Educated Spaghetti: Marketing Ideas That Stick

About Educated Spaghetti: Marketing Ideas That Stick

Educated Spaghetti: Marketing Ideas That Stick brings fresh, actionable ideas to professional services marketers - served with clarity, creativity and fun. Hosted by Brand Strategist Lise Anne Schwartz, the show features conversations with industry pros on the secret sauce behind successful branding, websites, design, content and marketing campaigns.

Publisher

Right Hat

Category

business

Language

en

Explicit

No

First episode

29 Sept 2025

Latest episode

2 Jun 2026

Latest episodes

9 of 9 episodes have a transcript.

1. 

   2 Jun 2026TRANSCRIPT

   Episode 08: Is PR Dead?

   Host Lise Anne Schwartz interviews PR strategist Elizabeth Lampert about how AI and social media reshape modern PR, offering insights to build credibility and stand out in a crowded market.

2. 

   23 Apr 2026TRANSCRIPT

   Episode 07: How to Make Digital Content Work Harder

   Lise Anne Schwartz interviews Keith Wewe of Content Pilot about crafting effective digital content strategies that resonate with audiences and drive results.

3. 

   26 Feb 2026TRANSCRIPT

   Episode 06: Innovation in Action: Systems, Not Just Sparks

   Innovation expert Lani Beer and host Lise Anne Schwartz discuss building a culture of innovation, not just generating ideas, for lasting change.

4. 

   29 Jan 2026TRANSCRIPT

   Episode 05: An Inside Look at Client Feedback

   Tara Weintritt of Wicker Park Group and Lise Anne Schwartz discuss leveraging client feedback to build stronger relationships and ensure project success in this interview.

5. 

   11 Dec 2025TRANSCRIPT

   Episode 04: AI and Authenticity

   Host Lise Anne Schwartz interviews author Allison Shapira about leveraging AI for authentic communication and building custom chatbots that reflect a distinct human voice.

6. 

   20 Nov 2025TRANSCRIPT

   Episode 03: How to Launch a Branding Project

   Lise Anne Schwartz interviews Paul Zimmerman, Head of Public Relations and Communication at Michelman Robinson, about launching a branding project and creating resonant client messages.

7. 

   3 Oct 2025TRANSCRIPT

   Episode 02: How to Market to a Global Audience

   Host Lise Anne Schwartz interviews BCLP Global Chief Marketing Officer Alessandra Almeida Jones about navigating global marketing complexities and building culturally competent teams.

8. 

   3 Oct 2025TRANSCRIPT

   Episode 01: How to Build Consensus

   Host Lise Anne Schwartz interviews Roy Sexton, Chief Marketing Officer at Vedder, about building consensus for professional services marketing projects and creating lasting agreement.

9. 

   29 Sept 2025TRANSCRIPT

   Episode 00: Welcome to Educated Spaghetti: Ideas That Stick!

   Host Lise Anne Schwartz, Brand Strategist at Right Hat, welcomes listeners and previews the podcast's focus on marketing ideas for professional services.

Inside a recent episode

Episode 08: Is PR Dead?

Published 2 Jun 2026 · Transcript excerpt

[…] And of course, if you get business out of it, that's prove it or lose it. And that's always the goal that we strive for. How relevant is legacy media today just in terms of your share of narrative, share of voice, and where you're showing up? It seems like, you know, everybody wants to be on LinkedIn and posting on LinkedIn and getting found that way as opposed to maybe – and maybe I'm completely wrong about this, but how much do the – the newsrooms that still exist still matter? How much do the broadcast channels matter as opposed to videos and other kinds of things? Oh, they definitely matter. […]

Who has been a guest on Educated Spaghetti: Marketing Ideas That Stick

Names identified in recent episode analyses. Showing up to five guests.

• Elizabeth Lampert
• Keith Wewe
• Lani Beer
• Tara Weintritt
• Allison Shapira

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

1 ratings

Contact Educated Spaghetti: Marketing Ideas That Stick

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about Educated Spaghetti: Marketing Ideas That Stick