Welcome to Effective Product Management, my training platform for all-things product related. In each episode I’ll cover a different product management topic, and I usually go in depth. Other than my podcast – you can find on my site a free knowledge base which covers pretty much any product management topic you can think of. Aside from that – I also offer courses and webinars – some free, some paid. Visit pmeffective.com to learn more!
Product management expert, Mike Cohn, shares the CAF Product Framework, a structured approach that brings clarity, alignment, and focus to product development, reducing chaos and improving organizational efficiency.
31 Oct 2024
E5 – B2C vs. B2B in Product Management
In this episode we'll cover the main differences between B2C to B2B in product management and what challenges to expect when making the transition from B2B to B2C. We will address the differences on various aspects, such as, how to gather feedback, how to address UX & UI, how the interactions with the internal stakeholders will change and more.
Posts mentioned in this episode:
Original post for this episode: https://effectiveproductmanagement.com/surrounded-by-users/
Network effects: https://effectiveproductmanagement.com/time-to-get-defensible/
On the difference between customers and users: https://effectiveproductmanagement.com/who-are-your-customers/
Subscribe to my newsletter: https://effectiveproductmanagement.com/email-landing/
6 Oct 2024
E4 – What is PLG?
Episode 4 - In this episode we'll discuss what is PLG (Product-led Growth), what are its main principles, which products fit this methodology and what are the pitfalls you should avoid.
Links:
Network effects intro - https://effectiveproductmanagement.com/time-to-get-defensible/
Network effects advanced - https://effectiveproductmanagement.com/deep-dive-into-network-effects/
Mckinsey's article - https://www.mckinsey.com/industries/technology-media-and-telecommunications/our-insights/from-product-led-growth-to-product-led-sales-beyond-the-plg-hype
Link to the original post on my site: https://effectiveproductmanagement.com/product-sense-me-to-death/
17 Sept 2024
E3 – How to integrate Gen-AI into your products
It's been 2 years since Gen-AI made its big entrance. In this podcast episode, we'll reflect on what we've learned since Gen-AI was introduced into our lives and how to leverage it in your work. This episode is both for entrepreneurs and product managers.
Relevant links:
Image generation state - March/2024 - https://effectiveproductmanagement.com/the-state-of-ai-image-generation-03-2024/
Creating PRD using AI - https://creatoreconomy.so/p/my-prd-template-how-to-write-with-ai
Marty Cagan - The Four Risks - https://www.svpg.com/four-big-risks/
My original post about GenAI - https://effectiveproductmanagement.com/asta-la-vista-baby/
My post about communication - https://effectiveproductmanagement.com/communication-is-the-key/
My post about backlogs - https://effectiveproductmanagement.com/backlogs-we-dont-need-no-stg-backlogs/
My introduction post to GenAI - https://effectiveproductmanagement.com/how-to-leverage-gen-ai-with-your-products/
My post about network effects - https://effectiveproductmanagement.com/time-to-get-defensible/
How many 'r'-s in 'Straweberry' https://www.tiktok.com/@yallwatchthis/video/7407266420184075562
Can you draw me a ramen bowl with no chopsticks? - https://www.youtube.com/watch?v=1ykO2fdDZbU
3 Sept 2024
E2 – The Hypotheses Behind the ‘Why’
In this episode we'll discuss the importance of validating your hypotheses before starting your journey on a new product. We'll learn how to identify hypotheses and how to prove/refute them.
20 Aug 2024
E1 – On Mastering the ‘Why’
What are the three 'W's product managers own? And why the 'why' is the most important one among the three?
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