss it. </p> <p>In this episode, I dive into the platform from a birds eye view and talk about some of the key things you can do on there to assist with brand recognization, acquisition, and growing your brand. </p> <p><strong>Follow Michael:</strong></p> <p>LinkedIn: <a href="https://www.linkedin.com/in/michaelcampanaro/" target="_blank">https://www.linkedin.com/in/michaelcampanaro/</a></p> <p>TikTok: <a href="https://tiktok.com/@michael_porters" target="_blank">https://tiktok.com/@michael_porters</a></p> <p>Twitter: <a href="https://twitter.com/m_campanaro" target="_blank">https://twitter.com/m_campanaro</a></p> <p><strong>Follow Porters: </strong></p> <p>Porters.io: <a href="Follow Porters: Porters.io: http://porters.io/ LInkedIn: https://www.linkedin.com/company/porters-company Instagram: https://instagram.com/porters_ecom TikTok: https://www.tiktok.com/@porters_ecom Twitter: https://twitter.com/porters_ecom" target="_blank">http://porters.io/</a></p> <p>LInkedIn: <a href="Follow Porters: Porters.io: http://porters.io/ LInkedIn: https://www.linkedin.com/company/porters-company Instagram: https://instagram.com/porters_ecom TikTok: https://www.tiktok.com/@porters_ecom Twitter: https://twitter.com/porters_ecom" target="_blank">https://www.linkedin.com/company/porters-company</a></p> <p>Instagram: <a href="https://instagram.com/porters_ecom" target="_blank">https://instagram.com/porters_ecom</a></p> <p>TikTok: <a href="https://www.tiktok.com/@porters_ecom" target="_blank">https://www.tiktok.com/@porters_ecom</a></p> <p>Twitter: <a href="https://twitter.com/porters_ecom" target="_blank">https://twitter.com/porters_ecom</a></p> <p><br></p>
33 total episodes available
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Frequently asked questions
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- What is Ecommerce & Brand Growth?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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