Join seasoned Sales Enablement consultant & Sales Leader coach, Emily Drew, in conversation with some of the most influential, successful and inspiring Sales leaders in the world. We’ll discuss the hottest topics in sales, sales leadership and selling today and provide you with actionable insights and game-changing tips and guidance to amplify your success as a sales leader!
Rethinking What Great Selling Looks Like - Episode 13 with Sam Whitmore
This episode brings me back together with Sam Whitmore — a brilliant sales leader, coach and founder of Sales Rhythm, whose career has taken her from Xerox and IBM to becoming one of Salesforce’s top sales leaders, before building a new business from the ground up in Australia. Sam shares what she’s learned about selling, coaching and leadership—and why great sales is far less about having all the answers than we often think.
We dive into curiosity over perfection, coaching instead of telling, creating psychological safety in forecast conversations, building genuine champions, and why stalled deals often require you to look backwards before pushing forwards. Sam also challenges some of the outdated beliefs that make selling feel uncomfortable—and shares why giving customers permission to say no can actually make you a better seller.
A must-listen for sales leaders who want to ask better questions, coach more effectively, and create high performance without pressure, perfectionism or micromanagement.
20 Jul 2026
Episode 13 - Leading Without Losing Yourself with Roxanna Marazzi
In this episodeI sit down with the immeasurable, Roxanna Marazzi. Roxanna is an accomplished commercial leader, founder of RM Consultancy, and someone who has spent more than 20 years building high-performing teams across companies including Salesforce, Rackspace, WP Engine and Intuit. Roxy shares how a life-changing health challenge forced her to redefine success, rebuild her leadership identity, and create a new blueprint for sustainable high performance.
We dive into building cultures where people perform because they feel valued, hiring for long-term potential over short-term results, balancing operational rigour with startup agility, and why investing in people will always outperform investing in process alone. Roxy also shares the leadership lessons she learned the hard way—and the mindset shifts that transformed both her career and her life.
A must-listen for anyone in sales or sales leadership who wants to build high-performing teams, lead with authenticity, and create lasting impact.
9 Apr 2026
The People-First Sales Leader: Ronal Karia on driving Sales Success throug Coaching, Clarity and Sustainable High Performance
We're back and back with a bang. In this episode we're answering a critical question -What does great sales leadership look like in 2026?
I'm joined by the very brilliant Ronal Karia exploring what it takes to lead with impact in a fast-moving, high-pressure world. From coaching over command-and-control leadership to building trust, leading through change, and protecting time for what matters most, Ronal shares practical insights from over 20 years working at some of tech’s biggest names. This is a conversation about creating stronger teams, better leaders, and sustainable success — without burning people out.
Enjoy!!
11 Dec 2025
Running Your Patch Like a CEO: Sabya Sen on High-Performance Leadership, GTM Unity & Selling in the AI Era
Sabya Sen shares insights on building resilient sales teams, aligning go-to-market functions, and leveraging AI for smarter selling, offering valuable leadership lessons in this interview with the host.
25 Nov 2025
From Leadership Lessons to AI Agents: Niamh McArdle’s Take on What’s Next - Episode 9
Niamh McArdle, Head of SMB at Salesforce Ireland, discusses her career journey and how SMBs can leverage AI to operate like larger enterprises, also sharing insights on leadership and resilience in this interview.
7 Oct 2025
Fixing Poopy Pipeline, Building Your Personal Brand & Improving Forecast Accuracy - Episode 8 with Lindsay Rios
Lindsay Rios shares her journey from neurology to sales leadership, discussing authentic personal branding and strategies for improving sales forecasting in this interview episode.
8 Sept 2025
Empowering Kids & Parents: Strategies to Overcome Challenges & Build Resilience - Empowered Mindset Episode 10 - Susie Good
Host Susie Good interviews parents, sharing strategies to empower children, separate behavior from identity, and build resilience for a thriving future.
21 Aug 2025
Mastering Sales Success in Hyper-Growth Environments: Insights from Snowflake’s Adam Metherell
Host [Host Name] interviews Adam Metherell, Snowflake's Sales Leader, discussing how to thrive in hyper-growth sales environments and build purpose-driven teams.
Amy Blanthorn Hazell, Senior RVP at Salesforce UKI, shares actionable insights on leadership, sales excellence, and building lasting client relationships, offering inspiring lessons on strategic leadership in this interview.
26 May 2025
Empowered Selling, Episode 5 - Doreen Pernel
Chief Strategy Officer Doreen Pernel shares insights on building high-performance teams and embracing innovation to transform organizations, emphasizing relationship-building and strategic sales engagement in this interview.
25 Apr 2025
Empowered Selling - Episode 4 - Scott Barghaan
In the latest episode we had the great pleasure of speaking to the awesome Scott Barghaan, an inspiring Senior GTM leader with an impressive career spanning over 25 years in sales and consultancy. From his impactful roles at EMC and Salesforce, where he shaped sales strategies and developed a groundbreaking global seller experience, Scott shares insights into his work and the lessons learned along the way. As ever this episode is packed with actionable insights, making it a must-listen for anyone looking to elevate their sales leadership game.
Some of the key topics discussed:
Evolving landscape of selling and the role of Sales Leaders
The need for sales leaders to adapt their strategies to stay relevant
Scott's own journey as a cancer survivor, providing him with a unique perspective on the balance between work and personal life
Fostering a culture of experimentation
The crucial role of understanding buyer behaviour
Leveraging AI for improved sales processes
The need for sales leaders to adapt their strategies to stay relevant
The art of asking the right questions to enhance customer engagement
We also dive into Scott's role in advising and investing in early-stage sales technologies, while also teaching at a prestigious MBA program and contributing to a national nonprofit that empowers individuals with disabilities. His passion for helping others is highlighted through the touching story he shares of getting his daughter into skiing with the help of the National Ability Center.
Enjoy!
11 Apr 2025
Empowered Selling Episode 4 - Maddy Storr
Sales leaders, if you’re ready to level up, this podcast is a must-listen!
I was thrilled to reunite with a friend and former coachee of mine who also happens to be one of the most successful Sales Leaders in the UK, SVP of Cloud Services at Salesforce, Maddy Storr.
Maddy starter in career in her (small) family business, later working in recruitment which she says proved the foundation for her future success. She joined Salesforce a decade ago as an Account manager and has enjoyed tremendous success ever since. She transitioned into first line leadership in 2019, and was promoted into 2nd line leadership in 2022, and in 2024 she transitioned into a third-line leadership role with responsibility for leading the Salesforce Digital business, Revenue & Commerce Clouds, Slack and Service Cloud organisations across UKI.
In this episode we covered a wealth of topics including:
How to truly build and lead a high performance sales team
Insights on how to hire great talent (teaser: Experience matters less than core characteristics + potential!)
Importance of doing the (future) job before you get the job
Overcoming the most challenging aspects of Sales Leadership
Approaches for (two-way!) feedback and coaching
The value of clarity & expectation setting + consistency
Listen now and gain insights that’ll elevate your sales strategy and leadership skills!
22 Mar 2025
Empowered Selling: Episode 2 - JB Graire
Sales leaders, if you’re ready to level up, this podcast is a must-listen!
I had the privilege of speaking with Jean-Baptiste Graire, an incredible sales and tech leader who’s partnered with industry giants like Mars, Coca-Cola, and Chanel. He shares his wealth of experience, from leading a €30 million business at Salesforce to mentoring the next generation of sellers.
In this episode, we discuss:
The increasing power and importance of human relationships in Sales in the age of AI
Why mentorship is the key to accelerating your sales career
How to diversify your sales pipeline and navigate uncertainty
Transforming from transactional to transformational selling
Listen now and gain insights that’ll elevate your sales strategy and leadership skills!
24 Feb 2025
Empowered Selling: Episode 1 - John Zurowski
What a first episode with rockstar Fractional CRO, John Zurowski as our first guest.
We're jumping right in, covering some of the hottest and meatiest topics in Sales Leadership today including:
Setting up for Success at the start of your selling FY
Countering the 'Hockey Stick' effect in Sales
Overcoming Pipegen challenges + driving (effective!) prospecting and piorgen efforts
Responding to key challenges in Sales/Sales leadership
This episode's guest, John Zurowski has spent 20 years leading sales functions for high-growth companies like Salesforce and Xerox and now works as a Fractional CRO for a range of organisations - from early-stage start-ups to Enterprise orgs, so he has incredible insight in driving a successful sales motion in organisations of all sizes. He shares a tonne of inspiring advice in this episode!
Who has been a guest on Empowered Selling
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Sabya Sen
Niamh McArdle
Lindsay Rios
Adam Metherell
Amy Blanthorn Hazell
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