Your direct line to clarity, visibility, and aligned growth. Through solo strategy sessions, live coaching, and real case studies from women in the community, we’re building businesses that feel as good as they look—and actually work.
Ep 19 | The Visibility Runway Behind Our Most Profitable Event
Planning an event, a launch, or a community offer and quietly wondering if it will actually make money? This one is for you.
In this solo episode of The CEO Hotline, Krystal Jugarap takes you fully behind the scenes of A Woman's World 2026, Herrolo's third annual summit. She shows how it went from losing money one year to multiple five figures in profit the next. She covers the numbers, the misses, and the systems that made the difference.
What This Episode Covers:
- How to build a visibility runway that drives conversion before, during & after your event, not just ticket sales
- The no-brainer pricing structure that turned summit attendees into Herrolo members (with only two cancellations post-event)
- How Krystal sold her private mentorship from stage for the first time without it feeling like a bait and switch
- What actually works for landing event sponsors, including the cold DM that brought in one of the biggest sponsors of the year
- Hard lessons on speaker dropouts, ghosting sponsors, contracts, volunteers, and why events are not for the faint of heart (with real numbers from event hosts)
The Golden Takeaway: A profitable event is never just about the event. It's about how every touch point connects your audience to what comes next.
Mentioned in This Episode:
🎧 Episode 4: Marrying Passion & Profit: https://youtu.be/ObZK-vzHkjs?si=5K2f4KQvXKpYXZ25
🎧 Episode 16: Visibility Is Not Vanity: https://youtu.be/UgoCI6hEQyw?si=TzOxbDliHu3UgWZ7
📱 The Powered by Women app from Bri Norberg: download free on the App Store or Google Play & list your business in the women-owned business directory. https://poweredbywomen.com
🎥 Rolodex Ready workshop replay: available in the bonus training vault for Krystal's private mentorship clients. https://www.krystaljugarap.com/services/
🤝 Join the Herrolo community: https://www.herrolo.com/apply
Ready to build your own visibility runway?
This is exactly what Krystal maps out with clients inside her private mentorship, along with weekly behind-the-scenes audio trainings.
Learn more at https://www.krystaljugarap.com/services/
📸 Instagram: https://www.instagram.com/iamkrystalj
▶️ YouTube: https://www.youtube.com/@theceohotline
29 Sept 2026
Ep 18 | You Can Hold the Title and Still Not Feel Like a Leader
Ever caught yourself with the title, the P&L, the team, the LLC... and still hesitated when someone called you a leader? You're not alone, and it's not a confidence problem. It's a permission problem.
This week on The CEO Hotline, Krystal Jugarap sits down with Kristel Acacio, PhD, founder and executive coach of Reverie Leadership Coaching, for a conversation about the quiet gap between holding a leadership title and actually claiming a leadership identity.
In this episode:
- Why so many high-achieving women can run the show and still not see themselves as "a leader"
- The difference between external validation (titles, LLCs, promotions) and internally claiming your leadership identity
- How guilt and "service level energy" keep women pouring into everyone but themselves, and the reframe that breaks the cycle
- Kristel's real financial strategy for leaving a stable executive career and building her coaching business without burning the safety net
- The one-question shift that changes how you show up for your community: asking "what do you need" instead of "what can I do for you"
The golden takeaway: Leadership isn't something that gets bestowed on you. It's something you give yourself permission to claim, and that permission is the actual first step.
In this episode:
📍 Reverie Leadership Coaching: https://reverieleadership.com/appointment-booking
💼 Connect with Kristel on LinkedIn: https://www.linkedin.com/in/kristel-acacio-ph-d-2a009321/
📸 Follow Kristel on Instagram: https://www.instagram.com/reverieleadership/
💫 Join the Herrolo community: https://www.herrolo.com/apply
This is exactly what we dig into inside Krystal's private mentorship. Learn more at https://www.krystaljugarap.com/services/
The CEO Hotline is hosted by Krystal Jugarap, founder of Herrolo and business mentor for women entrepreneurs building brands that feel as good as they look, and actually work.
22 Sept 2026
Ep 17 | Live Strategy Session | How to Shift Your Messaging When Your Ideal Client Changes
The clients who got you here aren't always the ones who get you to what's next.
In this Live Strategy Session, Krystal sits down with Maria Romano of Maria Romano Marketing to work through exactly that.
This episode covers:
- How to rebrand mid business without losing the momentum you've already built
- Why "sounding woo" and "being strategic" aren't opposites, and how to hold both
- The real difference between selling a result and selling a feeling
- What personal, direct outreach looks like when it's rooted in actual relationship, not automation
- How to know when it's time to stop speaking to your old audience and start speaking to your next one
The golden takeaway: your marketing has to catch up to who you're actually ready to serve, and that starts with getting specific, getting louder, and letting your own transformation lead the way.
Connect with Maria Romano:
🌐 Website: mariaromanomarketing.com
📸 Instagram: instagram.com/mariaromanomarketing
✉️ Email: hello@mariaromanomarketing.com
Join the Herrolo Community:
www.herrolo.com/apply
And if you're ready to jump into Krystal's private mentorship, you can learn more at krystaljugarap.com/services.
The CEO Hotline with Krystal Jugarap
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
44,714
Score snapshot 15 Sept 2025
Apple Podcasts (US)
4.0 / 5
4 ratings
Spotify
5.0 / 5
14 ratings
Podcast Authority Score: 48 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
37
Social presence
0
YouTube
76
Engagement
71
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EM/POWEREDbyWMN host the show. Published by Krystal Jugarap, Herrolo Founder.
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