Bienvenido al podcast de B2BMarketers. Únete a la primera comunidad global y en español de Marketing Business-to-Business. A través de nuestra web y plataforma ayudamos a los profesionales a convertirse en auténticos superhéroes del sector B2B mediante recursos, eventos, herramientas y cursos online. No te pierdas detalle en B2BMarketers.com
El Podcast de B2B Marketers
Claim This Podcastby B2B Marketers
11 episodes
Updated Daily
Accepts GuestsHas Sponsors
Podcast Overview
Bienvenido al podcast de B2BMarketers. Únete a la primera comunidad global y en español de Marketing Business-to-Business. A través de nuestra web y plataforma ayudamos a los profesionales a convertirse en auténticos superhéroes del sector B2B mediante recursos, eventos, herramientas y cursos online. No te pierdas detalle en B2BMarketers.com
Language
🇪🇸
Publishing Since
1/25/2021
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Recent Episodes
September 7, 2021
TikTok: La nueva herramienta de los Marketers B2B
<p>Si pensamos en TikTok seguramente no lo relacionemos directamente con el Marketing B2B, sin embargo estaremos perdiendo muchas oportunidades. En este webinar contaremos con Marcus Sherwin, Brand Partnership Manager en TikTok quien nos abrirá los ojos a las oportunidades que tiene esta red social para empresas B2B.</p>
June 28, 2021
Optimizando la conversión del customer lifecycle mediante landing pages
<p>En este webinar, Pablo Penades, Customer Lifecycle Manager de <a href="http://unbounce.com/">Unbounce</a>, una de las herramientas más conocidas para la optimización de la conversión a través principalmente, de landing pages, nos habla acerca del concepto de <strong>Conversion Intelligence</strong>. El Conversion Intelligence consiste en combinar nuestro conocimiento de marketing con el aprendizaje automático para identificar patrones y oportunidades de conversión.</p>
May 31, 2021
Account-based Marketing: Tips para una estrategia efectiva [Con Javier Buitrago de WFN]
<p>El Account-based Marketing es una estrategia B2B donde enfocamos el Marketing y las Ventas hacia cuentas target, personalizando los mensajes, el contenido y la oferta en base a las necesidades de estas cuentas. En esta sesión Javier Buitrago habla de las fases, tácticas y casos prácticos de ABM para el B2B.</p>
11 total episodes available
Deep-dive analytics for El Podcast de B2B Marketers
Frequently asked questions
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- What is El Podcast de B2B Marketers?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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