eCommerce Talks is the latest podcast series by Divante. We discuss tech, current trends, and insights from around the eCommerce world. It features industry experts, business leaders, and interesting influencers who share their knowledge.
eCommerce Talks
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8 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇩🇪
Podcast Overview
eCommerce Talks is the latest podcast series by Divante. We discuss tech, current trends, and insights from around the eCommerce world. It features industry experts, business leaders, and interesting influencers who share their knowledge.
Language
🇺🇲
Publishing Since
6/30/2019
1 verified contact email on file for eCommerce Talks
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Recent Episodes
May 6, 2020
How eCommerce brands can get ready to strive after Covid-19? Interview with Fabian Geyrhalter
<p>We are seeing the first lockdowns of European countries coming to an end. The main (and, hopefully, the only) wave of the coronavirus pandemic is starting to pass and now is the time to think about what comes next and what steps we should take. How will eCommerce look after COVID-19? Listen to a leadership talk with <a href="https://www.linkedin.com/in/geyrhalter/">Fabian Geyrhalter </a>from FINIEN and <a href="https://www.linkedin.com/in/tkarwatka/">Tom Kartwatka</a> from DIVANTE.</p>
August 20, 2019
How small countries are leveling up with global eCommerce - Thomas Leskowsky | eCommerce Talks #7
<p>With our guest, Thomas Leskowsky, we discuss modernizing and growing eCommerce in smaller, European countries which are a few years behind the global leaders. Along with our host, Marcos Bravo C., we try to understand the reasons behind the slower development of eCommerce in some ecosystems and think about ways to speed them up. </p> <p>Thomas Leskowsky is Head of Community Management at A-Commerce, a company specializing in strategic consultancy and strengthening the eCommerce community in Austria. </p> <p>How does the eCommerce ecosystem look in Austria? What happens on a market built from old, family brands like Swarovski? How can these companies can catch up with global leaders and react to changes like GDPR or cloud services? How do they deal with multichannel behaviors of customers? What are the challenges for young companies in Europe? How can they find their unique spot on the market? Does Austria have enough developers and eCommerce experts? How can they gain these, or any other, competencies which they may lack? </p> <p>We present answers to these, and many more questions, in this episode of eCommerce Talks. </p>
August 13, 2019
Personalisation, AI and the data-driven approach in eCommerce - Matthaus Bognar | eCommerce Talks #6
<p>This time we met with Matthaus Bognar to talk about the growing role of personalization in building trust and engagement of buyers. Along with our host, Marcos Bravo C., we ask him about connecting different types of data and using AI-powered tools to understand users' needs and deliver them personalized communication.</p> <p>Matthaus is Head of Global Enterprise and Business Development at Nosto, one of the leading providers of personalization solutions. Based in Finland, the company moved its focus from European to global markets in the past years. Matthaus observed with fascination the diverse behaviours of users in Europe and the U.S., and matches them with different approaches of companies using personalization. </p> <p>Is personalization a magic button that will answer the needs of your clients? How do the brands in the U.S. and Europe approach omnichannel and personalization? How do they use data and AI to adjust solutions to various user behaviors? How to start using personalization in the business without investing millions? What is the right way of working with behavioral data and transaction data? And what is the role of experiments, on-site recommendations and AB testing in creating a unique and personalized user experience?</p> <p>You will find the answers to the above questions, and tips on how to implement tools for personalization in your eCommerce, in this episode of eCommerce Talks. </p> <p><strong>Events and conferences recommended by Matthaus Bognar:</strong></p> <p>Online marketing rockstars in Hamburg - <a href="https://omr.com/en/"><u>https://omr.com/en/</u></a> </p> <p>K5 in Berlin - <a href="https://www.k5.de/en/"><u>https://www.k5.de/en/</u></a> </p> <p>DMEXCO in Cologne - <a href="https://dmexco.com/"><u>https://dmexco.com/</u></a> </p>
8 total episodes available
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Frequently asked questions
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- What is eCommerce Talks?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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