Podcast thumbnail for Effective Entrepreneurs - SET BETTER MARSTA GOALS™ : TAME YOUR SQUIRRELS : BE MORE EFFECTIVE!!

Effective Entrepreneurs - SET BETTER MARSTA GOALS™ : TAME YOUR SQUIRRELS : BE MORE EFFECTIVE!!

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by Heather Barrie - MARSTA Goals®

74 episodes
Updated Daily
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27

Podcast Authority

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PoorBased on show quality, social media presence, reviews, charts, and more
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Podcast Overview

This pod is hosted by Heather Barrie, creator of MARSTA® Goals and the Animal Productivity Quiz. Through conversations with leaders, coaches and change-makers, they explore human momentum, strengths and behaviour in a changing world. Discover how understanding natural strengths, working styles and human behaviour can help individuals and teams create sustainable achievement, communicate better, collaborate more effectively and feel heard. Expect fresh thinking, practical strategies, playful insights and conversations designed to help build momentum in a way that actually works for humans!

Language

🇺🇲

Publishing Since

10/23/2020

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27

Podcast Authority

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YouTube66
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7
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12
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excellent
Episode Length
40 minutes
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needs improvement
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Every 28 days

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Recent Episodes

Episode thumbnail for Connecting with clients through clear, human language with Maxine (Annie) Cook

May 6, 2026

Connecting with clients through clear, human language with Maxine (Annie) Cook

<p>In this GOAL MARSTAry® Spotlight session, Heather Barrie talks with Maxine Cook, AKA Annie Cook, Writer - about how solopreneurs can use language more mindfully to connect with clients and potential clients. Max reminds us that people do not just buy what we do — they respond to how clearly, honestly and naturally we communicate it.</p><p>The conversation explores why many business owners struggle to talk about their work in a way that feels real. Max shares how trying to sound “professional” can sometimes create distance, overwhelm or confusion, while simple, conversational language helps people feel heard and understood.</p><p>A key takeaway from the session is to pause and ask: <strong>“Would I actually say this to a real person?”</strong> If the words feel awkward, sticky or over-polished when spoken out loud, they are unlikely to land naturally with your audience.</p><p>The group also discussed the role of AI, storytelling, present-tense language, listening before speaking, and the importance of meeting people where they are. Max encouraged solopreneurs to keep it simple, keep it real, and use language that creates trust rather than pressure.</p><p><strong>In this episode, we explore:</strong></p><ul><li>Why connection comes before selling</li><li>How jargon and over-explaining can squash your message</li><li>The value of listening before speaking</li><li>Why conversational language builds trust</li><li>How to use AI without losing your human voice</li><li>The power of stories in helping clients connect with you</li><li>Why “being real” is a business strength, not a weakness</li></ul><p><strong>Key quote:</strong><br />“Keep it simple, keep it real, and don’t overcomplicate. If people want more information, give them the space to ask.”</p><p></p>

Episode thumbnail for “You Don’t Need Confidence to Start Showing Up” with Eduardo Benfatti

March 25, 2026

“You Don’t Need Confidence to Start Showing Up” with Eduardo Benfatti

<p>In this episode of the MARSTA<strong> Goals Podcast</strong>, Heather Barrie is joined by videographer and visual storyteller <strong>Eduardo Benfatti</strong> to explore a topic many entrepreneurs avoid—but know they need: <strong>visibility through video</strong>.</p><p>If you’ve ever thought “I’m not good on camera” or held back from showing up more visibly in your business, this episode is for you.</p><p>Eduardo shares his personal journey from low confidence and being told he wasn’t suited to video, to building a business around helping others communicate powerfully through it. The conversation focuses on how visibility is built through action—not perfection—and why video is one of the most effective ways to create connection, trust, and momentum in today’s business landscape.</p><p>Together, they explore how entrepreneurs can start using video in a way that feels natural, authentic, and aligned—without overcomplicating it.</p><p>This isn’t about becoming an influencer. It’s about being seen, understood, and remembered.</p><p><strong>In this episode, we discuss:</strong></p><ul><li>Why video is essential for visibility in business</li><li>The real reason people avoid being on camera</li><li>How confidence grows through doing, not waiting</li><li>Why authenticity matters more than polished content</li><li>Simple ways to start using video (even if you’re camera-shy)</li><li>Practical tips to improve your videos using just your phone</li><li>How visibility builds trust and drives opportunity</li></ul><p>There’s also a strong message here for organisations: when people feel confident to show up, communicate clearly, and express themselves, it impacts not just marketing—but culture, leadership, and performance.</p><p><strong>Key takeaway:</strong><br>You don’t need to be perfect to be visible. You just need to start.</p>

Episode thumbnail for From pressure to flow: regulating energy to grow what matters

February 26, 2026

From pressure to flow: regulating energy to grow what matters

<p>My guest is <strong>Siwan Quinn Bratton</strong> - these are her notes:</p><p><strong>What must shift internally before aligned external growth?</strong></p><p>The outer world reflects our inner world. </p><p>Before strategy, scaling or visibility, there must be <strong>energetic congruence</strong>. The body will not sustain what the nervous system does not feel safe holding.</p><p>If our system is dysregulated, our business will mirror that - scattered offers, inconsistent income, exhaustion masked as ambition.</p><p>You are not becoming more. You are becoming<strong> </strong><strong>truer and </strong>we <strong>create the conditions where expansion is inevitable</strong><strong>.</strong></p><p><strong>How do solopreneurs recognise they’ve outgrown their current identity?</strong></p><p>There is a moment where the strategies still “work”, but they no longer <strong>fit</strong></p><p>• What once excited you now drains you</p><p>• Your voice feels constrained by your own brand</p><p>• You’re hitting goals… but feeling disconnected from them</p><p>This is a <strong>threshold moment</strong>. In ki2life, we call this: The friction before expansion (analogy of crab)</p><p>The invitation is not to panic but to <strong>pause and listen</strong>:</p><p>• What am I tolerating that no longer aligns?</p><p>• Where am I maintaining instead of evolving?</p><p>Our next level isn’t built from your current identity. It requires a <strong>release of the old energetic blueprint</strong>.</p><p><strong>How do we create transformation without force or burnout?</strong></p><p>Force fractures the system. True transformation happens through: <strong>awareness → regulation → repetition → embodiment </strong></p><p>When we push:</p><p>• Cortisol r ises</p><p>• Creativity drops</p><p>• Decision-making contracts</p><p>When we regulate:</p><p>• We access intuition</p><p>• We sustain focus</p><p>• We move with precision instead of pressure</p><p>This is where concepts like Neuroplasticity becomes powerful. We are not stuck in patterns — We are <strong>practised</strong><strong> i</strong>n them.</p><p>So we shift by:</p><p>• Interrupting unconscious reactions</p><p>• Creating new energetic responses</p><p>• Reinforcing them consistently</p><p>Instead of asking: “How do I do more?” ask: “What state of being makes this inevitable?”</p><p>Burnout is not a time problem, it&#39;s a <strong>regulation problem</strong></p><p><strong> What does this Fire Horse phase of bold renewal mean?</strong></p><p>It&#39;s energy is <strong>sovereign power and asks where:</strong></p><p>• are we still playing small to feel safe?</p><p>• are we holding back our full expression?</p><p>This next phase is not about pushing harder - rather it&#39;s:</p><p>• <strong>Owning our energetic capacity</strong></p><p>• <strong>Trusting our timing</strong></p><p>• <strong>Leading from internal authority, not external validation</strong></p><p>Personally and professionally, we can:</p><p>• Let go of identities that were built for survival</p><p>• Create from clarity instead of compensation</p><p>• Allow visibility to feel natural, not performative</p><p>We are not here to chase success. We are here to become the version of ourself for whom success is a <strong>byproduct of alignment</strong>. Regulated energy lets our patterns be conscious and our vision, embodied</p><p><strong>Momentum becomes effortless.</strong></p><p>So as we move forward, ask ourself: Who must I release in order to lead as who I already am becoming?</p><p>We don’t rush this. We embody it. We become it.</p><p><strong>SIWAN QUINN BRATTON - </strong>BSc (Hons), Lic.Ac, CMIR, MAS, BSS-Do Dip(T) - is a seasoned British acupuncturist, educator, wellness practitioner and conscious business leader, devoted to supporting women in creating lives that feel aligned, nourished and deeply their own. For decades, her work has centred on gentle yet powerful energetic approaches that honour the whole person — heart, mind, body and soul.</p><p>She is the creator of the <strong>Ki2Life Programme</strong>, a soulful journey guiding clients into vibrant health and purposeful living. At its heart are three non-negotiables - <strong>health, wealth and relationships -</strong> the steady roots from which confidence, fulfilment and ease naturally grow. Her work is grounded in deep listening, lived wisdom and practical integration, supporting sustainable wellbeing that unfolds from the inside out.</p><p>Based in London, Siwan leads clinical work, programmes and teaching with a blend of quiet authority and compassion. She trains and mentors practitioners at <a href="https://thecollegeofauricularacupuncture.com/" target="_blank" rel="noopener noreferrer">The College of Auricular Acupuncture</a>, contributes actively to professional societies, and has shared her teaching internationally, incl China. </p>

74 total episodes available

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Margaret Barrie

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Jon Blakely

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Scott Warren

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What is Effective Entrepreneurs - SET BETTER MARSTA GOALS™ : TAME YOUR SQUIRRELS : BE MORE EFFECTIVE!!?

This pod is hosted by Heather Barrie, creator of MARSTA® Goals and the Animal Productivity Quiz. Through conversations with leaders, coaches and change-makers, they explore human momentum, strengths and behaviour in a changing world. Discover how understanding natural strengths, working styles and human behaviour can help individuals and teams create sustainable achievement, communicate better, collaborate more effectively and feel heard. Expect fresh thinking, practical strategies, playful insights and conversations designed to help build momentum in a way that actually works for humans!

How often does this podcast release new episodes?

This podcast updates daily.

Where can I listen to this podcast?

This podcast is available on 6 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Information about guest appearances is not available.

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