eComWhiz Podcast

About eComWhiz Podcast

An eCommerce podcast that will help Amazon and e-commerce sellers grow their business and brand. Whether you are just getting started or already selling, our podcast will deliver helpful advice and cover the latest news and strategies in the ecommerce world. Our featured guests will include industry experts, partners, agencies, and top sellers from around the world.

Publisher

Feedbackwhiz

Category

technology

Language

en

Explicit

No

First episode

28 May 2019

Latest episode

17 Aug 2021

Latest episodes

75 episodes in the feed.

1. 

   17 Aug 2021

   What You're Doing Wrong With Your Product Listings | Amy Wees

   In this episode of the eComWhiz Podcast, we chat with Amy Wees, CEO of Amazing at Home, the Listing Optimization Queen herself! Amy shares her insights on listing SEO, copywriting, and how to improve on what you're doing wrong to cash in on higher conversion rates. Also covered in the interview with Amy Wees: 1:06 (https://www.youtube.com/watch?v=io3vW71rc_A&t=66s) - Introduction of Amy 4:18 (https://www.youtube.com/watch?v=io3vW71rc_A&t=258s) - What does "listing optimization" mean to you? 6:38 (https://www.youtube.com/watch?v=io3vW71rc_A&t=398s) - Why understanding your keywords = money 10:14 (https://www.youtube.com/watch?v=io3vW71rc_A&t=614s) - Keyword phrases or keywords? 15:40 (https://www.youtube.com/watch?v=io3vW71rc_A&t=940s) - The 3 pillars of a listing optimization & examples you can use 24:10 (https://www.youtube.com/watch?v=io3vW71rc_A&t=1450s) - A "guaranteed" no-no in your copywriting 29:28 (https://www.youtube.com/watch?v=io3vW71rc_A&t=1768s) - Answering your customer questions before they ask them 36:05 (https://www.youtube.com/watch?v=io3vW71rc_A&t=2165s) - The easiest way to drive conversion rates from 5% to 30% 42:14 (https://www.youtube.com/watch?v=io3vW71rc_A&t=2534s) - Amy's final tips for A+ content Amy Wees bio: Amy Wees is the CEO of Amazing at Home Business Consulting. Her coaching focuses on helping brands develop unique products, validate them in the marketplace, source at profitable margins, and launch those products in E-Commerce with amazing brand messaging, copywriting, and search engine optimization. She shares her skills teach classes at business organizations locally in San Antonio Texas, coaching entrepreneurs around the world through virtual coaching sessions at https://Amazingathome.com , she also covers these concepts on her E-Commerce Tips and Tricks podcast called “The Seller Round Table” - (https://sellerroundtable.com/) Website: https://amazingathome.com/ Facebook: https://www.facebook.com/amazingathome YouTube: https://www.youtube.com/c/amazingathome Instagram: https://www.instagram.com/amazingathome/ LinkedIn: https://www.linkedin.com/company/amazingathome/ About FeedbackWhiz: https://bit.ly/3CP52al FeedbackWhiz specializes in helping Amazon sellers increase profits and enhance brand reputation. Automate communication to your customers using customized BSM emails or Amazon’s Request a Review button. Setup scheduled campaigns based on triggers such as refunds, shipment, delivery, feedback, and repeat buyers to maximize review conversion. Monitor, manage and get alerts on all your reviews and listings changes for your products so you can quickly respond to negative reviews or critical events such as hijackers, buy-box loss, and listing issues. Efficiently measure and track profits for your entire business with all your Amazon selling metrics. Aggregate financial data into customized product groupings of your choice to easily compare between categories, brands, types, and marketplaces. Create notes, custom labels, filter, and download data in FeedbackWhiz to save time and increase productivity. Available Amazon Marketplaces: Amazon US, Mexico, Canada, Brazil, UK, Germany, Italy, France, Spain, Netherlands, Poland, Sweden, Turkey, UAE, Egypt, Saudi Arabia, India, Australia, Japan, and Singapore. #amazonsellertools #sellingonamazon #amazonfba

2. 

   11 May 2021

   The Inconvenient Facts About Influencer Marketing (And What to Do About That) | Norm Farrar

   We chat with Norm Farrar, who shares some great lessons and perspectives on using influencers to help shape your marketing strategy. Be warned: you may be doing some things wrong with your product marketing strategy. Norman also dives into some KPI driven results of successful influencer campaigns, some not-so-successful campaigns, and what new channels you can expand your reach. Also covered in the interview with Norm Farrar: 1:03 - Introduction of Norm Farrar; 3:05 - What exactly is influencer marketing?; 4:10 - What a bad influencer marketing campaign looks like; 5:11 - Top questions to ask when building an influencer marketing campaign; 5:55 - Examples of influencer qualities to stay away from; 8:11 - What are (successful) influencers and how to easily vet them; 10:23 - Nano-influencers and the value in them 14:21; - The 5 tiers of influencers; 17:23 - Turning an influencer into brand ambassador; 19:40 - Getting the most out of brand ambassadors; 23:06 - How does a brand ambassador help product launch?; 26:55 - A real life example of influencer marketing done right (and the inconvenient results that followed); 29:40 - What's up with eBay?; 31:18 - Where to start when launching your next influencer marketing campaign; 36:28 - Beginner tips on using Pinterest for your marketing; 38:35 - Closing and where to find Norm Norm Farrar's bio: Norm's website: https://normanfarrar.com/ Facebook: https://www.facebook.com/groups/lunchwithnorm Instagram: https://www.instagram.com/normfarrar/ LinkedIn: https://www.linkedin.com/in/normanfarrar/?originalSubdomain=ca Twitter: https://twitter.com/normfarrarjr?lang=en YouTube: https://www.youtube.com/channel/UCHyNHknIKLu98jNtgon13SA Pinterest: https://www.pinterest.ca/officialnormanfarrar/_created/ TikTok: https://www.tiktok.com/@normanfarrar/? Entrepreneur and businessman Norman “The Beard Guy” Farrar stands at the forefront of the economic mega-machine known as Amazon Marketplace. As a leading expert with over 25 years of product sourcing, development, and branding expertise, Norm is an advisor to many and an inspiration to all. Throughout his career, he has worked with big brands including Mercedes, COKE, Dell, Microsoft, Target, Hershey, 20th Century Fox, Molson’s, Cadbury and a wide variety of emerging businesses that are celebrating sudden escalation in profitability and sales as a result of taking action on his advice and proven methods. As a nationally recognized speaker and thought leader, Norm has championed a variety of products and brands to generate sales of over $1 million in sales monthly. About FeedbackWhiz: https://bit.ly/3hi8Fgt FeedbackWhiz specializes in helping Amazon sellers increase profits and enhance brand reputation. Automate communication to your customers using customized BSM emails or Amazon’s Request a Review button. Setup scheduled campaigns based on triggers such as refunds, shipment, delivery, feedback, and repeat buyers to maximize review conversion. Monitor, manage and get alerts on all your reviews and listings changes for your products so you can quickly respond to negative reviews or critical events such as hijackers, buy-box loss, and listing issues. Efficiently measure and track profits for your entire business with all your Amazon selling metrics. Aggregate financial data into customized product groupings of your choice to easily compare between categories, brands, types, and marketplaces. Create notes, custom labels, filter, and download data in FeedbackWhiz to save time and increase productivity.

3. 

   24 Mar 2021

   Why You Should Polarize With Your Messaging | Steven Pope

   We chat with Steven Pope of My Amazon Guy, who shares some unique - but great - thoughts on how to "polarize" your target audience. Steven also dives into the current state of Amazon aggregates, why he chooses to work with "Mom and Pop" sellers, and what brands can do to build their digital presence. Also covered in the interview with Steven Pope: "Keep your head out of the hole" - staying competitive in an uber-competitive industry; What Amazon aggregates are up to with their investments; What is the future of "mom and pop" sellers? How to stay ahead of Amazon aggregates by talking to your audience; POLARIZE YOUR AUDIENCE; Risks of being price undercut & building your brand; Steven's secret to 42% conversion rates without a review generating strategy; Steven's one tip to scale; How to deal with current inventory expenses; First thoughts and how to contact Steven Pope Steven Pope's bio: My Amazon Guy website: https://myamazonguy.com/full-service-management/ Podcast: http://podcast.myamazonguy.com/ YouTube: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw Facebook: https://www.facebook.com/myamazonguys/ LinkedIn: https://www.linkedin.com/company/my-amazon-guy/ Twitter: https://twitter.com/myamazonguy Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. After dozens of requests to side hustle consult for Amazon clients he started the agency to make it easier to growth hack the platform. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. About FeedbackWhiz: https://bit.ly/3svun3D FeedbackWhiz specializes in helping Amazon sellers increase profits and enhance brand reputation. Automate communication to your customers using customized BSM emails or Amazon’s Request a Review button. Setup scheduled campaigns based on triggers such as refunds, shipment, delivery, feedback, and repeat buyers to maximize review conversion. Monitor, manage and get alerts on all your reviews and listings changes for your products so you can quickly respond to negative reviews or critical events such as hijackers, buy-box loss, and listing issues. Efficiently measure and track profits for your entire business with all your Amazon selling metrics. Aggregate financial data into customized product groupings of your choice to easily compare between categories, brands, types, and marketplaces. Create notes, custom labels, filter, and download data in FeedbackWhiz to save time and increase productivity.

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

4.8 / 5

10 ratings

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Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.